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Audience

E-Commerce businesses, selling on Amazon (FBA or FBM)

About sellerboard

Accurate profit analytics for Amazon sellers. Display detailed information on Amazon fees (e.g. FBA fee, commissions), PPC spend, return costs, promotion costs, and your fixed costs (e.g. Virtual Assistant, Prep Center). You can also view by time period (today, yesterday, or this month) and by product. Our flexible charts enable quick and convenient analysis of your Key Performance Indicators. Everything is customizable: KPI's (e.g., sales, units, profit, return costs, etc.), time frame and granularity of the output (e.g., last year by month, last month by day). The view can be filtered by marketplace or product (with multi-selection). See summary information or drill down into the product list by every period and into product details. It’s a smart, clickable P&L statement, with the ability to focus on every parameter (e.g., amazon fees) of each time period.

Pricing

Starting Price:
$15 per month
Free Trial:
Free Trial available.

Integrations

Ratings/Reviews - 53 User Reviews

Overall 4.9 / 5
ease 4.7 / 5
features 4.7 / 5
design 4.6 / 5
support 4.9 / 5

Company Information

sellerboard
Founded: 2017
Germany
sellerboard.com/

Videos and Screen Captures

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Product Details

Platforms Supported
Cloud
iPhone
Android
Support
Phone Support
24/7 Live Support
Online

sellerboard Frequently Asked Questions

Q: What kinds of users and organization types does sellerboard work with?
Q: What languages does sellerboard support in their product?
Q: What kind of support options does sellerboard offer?
Q: Does sellerboard have a mobile app?
Q: Does sellerboard offer a free trial?
Q: How much does sellerboard cost?
Q: What pricing for support is available for sellerboard?

sellerboard Product Features

Amazon Seller Tools

Alerts / Notifications
Analytics / Reporting
Campaign Management
Conversion / ROI Tracking
Email Marketing
Inventory Management
Order Management
PPC Ads Management
Refund Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis
A/B Testing
Competitor Analysis
Content Management / Optimization
Customer Data Management
Feedback Management
Keyword Tracking / Research
Price Optimization
Rank Optimization
Review Management
  • Jules R.
    CEO
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: User, Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Not bad! But so many VAT errors for European Sellers"

    Edited 2024-12-31

    Pros: Looks great. Aggregate all your Amazon data.

    Cons: For European sellers, they don't calculate VAT correctly on sales and advertising. I admit it's complex.
    You end up with a 20% to 30% in your profit.

    Overall: It helps manage your everyday business, and it's kind of helpful.

    Read More...
  • Omar A.
    Shareholder
    Used the software for: Less than 6 months
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Essential software for Amazon fba "

    Posted 2023-03-15

    Pros: Everything was excellent.
    The fact you could see precise profits and losses is amazing. Which you can’t see in seller central.
    Knowing all changes in Amazon fba fees and charges is eye opening.
    Getting notified and getting guidance on lost and damaged stock in Amazon fulfilment centres is great.

    These are just a few of the useful things in this software.

    The price you pay is completely justified.

    Cons: You have to manually enter the cost of goods for all asins.

    Overall: Amazing software. You have to use something like this to be able to understand how your Amazon fba business is performing.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    Thanks for your feedback! We're thrilled to hear that you find sellerboard's features helpful for understanding your Amazon FBA business performance. We'll definitely take your suggestion about the manual entry of cost of goods into consideration for future improvements.
  • A sellerboard User
    Self employed
    Used the software for: Free Trial
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Must have for Amazon FBA "

    Posted 2023-02-26

    Pros: Loved the user interface and how easy it is to use to add stock prices and also see your weekly, monthly profit made. It also provides a target profit for the next month which keeps me on track and not fall behind. I always struggle to see what items I have not been reimbursed for/missing items but sellerboard has a cool way of tracking this and providing template to send to Amazon.

    Cons: Don’t have anything bad to say. Customer support is always there and reply fast to any questions.

    Overall: Great and easy software to use. I would say it’s a must have if you’ve been doing FBA for a few months. Allows to track profits and target high profits each month. I’ve definitely seen a growth in sales now that I’ve started using it.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're thrilled to hear that you're enjoying the ease of use and helpful features of sellerboard! Thanks for sharing your positive experience. If you ever need assistance, feel free to reach out to our customer support team.
  • Michael C.
    Owner
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great product"

    Posted 2023-01-10

    Pros: It's a massive help to running my business. I would be lost without this software. Easy to use every day.

    Cons: Nope this works very well.I have not had any problems.

    Overall: This has helped me understand my business so much better
    Everything is is one place and helps me with my figures.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're happy to hear that sellerboard has been such a valuable asset to your business! Thank you for sharing your positive experience with us.
  • Tanase A.
    Administrator
    Used the software for: Free Trial
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Very useful"

    Posted 2023-01-06

    Pros: I am delighted with this platform because it keeps track of all the criteria you need in a business. It is a correctly structured platform that everyone can understand.

