Market Development Manager

If you're reading this on your way from 5am spin class to festival fast-pass, you're CELSIUS®— an everyday hustler with the essential energy to aim high, live fit, and go the extra mile wherever your goals take you.

Joyful by design, sunny by nature, and unapologetically bold. If your bestie has you saved in their phone as "Icon," you're Alani Nu — confident, colorful, and bringing main-character energy to every moment.

SoCal in your soul, attitude in your stride. If gravity doesn't stop you and "impossible" sounds more like "dare you," you're Rockstar®— a born rebel, raising the bar with mind-body energy and zero compromise.

Together, we're Celsius Holdings, Inc.— a global CPG company united by three powerhouse brands and one incredibly talented team.

At Celsius, we pride ourselves on empowering our people. Every employee has stake in our success. We create a collaborative culture built on inclusivity, innovation, and a belief that great ideas can come from anywhere.

And we're on our way to building something bigger: a category where energy isn't just consumed, it's lived—where performance meets personality, brand becomes community, and every can crack sparks a statement.

This is the future of modern energy. This is Celsius.

Ready to take your career to the next level? Join our team and redefine what it means to be energized.

Position Overview

As the Market Development Manager, you'll be the face of Celsius in the field—expanding our presence, driving case sales, and building strategic partnerships with distributor teams. This is your opportunity to take a lead role in shaping market growth, training sales counterparts, and delivering exceptional execution across retail channels. You'll bring strong business acumen, a results-driven mindset, and the ability to navigate fast-paced, travel-intensive environments while maintaining a sharp focus on KPIs and sales strategy.

Key Responsibilities

• Drive case sales and retail execution within assigned territory
• Increase distribution, secure cooler placements, and execute off-shelf displays
• Train and educate distributor and field sales teams through ride-alongs, blitzes, and meetings
• Foster communication and execution alignment with Distributor Partners
• Submit weekly sales recaps and trade development trip reports
• Meet daily, weekly, and monthly sales KPIs via Celsius sales application
• Plan and manage travel logistics and expenses 3+ weeks in advance
• Coordinate POS materials and samples ahead of travel market activations
• Support Director and Regional Sales Managers with ad hoc initiatives
• Participate in weekly performance calls to review progress and opportunities
• Coach and develop field sales team members to drive consistency and execution
  
  

Requirements

• Experience: 3+ years in field sales, distributor management, or beverage industry roles
• Education: Bachelor's degree in Business, Marketing, or related field
• Strong communication skills in both in-person and virtual environments
• Experience with retail sales, route planning, and customer training
• Proficient in Microsoft PowerPoint, Excel, Teams, and Word
• Ability to analyze margin and profit matrices for deal negotiation
• Deep understanding of local territory and surrounding area
• Knowledge of energy drink category and brand-specific product lines
• Creative and strategic problem-solving abilities
• Ability to manage T&E budgets, book travel in advance, and meet aggressive timelines
• This position requires 50%-60% travel and a valid U.S. Driver's License
  
  

Benefits

• Comprehensive Medical, Dental & Vision benefits
• Long- and short-term disability
• Life insurance
• 10 Vacation days per year, subject to accrual policy
• 11 Company paid holidays
• 401(k) with Company match
• Identity theft and legal services
  
  

The base salary range for this position is dependent on experience and location. The final offer will be determined based on job-related knowledge, skills, and qualifications. This position may be eligible for other compensation, including bonuses and Restricted Stock Units (subject to company plans).

We promptly review all applications. Highly qualified candidates will be contacted for interviews.

Colorado Applicants: Applications are accepted on an ongoing basis until the position is filled.

CELSIUS Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We provide equal employment opportunities (EEO) to all applicants without regard to race, ethnicity, religion, gender identity, sexual orientation, disability status, or any other characteristic protected by applicable laws. If you require accommodations during the application process, please reach out to careers@celsius.com.