What if you could ask for help, even when you don’t have the words? To help the rising number of young people engaging in self-harm express their emotions, we created Feelings To Text: a digital platform that turns self-harm content into a tool to get help. By watching videos of real people’s experiences with self-harm and using interactive subtitles to select feelings they relate to, viewers can send a text to Kids Help Phone—and start an essential conversation. Learn more about the experience at FeelingsToText.ca #TruthWellTold
About us
We build brands that move people and markets through the radical creativity of Truth Well Told™. We don’t make campaigns, we build brands. We don’t follow trends, we uncover enduring human truths. That has been the promise of Truth Well Told since our founding in 1912 – a promise we renew every day as an iconic brand that builds the world’s most iconic brands through finding the truth and telling it well. Truth Well Told unites our 10,000+ people across 100+ countries, as does our commitment to Conscious Inclusion, which upholds the highest standards of bravery, integrity and generosity. Named one of the World's Most Innovative Companies by Fast Company in 2025 and 2024, McCann was the most awarded agency at Cannes Lions 2023 and ranked Most Effective Agency Network by the Global Effie Index 2023, 2022, 2021, 2020 and 2019.
- Website
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https://mccann.ca
External link for McCANN Canada
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- Toronto, ON
- Type
- Public Company
- Specialties
- Empowered employees creating great advertising and communications.
Locations
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Primary
Get directions
200 Wellington Street West, 13th floor
Toronto, ON M5V 0N6, CA
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150 9 Ave SW
Suite 2240
Calgary, Alberta T2P 3H9, CA
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413 Saint-Jacques St West
10th Floor
Montreal, Quebec H2Y 1N9, CA
Employees at McCANN Canada
Updates
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Honoured to show up for Canada's youth. And so was the sun ☀️ Yesterday, the team at McCANN Canada joined the #BMOWalkSoKidsCanTalk in support of Kids Help Phone. It was a simple reminder of why this work matters: young people across Canada deserve to feel heard, supported, and never alone. We’re grateful to stand behind a cause that helps ensure every feeling has a place to go.
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Excited to spread the feels with another win for Help! with Kids Help Phone at the Brand Film Awards. Grateful to our partners and everyone behind this impactful film. If a young person in your life needs support, help is available 24/7: Message online at KidsHelpPhone.ca Youth can text 686868 Adults can text 741741 Call 1-800-668-6868
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Proud moment for the team ✨ Our Feel Out Loud campaign for Kids Help Phone has been selected as a Global Grand Contender 2025 by the Effie Worldwide Awards. Work that not only connects, but makes a real impact – helping young people feel seen, heard, and supported. Big thanks to our partners and everyone who brought this to life. If a young person in your life needs support, help is available 24/7: Message online at KidsHelpPhone.ca Youth can text 686868 Adults can text 741741 Call 1-800-668-6868
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We’re so proud to see Help! for Kids Help Phone recognized at The Clios ✨ Honoured to create work that helps support youth across Canada. If a young person in your life needs support, help is available 24/7: Message online at KidsHelpPhone.ca Youth can text 686868 Adults can text 741741 Call 1-800-668-6868
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Fingers crossed x2 Excited to see Help! for Kids Help Phone recognized by The One Club for Creativity. Honoured to create work that helps support youth across Canada. If a young person in your life needs support, help is available 24/7: Message online at KidsHelpPhone.ca Youth can text 686868 Adults can text 741741 Call 1-800-668-6868
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Wear your worth. This International Women's Day, we’re celebrating the power of sisterhood. Today only, visit our pop-ups at the CF Toronto Eaton Centre and CF Montréal Eaton Centre to pick up an exclusive “I’m Worth It” Sisterhoodie. Perfect to gift to a woman who inspires you. More details: https://lnkd.in/epk9iMz7
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This International Women’s Day, we’re flipping an iconic line from L'Oréal Paris. “Because You’re Worth It” becomes “You’re Worth It Because...” For many women, recognizing others’ worth comes easier than recognizing our own. So we created a simple way to celebrate the women around us. Introducing the Sisterhoodie — a sweatshirt designed to be given away. Stop by the pop-up shop this Sunday at the Toronto Eaton Centre or CF Montreal Eaton Centre to receive a hoodie to pass on. More information here: https://lnkd.in/gBxdaC97 A special thank you to female-founded, proudly Canadian brand Brunette the Label for bringing the merch to life, and to our incredible all-female team behind the campaign. #InternationalWomensDay #WorthIt
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Some people quietly raise the bar on everything they touch. This month, our Society 13 spotlight lands on one of them. Congrats to our February Society 13 winner: Thiago Santarém, Senior Designer on the McCann Toronto team! Thiago lives our B.I.G. values – Bravery, Integrity, Generosity – through smart, thoughtful design, steady leadership under pressure and a generous, collaborative spirit. His teammates describe him as a strong digital designer, an incredible team player and someone whose positivity and ownership make every project (and every day) better. Thiago, thank you for quietly raising the bar for all of us.
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Big news 🎉 Jordan Doucette, our Chief Creative Officer, is a 2026 Creative LIAisons Coach with LIA - London International Awards. Creative LIAisons brings together top creative leaders to mentor and coach emerging talent from around the world — and we couldn’t be more proud to see Jordan sharing her expertise and experience with the next generation of creative talent. To learn more about the program: https://lnkd.in/edQVWmSc #LIA #LIAawards #CreatedForCreatives #CreativeLIAisons
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