Within your Display & Video 360 advertiser, you can search using natural language. Using conversational search phrases will streamline navigation and campaign management. Instead of searching by name or ID only, you can use natural language to search for items based on their settings, targeting, reporting data, or historical events.
On this page
Display & Video 360 search is located at the top of each page. Click the search icon to open the search box where you can find different entities by using either natural language or their specific name or ID.
How to use AI-powered search
- Navigate to the advertiser, campaign, insertion order, or line item level in Display & Video 360.
- Enter your search query in the search bar using conversational language or select a suggested search query from the dropdown menu.
- Press Enter or select the search icon
.
- Standard search results will appear in the search dropdown, while natural language search results will appear in a table.
Supported search queries
Here are a few examples of supported search queries:
- Reporting:
- "Which line items had over 1000 impressions last week?"
- "Which insertion orders have spent over $300K this quarter?"
- “Which line items had CPM over $1 last month?”
- Settings:
- “Which insertion orders are expiring in 7 days?”
- "Find me YouTube audio line items."
- “Which line items have pacing type EVEN?”
- Targeting (Line item targeting only):
- "Which line items are targeting Google Audience basketball fans?"
- “Which line items are targeting Chrome browsers?”
- “Which line items are targeting desktop devices?”
Refine your search phrases
Your search can include any of the following details:
- Auto budget allocation (With, without)
- Bid Strategy
- Apps and URLs
- Brand safety
- Browser
- Deals and deal groups
- Device
- Environment
- Geography
- Google Audiences
- Insertion orders
- Line items
- Optimized targeting
- Public exchange
- Clicks (greater than, less than, equal to)
- Conversions (greater than, less than, equal to)
- CPA (greater than, less than, equal to)
- CPC (greater than, less than, equal to)
- CPM (greater than, less than, equal to)
- CTR (greater than, less than, equal to)
- Entity type (Insertion Orders, Line items)
- Flight End date (Before, After, Between)
- Flight start date (Before, After, Between)
- Frequency Cap (With, without)
- ID
- Impressions (greater than, less than, equal to)
- Name
- Pacing (Even, ASAP, ahead)
- Pacing period (Daily, flight)
- Revenue (greater than, less than, equal to)
- Status
About your search results
AI-powered search results appear on the page with a summary and filtered table, while results from standard search will appear in the search dropdown.
Google AI is still learning and may show inaccurate or irrelevant results. To improve Google AI, we may read, annotate, and process your input. Don’t enter anything you wouldn’t want reviewed or used.
Your use of this product is subject to Google’s Terms of Service and AI Use Policy. Your data is handled as explained in the Google Privacy Policy.
Considerations
There are some things you should take into account when searching in Display & Video 360.
- AI-powered search isn’t available at the partner level: AI-powered search is only available from the advertiser, campaign, insertion order, or line item levels in Display & Video 360. Searching at the partner level will continue to use standard search functionality.
- Search scope is different for AI-powered search: Standard search results are based on name or ID keyword matches across all partners and advertisers you have access to. When you search with natural language, you're searching within the current advertiser.
- AI-powered search is only available in English: Currently, only English language search queries are supported.
- Limited use case support: Display & Video 360 AI-powered search doesn’t support all search phrases. If your search query isn’t supported, you’ll be notified. In these cases, we encourage you to provide feedback by clicking the help icon
and selecting “Leave feedback”.