Best Audience Intelligence Platforms
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Compare the Top Audience Intelligence Platforms as of January 2026
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What are Audience Intelligence Platforms?
Audience intelligence software is designed to help organizations gather deep insights into their target audiences by analyzing behaviors, preferences, and demographics across multiple channels. It uses data from social media, website interactions, and other digital touchpoints to build detailed audience profiles, allowing marketers to tailor campaigns for maximum relevance and impact. With tools for segmentation, sentiment analysis, and trend tracking, the software enables businesses to identify and respond to shifts in audience interests in real-time. Audience intelligence software also supports competitor analysis, providing insights into how target audiences engage with similar brands. Ultimately, it empowers companies to make data-driven decisions, enhance engagement, and create more personalized, effective marketing strategies. Compare and read user reviews of the best Audience Intelligence platforms currently available using the table below. This list is updated regularly.
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Audiense
Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps. -
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Domo
Domo
Domo puts data to work for everyone so they can multiply their impact on the business. Our cloud-native data experience platform goes beyond traditional business intelligence and analytics, making data visible and actionable with user-friendly dashboards and apps. Underpinned by a secure data foundation that connects with existing cloud and legacy systems, Domo helps companies optimize critical business processes at scale and in record time to spark the bold curiosity that powers exponential business results. -
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Infegy Atlas
Infegy
Discover, research, and understand audiences, brands and competitors with the most intuitive social listening tool with the only truly unlimited search system. Infegy Atlas offers premier social listening tools and services, helping you understand audiences and consumers like never before. Turn billions of online conversations into actionable consumer insight that can help you with market research, customer persona development, brand research, campaign tracking, competitive intelligence, demographics, industry white space, sentiment analysis, influencers, crisis management and more. Don’t just analyze social data, present it with style.With our reporting platform Infegy Canvas, you can create custom reports with data directly from Infegy’s social listening and intelligence platform. Leverage Canvas for client presentations + full-service reporting, and team meetings to keep everyone up to speed with beautiful reports, no design experience required.Starting Price: $1200.00/month -
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ONEcount
GCN Publishing, Inc.
ONEcount is a customer data platform (CDP) that combines a full Audience Activation Toolsuite in one, tightly integrated stack. Leveraging a mature history of identity resolution, data consolidation and advanced identification and targeting tools, ONEcount delivers a simple-to-manage ecosystem while streamlining the tech stack. The system features AI/Machine Learning capabilities, aggregated Business Intelligence (BI) & Predictive dashboards, 150+ pre-built data visualizations, DExTr - ETL engine, a robust activation tool suite with forms, Landing page, pop-up Builder, segmentation and built-in on-site and off-site targeting capabilities, GAM/DFP integrations, Smart Paywalls, content gating, freemium metering, social and single sign-on abilities, and a host of other tools to enable cross-sell/upsell initiatives, increase conversions and create personalized 1-to-1 messaging.Starting Price: $1,500 / mo.* -
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KPI6
KPI6.com
KPI6 is a Software as a Service Suite adopted by Brands and media agencies to understand consumers, identify their needs, and define audience segments. It analyses a multitude of user-generated content and unsolicited sources like online reviews, social and web panels, digital open data to provide the critical strategic insights a company needs to drive innovation, opportunity assessment, strategic planning, segmentation, creative development, and media strategy. Every individual has characteristics that can be beneficial for a brand and an industry. It is imperative to fully leverage these traits to their maximum benefit within your organization. Leaders of your organization should be focusing all of their time and effort on strategic planning and management, rather than interpreting conversation streams and building user profiles. Your organization needs custom solutions that will do the work itself and take the research further.Starting Price: $15,000 based on usage -
6
AYLIEN
AYLIEN
Transform the world's news into real-time business insight. News provides mission critical information for organizations. But the global volume every day is overwhelming, resulting in missed events, misinformed decisions, and ineffective processes. Find the news you care about and filter out the noise with AI-powered search. NLP-powered tags and enrichments for every article to deliver accurate and efficient search and discovery. Identify and visualize trends and critical insights with advanced analytics features. Our analysis features make it easy to gain insight from real-time data visualizations. Get up and running in 5 minutes with a 14-day trial. Simplified access to news data and content: tagged, searchable and actionable. Empower analysts to proactively identify, investigate, and monitor news using Radar. Build News API-powered apps and models with easy access to structured news data feeds. -
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Acquigo
Xerago
Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005. -
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Omeda
Omeda
The first step to a unified view of your audience is harnessing the vast amounts of data in your diverse portfolio of media, events and subscription products. Bring all your data together to create a single view of the audience and optimize your financial opportunities. With a comprehensive view of your audience's engagement, you can streamline your efforts to monitor audience data and ensure more accurate marketing decisions. Omeda helps you create new products and platforms starting with the right audience segments and targets. And we can integrate into your key Adtech and CRM platforms. Increase revenue and improve yield by effectively deploying programs across owned and operated brands and extending audience offers with omni-channel programs. Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your experience. -
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smartocto
smartocto
Smartocto is a smart editorial analytics system that brings actionable data into the newsroom. Our mission is to optimise storytellers' output and make it more relevant, impactful and profitable. With crystal clear modular big screens, insightful historical reports, real-time A/B header and lead-in tests, and actionable notifications, we give them the power to go from data to action and optimise for online success, whether that's impact, engagement or conversion. We come from the newsroom ourselves, so our approach to data is different. Instead of pageviews, we show metrics on loyalty, engagement, impact and more, to help connect the dots between online publishers and their audience. We continue to develop innovative features every day, sometimes together with clients. Take a look at our website to see if smartocto could be interesting for you. -
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AdMobilize
AdMobilize
Analyze people, crowds, vehicles, and other objects in real time with your cameras. Measure people, crowds, and vehicles anonymously in real time with your cameras. Gather smart metrics from your IP/security cameras in one step. Our technology works with several types of cameras and operating systems used around the world. On the go, at your desk or wherever you may go, your AdDashboard is with you all the time. View metrics that are important to your business and share them with customers. The strictest privacy and reliability methodologies have earned our reputation as the industry’s most trusted measurement company. We understand your need to intuitively access, utilize, and integrate our real-time data; so we made it effortless. Our computer vision infrastructure caters to all of our client’s needs, always ensuring the highest performance regardless of implementation. -
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Velocidi
Velocidi
Velocidi is a first-party audience solution for e-commerce marketers. Brands and their agencies use Velocidi to automatically build and segment their first-party audiences for strategic marketing on major platforms. Velocidi’s award-winning technology uses machine learning to predict customer behavior and create highly precise segments for campaigns that maximize revenue and accelerate growth.
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