    Cons: As long as I tested the platform, I didn't have any problems and if I had, I solved it immediately with the support.

    Overall: I am happy with this platform. I have long been looking for a platform that would save me from all the excel files I had and that helped me keep track of the numbers.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're thrilled to hear that sellerboard has been such a positive addition to your business operations! Simplifying your tracking and providing excellent support are top priorities for us. If you ever need further assistance or have any questions, feel free to reach out.
  • A sellerboard User
    CEO
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great platform!"

    Posted 2023-01-04

    Pros: Simple to use, intuitive and integrated with the amazon store, it allows you to have multiple accounts on a single platform

    Cons: Perhaps, if I have to find fault, the graphics could be more appealing

    Overall: We needed a platform from which to monitor amazon sales, calculate profit and create timely reports: SellerBoard was perfect for all of this!

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    Thank you for your feedback! We're glad to hear that sellerboard has been meeting your needs for monitoring sales and profit calculations. We'll take note of your suggestion regarding graphics to continue improving our platform.
  • Suganthi T.
    Marketing
    Used the software for: 2+ Years
    Frequency of Use: Weekly
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Fantastic product with excellent feaItures"

    Posted 2022-12-31

    Pros: I have explored several products for this function in the past and nothing meets the demands as much as this product did for me. This product is all packed and the ability to see the final profit / loss after all expenses for sales is extremely useful. I also started using the PPC automation module within this product and its quite useful. I am renewing the product for 3rd consecutive year and i cannot express how happy i am with the unit. :)

    Good work team!

    Cons: None that i can relate. I only wish the features keeps growing but its more of a wish than of a a con!

    Overall: Great user experience with amazing features. This best suits the business needs while meeting the pricing need for a price sensitive market such as India.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    Thank you so much for your positive review! We're thrilled to hear that sellerboard has been meeting your needs and that you've found it to be such a valuable tool for your business. We're constantly working to improve and add new features, so we'll definitely keep your feedback in mind as we continue to grow. Thanks again for your support!
  • Merve I.
    Freelancer
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Definitely very efficient."

    Posted 2022-12-31

    Pros: I have been using the sellerboard program for six months. I am very satisfied with the program in general.

    Cons: It has made my job much easier with its functions such as inventory tracking, profit-loss calculation function, keeping basic accounting records. Now that the sellerboard does these details for me, I focus on finding more new products and increasing my sales. The interface is very simple to use. When I didn't understand or had problems, customer service answered my emails within a few hours and solved my problem. I recommend it to anyone who wants to increase their sales on Amazon and use their time more efficiently. An application that gives a lot of money for the money given.

    Overall: As a user, I am very satisfied. I recommend it to anyone who wants to use their time more efficiently and to increase their sales on Amazon.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're happy to hear you've found sellerboard so valuable! Thanks for highlighting its efficiency in streamlining your operations and freeing up time for growth. We're here to support you every step of the way. Thanks for choosing sellerboard!
  • Gohar S.
    CEO
    Used the software for: Free Trial
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Feels like a personal accountant."

    Posted 2022-12-30

    Pros: Interface perfect, Calculations and in depth details of overheads and hidden expenses we face everyday using amazon business shows right in front. Forecasting sheets are great for supply chain as well. Will definitely use it regularly from now on.

    Cons: PPC interface and cash flow interface could be made further more easy to understand.

    Overall: 9.5/10 experience tbh. Using it regularly. If price could be 20% lower would be great for new users to dive into and have this amazing experience.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're thrilled to hear you're enjoying the interface and detailed insights sellerboard provides! We'll definitely take your feedback on improving the PPC and cash flow interfaces into account. Thanks for your support and suggestions!
  • Katarzyna K.
    Director of Foreign Sales (Amazon)
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great tool for overall administration of Seller Account"

    Posted 2022-12-29

    Pros: - You can quickly download in excel all sales for any period of time for all the account
    - You see in real time all the net profit, refunds and costs (like product costs or advertisement); you just need to upload costs of your products to the tool
    - You can see reasons of the refunds
    - It's useful for FBA and FBM; you see inventory and for how long product will last
    - In general this tool makes everything easy and quick. In order to get the same data from Amazon, you would need to download different reports and often compare or checking by country; here you see it all
    - Great tool "Money Back" for getting money for products Amazon lost on FBA
    - Price - very affordable
    - Great support - always ready to Help with everything
    - PPC Tool for automation of campaigns - after some time and talking to support, they improved it and now it's really great

    Cons: - Money Back tool could be a little bit simpler like in Helium10, but it is good anyway

