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We’re looking for an Associate Director of Media Strategy to join a high-profile consumer brand on a 6-month contract.
This role is ideal for someone coming from a network agency planning background who enjoys the big-picture side of media. This is not a hands-on buying, activation, or performance marketing role. It’s about shaping strategy, guiding planning, and helping drive major brand campaigns from brief through execution.
The role
You’ll join the media strategy team and work closely with senior marketing leadership to help shape integrated media strategy across large, high-visibility brand campaigns.
You’ll be responsible for turning business goals into clear media plans, guiding agency work, validating recommendations, and helping bring structure to a fast-moving cross-functional environment.
What you’ll be doing
Lead integrated media strategy and planning across major brand campaigns
Translate business priorities into clear channel strategy and media plans
Own the briefing process with the media agency and help guide work from brief through post-campaign analysis
Review, challenge, and refine media plans to ensure quality and strategic alignment
Help define the right channel mix across streaming, digital, social, OOH, video, and custom content / integrations
Work closely with integrated marketing, product marketing, growth, creative, and production teams to keep plans moving
Support campaign execution by helping coordinate timelines, assets, stakeholders, and approvals
Bring structure and clarity to a complex environment with a lot of moving pieces
What they’re looking for
8+ years of experience in media strategy, integrated media planning, communications planning, or cross-channel planning
Strong agency background
Experience working on brand-led, upper-funnel campaigns
Comfortable leading planning work end to end and operating with a high degree of autonomy
Experience managing agency partners and working across internal stakeholders
Strong understanding of media mix, planning frameworks, measurement, and campaign performance
Able to step into a senior planning role and add immediate value
Ideal background
You may currently be:
Associate Planning Director
Associate Director, Integrated Media Planning
Associate Media Director
Senior Manager, Plannin
Senior Manager, Media Strategy
Important notes
This is not a hands-on buying or activation role
This is not a pure performance / growth marketing position
Experience across streaming, OOH, digital video, social, and custom content is highly relevant
Experience with large consumer, lifestyle, beauty, retail, tech, or entertainment brands is a plus
Working style
Contract: 6 months
Location: New York
There is no fixed weekly in-office requirement, but this person should be available to come into the office periodically for key meetings, offsites, and team working sessions.
Start: ASAP
Seniority level
Mid-Senior level
Employment type
Contract
Job function
Marketing, Strategy/Planning, and Advertising
Industries
Advertising Services, Marketing Services, and Software Development
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