Marketing Intern

As I Am is looking for a creative, curious, trend-aware Marketing Intern to join our team. We’re a textured haircare brand built for people who love their curls, coils, waves, and protective styles — and we’re looking for someone who understands culture, community, content, and the little details that make a brand feel alive.

This is a great opportunity for someone who lives on TikTok, notices what brands are doing well on Instagram, has strong opinions about what makes content feel authentic, and wants hands-on experience in beauty, retail, influencer marketing, social media, and brand strategy.

What You’ll Do

As our Marketing Intern, you’ll help support the As I Am marketing team across social media, content, influencer outreach, retail marketing, and brand campaigns.

You may help with:

• Spotting TikTok, Instagram, and beauty trends before they feel overdone
• Brainstorming content ideas for product launches, campaigns, and everyday social posts
• Helping organize influencer lists, creator outreach, gifting, and campaign tracking
• Supporting retail marketing projects for partners like Walmart, Target, Sally Beauty, CVS, and more
• Researching what other beauty, haircare, skincare, and lifestyle brands are doing
• Assisting with photoshoots, content planning, and product seeding
• Writing captions, content prompts, email ideas, or short-form video concepts
• Helping track campaign performance and turn insights into ideas
• Bringing a fresh Gen Z perspective to brand conversations

Who You Are

You don’t need 10 internships or a perfectly polished résumé. We’re looking for someone who is thoughtful, reliable, creative, and excited to learn.

You might be a great fit if you:

• Are passionate about beauty, textured hair, culture, social media, and storytelling
• Understand TikTok, Instagram, creators, memes, trends, and internet language
• Can tell the difference between content that feels real and content that feels forced
• Are organized enough to manage details, deadlines, lists, and follow-ups
• Enjoy researching brands, creators, trends, and consumer behavior
• Are a strong communicator and not afraid to share ideas
• Can balance creativity with professionalism
• Are curious about how a real beauty brand grows across social, retail, ecommerce, and community

Bonus Points

Not required, but definitely nice to have:

• Experience creating content for TikTok, Instagram, YouTube Shorts, or Pinterest
• Interest in curly/coily/textured haircare
• Familiarity with Canva, CapCut, Google Sheets, or basic analytics
• Experience with campus orgs, social media pages, beauty clubs, content creation, or brand ambassador programs
• A good eye for aesthetics, copy, packaging, or what makes people stop scrolling

What You’ll Learn

This internship is built to give you real exposure, not just busywork. You’ll get a look inside how a beauty brand plans launches, works with creators, supports major retailers, builds community, and turns ideas into actual campaigns.

You’ll learn about:

• Brand marketing
• Social media strategy
• Influencer marketing
• Retail marketing
• Product launches
• Consumer insights
• Content planning
• Beauty industry trends
• How creative ideas become business results

About As I Am

As I Am is a curly haircare brand created to serve people with curls, coils, waves, and protective styles through high-performance, thoughtfully formulated products. Our community is at the center of everything we do — from wash day essentials to scalp care, styling, and new innovation.

We’re looking for someone who wants to help us keep the brand fresh, relevant, and connected to the next generation of beauty consumers.

How to Apply

Send us your résumé and a short note telling us:

1. Why you’re interested in As I Am
2. One beauty or haircare brand you think is doing a great job on social media
3. One content idea you’d love to see As I Am try

No corporate essay needed. Just be yourself.