Betches Media

Last fall, we launched Betches Style as the antidote to the classic “what do I wear” dilemma, delivered with our signature wit, honesty, and the real-life advice you’d expect from your best friend while you're having a mid-fitting room meltdown. We’re keeping up that energy with our new original series Style Therapy, where the girlies can lie back on the metaphorical couch and unpack their fashion struggles with a celebrity “style therapist” to diagnose fashion dilemmas, prescribe outfit fixes, and work through some deep wardrobe issues—no copay required. We tapped the inimitable and iconic Jenna Lyons (naturally) to serve as this season’s resident style therapist. She’s weighing in on the staples you actually need in your closet, the trends she’s officially over, and how to properly mix patterns without looking like you got dressed in the dark. A huge shout out to our Style Director, Madeline Galassi - the brilliant mind behind the Betches Style vision. Make sure you’re following Betches Style (we dropped the link in the comments) and let us know: who should our next style therapist be? 

STACKED LINEUP FOR AvA LIVE EPISODE 3 Guests: Samantha Sage - Co-Founder & Chief Creative Officer @ Betches Media Chiderah C. U. - WME assistant who sold his movie “Hierarchy” at Cannes, and just hit #4 in the world on Netflix Hailey Sani - Creator & Creative Director + maybe my dog will make an appearance April 22 @ 12:30pm PT 🔗TUNE-IN: https://lnkd.in/gaPEXVK2

Last week, we hosted our first-ever Obsessed dinner series, because 15 years of running the internet deserved a real celebration. Our founder & CEO Aleen Dreksler said what we all know: funny women didn't just have a moment, they sparked a cultural revolution. We gathered our favorite partners for an evening of candid convos about what we're obsessed with, hot takes on the creator economy, building communities on and offline, and obviously a very heated round of Red Flag / Green Flag with U Up?’s Jordana Abraham and Jared Freid. Here's what we walked away with: - If creator content isn't authentic to the creator, it's already dead on arrival - Women are busy, so if you're going to show up for her, make it intentional (and make her laugh) - Nobody moves women like Betches does — we don't just reach her, we're in her group chat - Simply put? We're obsessed with funny women What a night! 🥂

With 15 years under our belt, 2026 marks an important chapter in our evolution into a full-scale entertainment powerhouse. Betches is a space where creators feel at home, brands find a voice to connect directly with culture, and our audience finds community and, of course, laughter. Our CEO and Founder, Aleen Dreksler, sat down with Cynthia Littleton on Variety's Strictly Business podcast, pulling back the curtain on our evolution from an anonymous blog to redefining the future of entertainment for women. Their conversation covers everything from Betches’ origin story to –    👉 Mastering social-first entertainment before the creator economy existed 👉 Lifting the next generation of female comedians 👉 Why shareability is the ultimate metric 👉 Why we’re going deep on sports for women https://lnkd.in/eBsDamVj We dropped a link to the episode in the comments – you won’t want to miss this!

Media babes, I'm speaking at the Native Advertising Institute's Branded Content Days Thursday, 4/16 on behalf of Betches Media. Get your tickets now! https://lnkd.in/e9V_BRrj

Will you be at ADWEEK Social Media Week this year? We’re excited to be back! Our co-founder, Samantha Sage, is joining The Inbox Effect panel to break down the shift toward owned audiences and how the rise of the newsletter has fundamentally changed who people *actually* trust as messengers. If you’re heading to #SMW2026, come say hi 👋