    Overall: The best tool out there to manage your sales on Amazon - best value for money. You won't regret buying it. There is also an app for the phone.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're thrilled to hear you're enjoying the comprehensive features sellerboard offers, from detailed profit insights to inventory management and PPC automation. Your feedback on the Money Back tool is duly noted, and we're constantly working to improve our offerings. Thanks for your support and recommendation!
  • A sellerboard User
    Brand Owner
    Used the software for: Less than 6 months
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "User Friendly Interface AND replaces A2X"

    Posted 2022-12-27

    Pros: SellerBoard gives me the best view of profitability of any tool I've tried so far because it tells you what your costs are for for ads, promotions and returns in almost real time. Haven't found any other tool that quickly and reliably tells you if you're making or losing money for a reasonable price.

    The phone app is really handy to keep a pulse on your sales and performance throughout the day. However, it's web version really shines in its ability to simply show my ASIN's P&L performance, especially how much my ad costs are affecting my profits. I can more quickly understand where and when to adjust my PPC campaigns.

    Also, Seller Board's QuickBooks connection eliminates my need to have an A2X subscription.

    Cons: While the PPC module looks very nice and has some interesting features such as PPC Profit by Campaign, Breakeven ACOS and Breakeven Bid, it's not entirely useful for me right now because I can't search for a specific campaign by partial name - eg. search all campaigns with "HV" in the name. Instead I have to select a campaign from a dropdown one-by-one. This becomes cumbersome when I have hundreds of campaigns and I have to scroll endlessly to find a specific one. For now I just use something else.

    Overall: It's good value for money. For $20/month, I get reliable insights into my business, AND I get to cancel my $49/month A2X subscription. That's a win for me. I'm just really hoping they will add the ability to search for Campaign Names ASAP so I can really dig into their PPC tool because it really has potential to be my main PPC reference.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're thrilled to hear that sellerboard has become an invaluable tool for managing your Amazon business. Your feedback on the PPC module is duly noted, and we're constantly working to enhance our features to better meet your needs. Thanks for your support and recommendation!
  • A sellerboard User
    CEO
    Used the software for: 1-2 Years
    Frequency of Use: Monthly
    User Role: User, Administrator, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Solid Amazon Dashboard tool"

    Posted 2022-12-26

    Pros: One of the best UI's out there. Very easy to navigate and understand, and nice looking too! Easy for my team to understand too.

    Cons: Not really a con, but we just didn't use a lot of the features since we were mainly looking for a dashboarding tool. The only issue was that they couldn't pull in all of the PPC data (sponsored brands stuff was excluded) so we didn't really get a full picture

    Overall: Overall I definitely recommend sellerboard. There are a lot of amazon dashboards out there but I think it's one of the best for the price!

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We're delighted to hear that you've found sellerboard's UI intuitive and easy to navigate, making it a valuable tool for your team. Thank you for your feedback regarding the PPC data, and we'll continue working to enhance our features to provide a more comprehensive solution. We appreciate your recommendation!
  • A sellerboard User
    CEO
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: User
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "A good tool "

    Posted 2022-12-24

    Pros: It's a user friendly interface and makes analysing data about my Aamazon store very swift and clear. Though the calculations are off by a bit at times but overall it's a really good tool and the developers did an outstanding job with it.

    Cons: Numbers data is off at times.
    Interface is a bit laggy.

    Overall: It's a good tool. Easy and clear interface. Gives semi accurate data to help track and optimize your store. Would recommend it to people as a good addition to their E-com Toolkit.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    We appreciate your feedback on the accuracy of the calculations and interface performance, and we'll continue working to improve these aspects. Thank you for recommending sellerboard as a valuable addition to an E-commerce toolkit!
  • Serhan A.
    Sales Manager
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Fantastic tool for an Amazon Seller"

    Posted 2022-12-16

    Pros: It's super accurate and better than any other third party Amazon profit app, including Helium 10. Totally recommend.

    Cons: It need small improvements like in reports I need to see year to date section.
    And FBA calculator is not working. It can be cheaper.

    Overall: Nice tool for Amazon sellers.
    I found everything I needed and I said why I didn’t use it before.
    Some features have to be improved and with friendly staff they will help you always.

    Read More...
    Reply from sellerboard
    Posted 2024-04-12
    Thanks for your feedback! We're glad you find sellerboard accurate and recommend it. We'll consider your suggestions for improvements and are committed to providing excellent service.
  • A sellerboard User
    Co-Founder
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great System for Monitoring Amazon Business"

    Posted 2022-12-14

    Pros: - Easy to get clear insight into how the business and individual ASIN's are performing.
    - It allows you to incorporate off-Amazon expenses so you can get an accurate picture of profitability.
    - It allows you to add multiple Amazon accounts and view them separately or all together, for any given time period.
    - Can also add your Shopify store and review it's performance!
    - Support has been really responsive
    - They are constantly improving and adding new features to the software and take any feedback on board.

