@moonlightcreative
Lift Up Carolinas Rebrand
Lift Up Carolinas Rebrand
Assistance League of Charlotte has over 30 years of history in our community. They have dedicated themselves to uplifting children and families across the region—providing support, resources, and a path toward lasting empowerment. As the organization grew and evolved, its name no longer fully communicated the breadth of its mission or the region it served.
How Color Reflects Your Brand’s Identity - Moonlight Creative Group
How Color Reflects Your Brand’s Identity - Moonlight Creative Group
As graphic designers, we often describe color as your brand’s “first impression.” It’s one of the first things people notice, and it has the power to shape how they feel about your organization before they’ve read a single word.
Media Cheat Sheet - Social Media & Ad Specs Cheat Sheet
Media Cheat Sheet - Social Media & Ad Specs Cheat Sheet
Easily access the most accurate image and video specs for social media and digital advertising.
ISS astronaut captures a rare phenomenon from orbit — a giant 'sprite' above a thunderstorm
ISS astronaut captures a rare phenomenon from orbit — a giant 'sprite' above a thunderstorm
Sprites have been known to form above intense thunderstorms.
The Essential Qualities of a Stellar Logo - Moonlight Creative Group
The Essential Qualities of a Stellar Logo - Moonlight Creative Group
A logo is more than just a design—it’s the face of your brand. As a key element of your visual identity, your logo must convey your message, capture attention, and leave a lasting impression. Here’s what we focus on when crafting exceptional logos for our clients.
DIY Design vs. Hiring a Pro: When to Invest in Professional Graphic Design - Moonlight Creative Group
DIY Design vs. Hiring a Pro: When to Invest in Professional Graphic Design - Moonlight Creative Group
In today’s digital age, businesses and entrepreneurs can access design tools that make creating visuals easy. Platforms like Canva and Adobe Express allow users to create logos, social media posts, and marketing materials with just a few clicks. But is DIY design always the best choice? When does it make sense to hire a professional graphic designer instead? Let's break it down.
Step-by-Step Guide to Content Marketing - Moonlight Creative Group
Step-by-Step Guide to Content Marketing - Moonlight Creative Group
What do this campaign and this article have in common? They’re both examples of great content marketing, a strategy that has gotten a lot of buzz in the marketing world over the past few years. So…what exactly is content marketing? Let’s dive in.
When is the Right Time to Rebrand? - Moonlight Creative Group
When is the Right Time to Rebrand? - Moonlight Creative Group
Telltale signs that it’s time to rebrand. Strong brands are good for business. They grow recognition, increase business value, generate new customers, and instill employee pride. But it’s possible to outgrow a brand or parts of it. Old brands will hold you back if they fail to support your business goals. So, how do you know […]
Moodboards: Set the Tone for Your Brand - Moonlight Creative Group
Moodboards: Set the Tone for Your Brand - Moonlight Creative Group
Want to refresh your brand or create a new brand? A great place to start is with a moodboard – a great brand-building tool that lets you take your creativity to the next level! Just like you might use a Pinterest board for ideas for a kitchen remodel or how an interior designer creates an […]
Brand Structure: The Road Map to Success - Moonlight Creative Group
Brand Structure: The Road Map to Success - Moonlight Creative Group
Having an organized structure for your brand is essential for your business. Just as you wouldn’t build a house without a blueprint or plan a cross-country road trip without a map (unless you enjoy spontaneous adventures), a business without an intentional brand structure could derail your brand. There are three main types of brand structure: […]
Don't miss the Harvest Moon Supermoon lunar eclipse tonight!
Don't miss the Harvest Moon Supermoon lunar eclipse tonight!
September's full moon will put on quite the show on the evening of Sept. 17. Not only are we treated to a slightly larger-than-average "supermoon" but also a partial lunar eclipse.
