Tony Sturcke

Tony Sturcke

United Kingdom
2K followers 500+ connections

About

Strategic and results-driven Procurement Leader with a strong track record of transforming procurement functions at leading organisations including Sky, ASOS, Super Group, UBS, and British Airways. Experienced across Technology, Financial Services, Media, Retail, Entertainment, with a focus on delivering measurable value and enabling procurement excellence.

Known for leading high-performing teams and managing complex, high-value negotiations across both Technology and non-Technology spend. Deep expertise in Digital and Technology procurement, using AI and automation to optimise performance, value, and improve efficiency.

A trusted advisor to C-level leaders—including CTOs, CFOs, and Chief Product Officers—aligning procurement with strategic goals to support innovation, agility, and long-term growth. Passionate about embedding high-performance cultures and positioning procurement as a key enabler of business success.

Key Headline Achievements:

• Retail. Delivered £40m+ in value through strategic sourcing and supplier consolidation.
• Media & Comms. Lead procurement for a multi-billion media transformation, supporting
growth to 24M+ customers.
• Entertainment: Achieved €20m in savings and 25% S2P efficiency uplift through transformation.
• Negotiated global contracts across Technology, Cloud, MarTech, and Indirects categories
• Media & Retail: Built graduate and apprentice programmes to develop resilient, high-
performing teams.

A collaborative coach and mentor, I enjoy building capability, sharing best practices, and connecting with like-minded professionals. Feel free to get in touch: [email protected].

Category Expertise:

Technology Category Expertise, including: SaaS. Software, Digital, IT Outsourcing, Application Development, Infrastructure, Telecoms & Networks, Broadcast.
Non-Technology Category Expertise, including: Professional Services (HR, Consulting, Legal), Marketing (Media, PR, ATL,) FM.

Earlier Career:

• Royal & Sun Alliance, leadership roles across Indirect, Technology, Procurement Operations and
re-launch of new personal lines company, More Th>N.
• NatWest Bank, Purchasing Manager, IT, headed cohesive teams for major IT change projects.
• Prudential Assurance, Lead Buyer IT, optimised spend through strategic IT sourcing.
• British Airways Plc, Commercial Manager, Category Lead across Technology, Inflight Services.

Experience

  • Nomura Graphic
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    London, England, United Kingdom

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    London

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Education

  • University of Glamorgan

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