Editor Afloat

Dedicated to Sticklers everywhere!


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Impressions

“I can tell you’re a cowgirl by your boots.”

Black Western cowboy boots on a white background

Black Western cowboy boots (Photo credit: Wikipedia)

“Oh?” I looked down at my forgotten-brand-name work boots. They were slathered with a fresh coat of wet mud. The bottom half of my Gore-Tex gaiters were also filthy, with splatters of mud running all the way up to my knees where the gaiters ended.  I wear those to protect the legs of my jeans from becoming irreparably stained by the mud and general ranch-life abuse.

She continued, “I’m such a town-girl. I lease Griffin so I can ride him twice a week, but I don’t get involved with the chores out here. I would have tried very hard to find a way around the mud to put that horse out in the round corral. You just walked right through it. ”

I looked at Kathy’s boots and smiled. Her riding boots were frighteningly clean for someone who was standing in the middle of a barnyard in the pouring rain.

“I grew up in a barn,” was my reply. “I guess you get used to it after a while. I do change into my sneakers before I get in my pickup. Don’t like taking the mud home.”

Her assessment wasn’t unkind. It was based on what she knows of me. For the past year, Kathy has seen me two times a week. I am always handling a horse or mucking out stalls or feeding or doing some other chore. I dress the part; I do the work. In her mind, this makes me the real deal – a cowgirl.

I tell this story to point out that the way we speak, and for us writers, what we put down on paper – or the screen – for the whole world to see, whether we write short stories, blogs, poems, novels, whatever our specialty, our words make the impressions by which people decide if we’re the ‘real deal’ or not.  Taking the time to learn a few grammar and spelling rules (or learning to use a spell-checker) can turn a ho-hum script into a page-turner. I’m not saying you have to use two-dollar words at every turn, especially when a fifty-center will do, but if you want to write something extraordinary, then don’t sound ordinary. Most online dictionaries offer a listing of synonyms, as well. Look through that list, see if there isn’t a word that paints a better picture of the scene, emotion, or event you are attempting to portray. Writers are readers. Purposely skip the story-line in a few books and focus on the descriptions. Pick out the ones that made clear images in your mind and try to follow that path in your own writing. It’s a step to becoming a top-selling author – the “real deal”! 🙂

 


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One letter is all it takes…

I saw a message on a social media site today that made me stop what I was doing and create this little message. We all know (or hope we know) what she meant to say to her BFF but the missing letter turned the meaning quite upside down! Just a reminder that even if your spell-checker isn’t telling you anything is wrong, you’d better read your letter one more time.

Friend vs. Fiend

Be careful what you write!


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Proofread it. Do it again!

Earlier this week a major home improvement store chain here in the US launched a new advertising campaign. My roommate works at that store so I asked him what the slogan was supposed to mean. He said he had no clue, the same poster was on the break room wall and the employees all stared at it and tried to figure out where the thread was leading. Turns out, it was heading to nowhere. Two days after the Internet debut of the ad, it was changed. Clearly, the ad writer used his or her spell-checker. What was apparently not done, was a does-this-make-sense check. So many times in our typing, we either miss a letter (as in the case of this ad), or insert a completely wrong word. Then we hit the little ‘abc’ button, the pop-up congratulates us on no spelling errors and we’re done. Why does it seem like too much trouble to have another person read over our work and double-check it ourselves? Is it laziness or pure apathy? Fortunately for this store, the misspelled word only produced a non-sensical phrase and not something so awful as to haunt them for ad campaigns to come. When you write something to put out to the public, it pays to proofread it again, even after the spell-checker assures you that there is nothing wrong. The time you spend there may save time and embarrassment later after the whole world has seen the error.


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45 Seconds to Change Your Life

In today’s really tight and faltering job market, being good at what you do isn’t good enough. You have to get a potential employer to recognize your talent. Most hiring managers admit to spending just 25 to 60 seconds scanning a résumé. If nothing outstanding jumps out at them, your cover letter and résumé are filed away with hundreds of others. Hiring managers are also very likely to discard a résumé with spelling or grammatical errors. Many mistakes won’t be picked out by your spell-checker. Words like “their”, “they’re”, and “there”, while all correctly spelled, are not interchangeable. Several surveys conducted over the past few years have found that hiring managers will routinely list poor spelling as the number one mistake a job seeker can make. One poll revealed that over 60% of résumés and cover letters with typos were shredded immediately.

So, what’s the big deal? Everyone makes mistakes, right? The big deal is perception. Many job openings will receive hundreds of applications, an overwhelming amount of material for a hiring manager to read. Your submission may, in fact, be run through a scanner which is programmed to pick out key words. If, for instance, the job description includes having the ability to focus on detail, and your résumé mistakenly points out that you are “detial” oriented, you just ruined your chance. Not proofreading your work conveys a lazy or uncaring attitude, or worse yet, a lack of education that you are unwilling to remedy.

Read your work out loud, have a friend check it for you or hire an editor! That effort can change your life.

 


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More Help. Good Luck With That!

More help wanted.

Retails Sales Executive

 Asistant Manager

 Part-Time Sales Assocoate

 Automotive Serivice Manager with Pay Up to $60k

 REATIL MANAGER

 Truck Machinic

No ticket’s or Accident’s

Copy, I was told, is supplied by the client but the site owner wants to make sure that the ads are legitimate job sources. I’m sure they are but if I was a company looking to hire, I’d surely want my company represented in the best possible light. Why bother, who cares anyway? Some days I am not sure. We’ve all seen those examples of text with virtually every word misspelled and our brains manage to decipher the meaning anyway. I guess it’s a matter of perception. Correct spelling and good grammar can send an image of professionalism and continuity at the least. Any advertisement, whether it be for available positions or looking for new customers or promoting a sales event, puts your company name out there in the spotlight. Wouldn’t you rather have people be impressed, rather than pointing out all your spelling and grammatical errors, snickering behind their hands and worst of all, moving along to spend their money somewhere else? In an economy that is fierce with competition, any edge is helpful. Spelling is so easy to check, that not doing so seems a tad lazy and negligent to me.

If you weren’t an English major, that’s okay! The Editor Afloat is available at very reasonable prices to proofread/edit your writing, anything from a one-page resume to a full-length novel. Just drop me a note and I promise not to pick on you if anything is misspelled! 🙂