Harry's

I couldn't be more grateful that we're expanding the Local News International partnership with Harry's to support the cause of men's mental health. We hear frequently from our readers in the wake of major news events that they're coping with mental health issues and are looking for support. Thanks to the team at Harry's, especially Nick Dimichino and Jielin Eeo for their continued support. You can learn more about the study commissioned by Harry's and Riverside Community Care here: https://lnkd.in/eUaw8g3V

Our second campaign with Harry's goes live today. We love working with such a creative team! Nick Dimichino Jielin Eeo

At Harry's , we’ve always had a pretty simple goal: make incredibly high-quality products, without the hefty price tag. This week, we had some extra fun with that. The team just launched [REDACTED]—a limited-edition body wash and the very first drop as part of Scent Labs, a new program for unexpected and elevated body wash scents. We aren't going to tell you exactly what [REDACTED] smells like, but it’s familiar, it’s high-end, and it costs way less than a scent this good has any right to. You’ll have to try it for yourself (I ordered 3)! This also wasn't just a random idea, either. For years, our customers have been asking the same question: "Harry’s products feel so premium, why aren’t they more expensive?" We leaned into that sentiment (and added some Harry’s humor and a lot of intentionality) with [REDACTED], bringing on Anna Delvey to help embrace the ironic, poking fun at the idea that “luxury” has to be expensive and overpriced. Don’t get conned into paying more than you should.

I recently returned from an incredible visit to Eisfeld, Germany, where I had the privilege of hosting our board meeting and a special celebration with our Eisfeld Manufacturing Plant. This event marked a monumental occasion for Harry’s: the global launch of Harry's Plus, our most advanced and meticulously engineered razor to date. Harry’s Eisfeld factory has been producing world-class blades for over a century, and it was extremely special to gather and celebrate alongside our Eisfeld colleagues—the very people whose precision, pride, and craftsmanship make everything we do possible. We were also honored to be joined by Mario Voigt, Minister-President of the German state of Thuringia, who spent time at our factory and spoke to the importance of Harry’s to the local community, recognizing how impactful our continued investment is in supporting innovation and manufacturing in the region. The event garnered attention from the local German evening news, a powerful acknowledgment of what this moment represents—not just for our team, but for the city of Eisfeld and the state of Thuringia. However, what I'm most proud of is that Harry's Plus is running ahead of schedule. This is thanks to the rigorous approach, collaboration, and executional excellence of our teams across engineering, quality, and plant operations. As we look ahead, this milestone represents more than just a new product. It’s a symbol of how Harry’s is blending heritage and innovation with craftsmanship and progress to continue shaping the future of shaving. To every single person in Eisfeld, and to every team member across Harry’s who contributed their expertise, passion, and tireless effort to make this launch a reality: thank you. This moment—the launch of Harry’s Plus—is the clearest possible picture of what true progress looks like.

We are delighted to announced our new partnership with Harry's. The five-episode story arc puts Dave Jorgenson at Harry’s New York offices as their newest intern, trying out Harry’s products and getting encouraged to try the new Harry's Plus razor and maybe, finally, shave his beard. A new episode will drop each Wednesday morning through November. Thank you to Harrys for the opportunity to tell their story. We loved working with Jeffrey Raider, Sally Higgin, Jielin Eeo, Nick Dimichino, Giselle Balagat and the entire Harrys' team. Brands using their employees to tell their story is a great way to build authenticity and trust with customers. Read more about our partnership https://lnkd.in/eHmvz3QT