This week, our team attended the Licensing Expo in Las Vegas. We were excited for the opportunity to reconnect with current partners and connect with new potential partners as well. Grateful for the meaningful conversations, new relationships, and what’s ahead! #businessdevelopment #licensing
Logo Brands
Sporting Goods Manufacturing
Franklin, TN 4,673 followers
The Brands Other Brands Trust | Top Licensee for Sports Licensed Hard Goods
About us
We started as a small family business in 1999, shipping tailgate chairs out of a garage just outside Memphis. Today, we’re a leading manufacturer of officially licensed tailgate gear, based in Franklin, Tennessee. We produce over 100 product lines for 900+ teams across the NFL, NBA, MLB, MLS, NHL, and collegiate sports, and are powered by a team of 200+ employees across our office and warehouse operations.
- Website
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http://www.logobrands.com
External link for Logo Brands
- Industry
- Sporting Goods Manufacturing
- Company size
- 201-500 employees
- Headquarters
- Franklin, TN
- Type
- Privately Held
- Founded
- 1999
- Specialties
- Sporting Goods, Officially Licensed Products, Tailgating Products, Bags and Blankets Manufacturing, Drinkware, Fan Gear, and Sports
Locations
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Primary
Get directions
235 Noah Drive
Franklin, TN 37064, US
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117 Southeast Pkwy
Franklin, TN 37064, US
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Room 602-1, 6th Floor, Huigang Building
No. 466 Taian Road
Yinzhou District, Ningbo 315100, CN
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1419 N Military Ave
Lawrenceburg, Tennessee 38464, US
Employees at Logo Brands
Updates
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Logo Brands reposted this
Just got back from setting our Logo Brands shop inside the West Virginia University bookstore and man, we are excited about how this one turned out. This was a fun challenge because it gave us the opportunity to work in a space where we couldn’t pop up one of our tailgate tents like we normally would. Instead, we used the back wall as the centerpiece and built the shop around it. We added a podium in the front to welcome fans into the space while highlighting some of our newer items. The turf on top helped bring that football Saturday / tailgate feel to life. I also love how clean and easy the space feels to shop while still packing a ton of product into the footprint. Huge credit to the team that helped bring this to life. Let’s go Mountaineers!
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Logo Brands reposted this
An incredible evening connecting with partners, colleagues, and industry leaders at the Welcome Party to kick off the 2026 CLC Seminar in Kansas City. The energy, conversations, and collaboration already set the tone for a great week ahead centered around this year’s theme: The Power of Momentum: Driving What’s Next. Thank you to everyone who joined us, and special thanks to our event sponsor, Logo Brands, for helping make the evening possible.
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Logo Brands was off to the races last weekend! We were honored to have a wide assortment of products featured at the Kentucky Derby Store. It was exciting to be part of one of the most iconic weekends in sports and to help fans celebrate the tradition, energy, and unforgettable moments that make Derby weekend so special. If you have an event on the horizon, reach out to customerservice@logobrands.com to learn how Logo Brands can help build a winning assortment for your fans.
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As EVP of Sales & Licensing, Kris Talley is focused on strengthening our sales organization through consistent training, development, and team alignment. Today’s sales training wasn’t about how to “win” business. It was about how to serve customers better. At Logo Brands, we talked about something simple but important: Customers are not just buying product — they’re buying confidence. Anybody can talk about price. Anybody can promise flexibility. Anybody can say “yes” before the PO. But great partnerships are built on what happens before and after the order is placed: • communication • execution • speed under pressure • problem-solving • consistency • trust One of the biggest reminders from today: Cheap is easy to quote. Dependable is hard to build. Our responsibility isn’t to be the loudest supplier in the room. It’s to be the partner that helps customers grow their business with fewer surprises, stronger execution, and sustainable support long after the sale is made. Price may get attention. Execution earns trust. #Leadership #Sales #CustomerExperience #Retail #TeamDevelopment #Partnerships
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The April Executive Briefing is here! This month’s edition examines consumer behavior amid ongoing economic uncertainty, the rising importance of ecommerce and event-based retail, and key April demand signals shaping the market. Read the full briefing to explore the latest insights and opportunities shaping the months ahead.
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Logo Brands reposted this
That’s a wrap on the 2026 Major League Baseball (MLB) Retail Summit. Great time connecting with partners and aligning on what’s ahead—Amelia Island didn’t hurt either. Excited to bring fresh ideas back to the Logo Brands team.
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Today our Women's Leadership Group had the pleasure of hosting Allyson Brennan, founder of Emogene & Co., a sustainable, women-owned and operated skincare brand. Allyson shared her journey from farm life to healthcare administration, ultimately turning her passion for chemistry into launching her brand in 2020. Rooted in intentionality, Emogene & Co. focuses on naturally derived ingredients, a proprietary herbal blend, and products that are pregnancy and breastfeeding safe—all with the goal of helping women feel comfortable in their own skin. Grateful for Allyson’s time and the way she brings together science, sustainability, and empowerment.
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This week, our Women’s Leadership Group began their volunteer initiatives with a visit to Thistle Farms, a nonprofit social enterprise dedicated to supporting women survivors on their path to healing and recovery. Through their “house, heal, employ, and respond” model, they provide safe housing, healthcare, counseling, and job training at no cost for two years. During our visit, we helped create signage for the upcoming graduates of their two-year program. It was meaningful to learn more about their mission and to contribute to their celebration. To support Thistle Farms, you can visit Thistle Farms Cafe or shop their products at thistlefarms.org—each purchase helps support women locally and globally.
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Logo Brands reposted this
We’re excited to announce the launch of the BrandPoint Platform, marked by our acquisition of Franklin Logistics. This milestone significantly expands our logistics capabilities and positions us for even greater growth ahead. By integrating Franklin Logistics into our platform, we’re strengthening our ability to deliver smarter, more efficient solutions for our partners—while continuing to innovate and scale. This is just the beginning. Stay tuned for what’s next. #BrandPoint #Logistics #Growth #Innovation #SupplyChain https://lnkd.in/e4v5kTdr