Best Consumer Data Providers

Compare the Top Consumer Data Providers as of January 2026

What are Consumer Data Providers?

Consumer data providers are data providers that offer information about consumer data, customer habits, and preferences. They compile this data from various sources such as public records, surveys, and web analytics. This data can provide valuable insights to help businesses understand their customers better and tailor their offerings accordingly. Companies like Acxiom, Experian, and Nielsen are some well-known consumer data providers in the marketplace. Compare and read user reviews of the best Consumer Data providers currently available using the table below. This list is updated regularly.

  • 1
    GWI

    GWI

    GWI

    Every year, we survey over a million people around the world so businesses can understand changing consumer behavior in seconds. Designed for busy teams, our platform makes it easy to get what you need, analyze it how you want, and share it with your teams. Pinpoint your perfect customer from over 250K+ profiling points. Apply question charts to unlock insights into what your audience thinks, feels, and does. Collate data and charts to build your story and share it with your team. Overlay multiple data points for in-depth data analysis. Gain unparalleled insight into consumers with survey data that reflects the views, interests, and behaviors of billions of real people across the globe. We ask consistent survey questions in every region. Zero in for granular insights on local markets or zoom out for a global view. Understand what consumers really think about you and your competitors with insights on all the big names.
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  • 2
    L2 Data

    L2 Data

    L2 Data

    L2 Data’s DataMapping platform aggregates and normalizes hundreds of voter, constituent and consumer data sources—ranging from complete national voter files for all 50 states and DC, census and direct surveys, credit-bureau and tax-assessor records, to over 250 million consumer profiles from trusted partners—into a single ecosystem that enables precise selection, analysis and micro-targeting. Through an intuitive web interface or RESTful API, users can filter by state, city, ZIP code or district; drill into demographic, political, financial, behavioral and geographic variables; apply identity-resolution and data-hygiene tools to cleanse, dedupe and link records; and enrich lists with registry numbers, contact details and modeled attributes.
  • 3
    Zappi

    Zappi

    Zappi

    Make your ads stronger by listening to your audience at every stage of ad development. Find the best idea in the bunch and, with ongoing testing, make it something they can’t live without. Understand how to build your brand with your digital campaigns. Use audience feedback and behavioral data from ads researched in a social media environment. Getting started is easy. Our proven methodologies give you predictive consumer feedback while you’re developing advertising and innovations. Here’s to immediate gratification. We reach the audiences you care about and deliver quality, actionable results in real-time, with full results in 6 hours. Put those results to work. Compare with historical data and relevant benchmarks, then make meaningful changes to your advertising and innovation ideas. Transforming your work starts with insights you can trust. Get them from the most progressive consumer insights platform.
  • 4
    Canvs

    Canvs

    Canvs

    Canvs AI is an insights platform that transforms open-ended text from surveys, social media, transcripts, product reviews, and more into conversational intelligence about how people feel and why. Canvs is used by some of the world’s most admired brands, research agencies, and media and entertainment companies to accelerate time-to-insights, deepen understanding of audiences, and reduce the cost of analysis. Automate the analysis of open-ended text to quickly unlock consumer insights with deep, nuanced emotional context and high analytical confidence. Quickly explore, filter, and compare findings and generate stunning data visualizations with Canvs’ intuitive, easy-to-use insights portal. Streamline analysis of open-ends in your brand and concept tests and automate the coding of unaided awareness, recall and attribute questions. Quickly identify and categorize the sentiment and emotions associated with responses and respondents.
  • 5
    Precisely Demographics
    Precisely Demographics is a robust collection of demographic, geodemographic, and consumer context data designed to help you understand people and the places where they live, work, and do business. These datasets offer information for over 140 countries and territories worldwide and empower you to conduct your analysis at the scale you need. Precisely Demographics allows you to visualize population counts and characteristics at a nationwide, statewide, census-block, or lifestyle group level, and plan for future trends with demographic estimates and projections. Populations are not static. In addition to traditional resident profiles, dynamic demographics provide insight into how populations change during the day or week. Make better business decisions based on data covering over 6.7 billion people worldwide. Datasets are delivered with geographic information such as census and administrative boundaries to help you associate people and behaviors with location.
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