Audience
Publishers and ad-ops teams seeking to enhance programmatic ad revenue and implement efficient, transparent header bidding across digital platforms
About Prebid
Prebid is an open-source platform offering a suite of products designed to help publishers implement header bidding on their websites and apps. The platform includes Prebid.js, Prebid Server, and Prebid Mobile, allowing publishers to move beyond traditional waterfall setups and optimize programmatic ad revenue. Prebid's flexible and scalable solutions help increase competition for ad inventory, enhancing monetization. It also emphasizes user privacy with features like Shared ID, and its robust community provides continuous development and support through a global network of ad-tech professionals.