    Cons: - In their managing inventory section, at present it only reports on stock levels at FBA, you can't add a 3PL but I've been told this is being worked on and should be available in the coming weeks.

    Overall: I use to have multiple spreadsheets that tracked all of this data that was incredibly time consuming. I struggled finding a solution that could automate it all until l found SellerBoard, it makes it so much easier and l have confidence that the data is more accurate given it's coming directly from Amazon & Shopify through API integrations. The more l use it, the more l love it!

    Read More...
    Reply from sellerboard
    Posted 2024-04-16
    Thanks for sharing your experience! It's great to hear that sellerboard has simplified your business tracking and provided accurate insights. We appreciate your feedback on the inventory management feature and are actively working to improve it. We're committed to providing you with the best experience possible.
  • A sellerboard User
    Owner
    Used the software for: Less than 6 months
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Really Good Software"

    Posted 2022-12-14

    Pros: -Updates quickly with ur numbers
    -ease of use
    I have only been using for a couple of months & definitely recommend!

    Cons: Mobile app doesn’t give you the full picture, but can always go into web based & all info is there… I am sure you guys will build mobile app out more in the future…

    Overall: I really like sellerboard, because of ease of use & updates quickly. I am a new seller, so I am sure it will be more useful the longer I use.

    So thank you for all you guys do!

    Read More...
    Reply from sellerboard
    Posted 2024-04-16
    Thank you for your feedback! We're glad you find sellerboard easy to use and appreciate its quick updates. We're working on improving the mobile app for a better experience. If you have more suggestions, feel free to share. Thanks for choosing sellerboard!
  • A sellerboard User
    Owner
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Very convenient to use"

    Edited 2022-12-14

    Pros: No need to open all accounts one by one. You are now able to see all the performances on one screen. It also sends emails to customers for review.
    Very good Company.

    Cons: The minus is that you are unable to see the stock in each account in case you have the same product in different accounts.

    Overall: Overall it is very easy to use and gives a complete view of the whole business. You may also monitor your sales and profit for 1-2 days to several months. Very useful for comparing sales and profit through time.

    Read More...
    Reply from sellerboard
    Posted 2024-04-16
    Thanks for your feedback! We're glad you find sellerboard useful for managing your business. We'll take note of your suggestion about stock visibility across different accounts. If you have any more ideas, feel free to share. Thanks for choosing sellerboard!
  • A sellerboard User
    Project manager
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great Amazon Profit and Inventory Forecasting Tool"

    Posted 2022-12-13

    Pros: Has different types of charts to see sales and profits. Easy to user interface. Lets you download reports easily. Just the right amount of editing permissions needed.

    Cons: Loading is a bit slow. I would like to see expansion in inventory features like including units sold on channels other than Amazon.

    Overall: I use the profit tool on a daily basis and make decision based on their numbers. I think the monthly subscription is very fair for the features this tool provides.

    Read More...
    Reply from sellerboard
    Posted 2024-04-16
    We appreciate your feedback about the loading speed and inventory features. We'll keep working to improve the platform. Thanks for being a valued user!
  • Burak C.
    Owner
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    " The more you use it, the more you realize its importance."

    Posted 2022-12-13

    Pros: Very helpful in Current Calculation,
    Feedback support very useful emails work excellent,
    easy to set up (especially calculating costs per product).
    Take reports for future planning( easily you can see the quantity).

    Cons: I don't understand the LTV feature.
    Cashflow seems complicated.

    Overall: The truth is there are a lot of fancy apps on the market. but my priority is trust, I've been using sellerboard for a long time and I didn't come across any surprises. An application that fulfills its promises and gradually improves itself. This is more than enough for me.

    Read More...
    Reply from sellerboard
    Posted 2024-04-16
    Glad to hear sellerboard is helping you with your calculations and future planning. We'll take your feedback on the LTV feature and cash flow module into account for improvements. Thanks for being a loyal user!
  • A sellerboard User
    Director
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Quick and easy!"

    Posted 2022-12-13

    Pros: Very comfortable platform to use even for not professionals. Accurate analytics, all necessary information to understand about the income from Amazon! Highly recommended.

    Cons: For me a bit expensive. But the program is excellent!

    Overall: Enjoyed! Highly recommend for all Amazon sellers. It’s the best platform I ever tried for Amazon. And great support also!

    Read More...
    Reply from sellerboard
    Posted 2024-04-16
    Glad to hear you find sellerboard comfortable and helpful! We appreciate your feedback and recommendation. Thank you for choosing us!
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