Kat Trenouth from GROWTH SHOP walked us through what it means to give shoppers a truly personalized experience. Hint: it involves more than just adding their first name to a message 🤭

“Making sure people feel like we truly understand why they’re shopping with us is what really matters.” - Kat Trenouth Such an important reminder that great personalization goes far beyond just using a first name!! It’s about creating experiences that actually feel relevant to the customer and aligned with how they’re interacting with the brand. Love this Kat!

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