Mecklenburg County Foster Campaign Case Study
Mecklenburg County Foster Campaign Case Study
The Adoption and Foster Care Service's Department was in dire need of Adoptive and Foster Parents. We created a campaign using bright photography, easy-to-navigate list and charts, and motivating content - to find the best parents for kids in need.
Logo Design: Behind the Scenes
Logo Design: Behind the Scenes
What Makes a Great Website?
What Makes a Great Website?
How do you make a great business website? These web design elements can help your site attract more traffic and drive more conversions.
View our Logo Portfolio
View our Logo Portfolio
As designers, we thrive on the mental gymnastics it takes to design a logo. Translating a brand into a single mark takes creativity and skill, and it’s a challenge we love. While the end product is unique for every client, the logo creation process is the same. We start by getting to know the brand and its products, services, or mission to create a visual identity. Then we design a few concepts and use concept feedback from the client for direction to refine and polish the final design. The following are some of our favorite logos we’ve crafted for clients over the years.
10 Trailblazing Women Who Changed the Graphic Design World
10 Trailblazing Women Who Changed the Graphic Design World
We’re celebrating the amazing women designers from history who paved the way for future women in the creative industry.
Sursum Consulting Website
Sursum Consulting Website
We build leadership & grow financial health within Catholic organizations to fulfill their missions & contribute to the long-term vitality of the Church.
Timeless Fonts Series - #2
Timeless Fonts Series - #2
There’s nothing like a timeless look. In this post, were exploring one of our favorite timeless fonts: Proxima Nova. Read more.
Popular Product Packaging Options
Popular Product Packaging Options
It's important to find the right packaging type for your product. We review the most popular product packaging options, as well as what makes them great.
Product Packaging 101
Product Packaging 101
The right product packaging design can do wonders for sales. We cover the logistical and creative steps to design the perfect packaging for your product.
Who chooses the world’s Color of the Year?
Who chooses the world’s Color of the Year?
What’s SEO? Here’s what you need to know! [Blog]
What’s SEO? Here’s what you need to know! [Blog]
Timeless Fonts Series - Intro
Timeless Fonts Series - Intro
The Pelora Group Website
The Pelora Group Website
Meet Charlotte Pitchdeck
Meet Charlotte Pitchdeck
Read the Newsletter!
Read the Newsletter!
Maintain a Stellar Brand with a Brand Audit [Blog]
Maintain a Stellar Brand with a Brand Audit [Blog]
Ingersoll Rand Annual Report
Ingersoll Rand Annual Report
70's Design Trends
70's Design Trends
Logo Design Inspiration
Logo Design Inspiration
Read the Newsletter
Read the Newsletter
Moodboards: Set the Tone for Your Brand [Blog]
Moodboards: Set the Tone for Your Brand [Blog]
When is the Right Time to Rebrand? [Blog]
When is the Right Time to Rebrand? [Blog]
26th Anniversary Site
26th Anniversary Site
Email Marketing [Blog]
Email Marketing [Blog]
Read the Newsletter
Read the Newsletter
We're Hiring!
We're Hiring!
Brand Refresh
Brand Refresh
Logo Reveal [Blog]
Logo Reveal [Blog]
Read the Newsletter
Read the Newsletter
Shutterstock Color Trends
Shutterstock Color Trends
Brand Structure [Blog]
Brand Structure [Blog]
Google Business Profile [Blog]
Google Business Profile [Blog]
MOONLIGHTCREATIVE.COM
MOONLIGHTCREATIVE.COM
Gardner Skelton Rebrand
Gardner Skelton Rebrand
WordPress vs. Webflow [Blog]
WordPress vs. Webflow [Blog]
CleanAIRE NC Rebrand
CleanAIRE NC Rebrand
Time for a Rebrand? [Blog]
Time for a Rebrand? [Blog]
How to Build a Successful Brand [Blog]
How to Build a Successful Brand [Blog]
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Subscribe to the Lunar Ledger Newsletter!
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