The Hershey Company

Big flavor, bigger moments 👀🍫🥨 We’re live in Las Vegas at the Sweets & Snacks Expo bringing our ONE Hershey strategy to life across chocolate, sweets, salty and protein. We’re dishing up snacks and meeting with retail partners to drive the business forward and lead next generation snacking. Learn more --> https://lnkd.in/gh75rEvK #ONEHershey #SweetsandSnacks #Innovation

Happy International I Love Reese's Day! This year we're highlighting how teams are bringing the brand to life across markets, connecting with consumers through experiences rooted in culture, creativity and a shared love of chocolate and peanut butter. Here's how the brand is showing up in different regions around the world: • In Canada, a nostalgic E.T. screening experience complete with custom snacks, themed cocktails and fan moments • In Mexico, a larger-than-life elephant campaign spanning a Reese’s bus tour, mall activations and a hot air balloon over Mexico City • In Australia, a spotlight on MasterChef Australia, where contestants reimagine the iconic pairing on national TV Learn more: https://lnkd.in/e2iMp_2n #ILoveReesesDay #GlobalGrowth #ConsumerConnection #Sweet

Timelines cut from months to weeks. Media strategy linked more closely to business strategy. Knowing when and how to prioritize relevance more than reach. 🤝 Our AI-powered marketing tech stack enables real-time decisions based on what's happening now—not 6+ months ago. Read about the impact from Vinny Rinaldi and Digiday: https://lnkd.in/eEV2JV8U #AI #Marketing #MediaStrategy #DataDriven

Legend Spotlight: Patrick Clifford & Veronica Williams 💡 Designing base routes for 573 Territory Sales Leads across unique geographies isn’t easy, and Pat Clifford and Veronica Williams knew from the start that a standard, out‑of‑the‑box solution wouldn’t work. Instead, they built a custom routing approach from the ground up: iterating, testing thousands of route combinations, and continuously grounding the work in how the field actually operates. The result is a scalable, trusted routing foundation that reduced routing help desk tickets by more than 96% and restored confidence in how reps spend their time. Powered by strong partnership, shared accountability, and ONE Hershey behaviors, their work now serves as the foundation for Next Gen Retail routing—Shaping the Future for what’s next. #ONEHershey #Recognition #Partnership #BusinessImpact #OperationalExcellence

The full power of ONE Hershey is unlocking growth for retailers. 💡 We’re bringing together sweet, salty and protein—powered by data and insights—to help retailers drive growth across every aisle. As we head to the upcoming Sweets & Snacks Expo, we’re excited to showcase our approach. 👉 See how we’re fueling next-generation snacking: https://lnkd.in/e9hX2UGt #ONEHershey #Retail #DataDriven #Growth

Time in the market helps us stay close to consumers, connected to our teams and aligned on the priorities shaping what comes next. 🤝 Last week, several Hershey leaders spent time in Europe to better understand what’s influencing the region today and what will drive future growth while seeing firsthand the capability and energy across our teams in the market. Through store visits, focus groups, and open discussions, leaders gained deeper insight into local chocolate habits, key insights, and what matters most to consumers. The visit also brought to life how our teams translate insight into action—combining expertise, curiosity and strong collaboration to drive results. Europe remains a critical part of Hershey’s global growth, powered by the strength of our people. The leadership visit was a strong reminder of the region’s playing to win mindset, agility and creativity. Thank you to the teams in Europe for hosting and welcoming our leaders for a rewarding and productive visit! #ONEHershey #GlobalGrowth #Leadership #Collaboration

Gotta Catch ‘Em All™! 🍫⚡   Hershey’s Kisses and Pokémon are teaming up again with 151 collectible foils, including new Team Rocket designs, to celebrate 30 years of Pokémon. Every chocolate is part of the story—one where Team Rocket is determined to steal every foil before fans do. Team Rocket has taken over @hersheys on Instagram, posting in‑character as the plot unfolds. Scan the on‑pack QR to follow the story, track finds, and explore more Pokémon‑inspired favorites, including Pirate’s Booty. 🔴⚪ Explore more activities: https://lnkd.in/e7kFpg3m #LimitedEdition #Collaboration #Pokemon #Hersheys

As Mother’s Day weekend approaches, we’re looking back at a Hershey’s Kisses advertisement from 1953. 💝 It’s a reminder that for generations, celebrating mom has often included a simple, thoughtful treat—one small way our products have helped create timeless moments of goodness. A tradition that is rooted in care, connection and making the day feel just a little sweeter. Discover more ways to make Mother’s Day memorable: https://lnkd.in/eqf6DdwP #Hersheys #Nostalgia #ThenAndNow #MothersDay 

Two favorites once came together—and never left. Hershey’s Cookies ’N’ Creme. 🍪🤍 Introduced in 1995, this iconic bar quickly became a favorite for its one-of-a-kind experience. A throwback ad from 1999 shows why some classics never go out of style. 👉 Explore Hershey’s Cookies ’N’ Creme products and inspired recipes: https://lnkd.in/e4wSRiCQ Image coutesy of Hershey Community Archives #Hersheys #IconicBrands #Nostalgia #ThenAndNow

Congratulations to Shayon Smith, DGC Assistant Secretary & Chief Compliance Officer, on this outstanding recognition from The Daily Record! This honor underscores leadership and service that extend beyond the workplace—and reflects ONE Hershey in action. 👏 #ONEHershey #Recognition #CommunityImpact #Leadership