Blending retail, culture and hospitality, Ray-Ban House introduces a new expression of brand experience in the heart of SoHo, New York. From immersive design to curated experiences, Ray-Ban House represents a new chapter in how our iconic brand engages with people, beyond its products. #WeAreEssilorLuxottica #EmpoweringHumans
In a city defined by movement, Ray-Ban introduces a space that slows things down just enough to feel something. The Ray-Ban House opens in Soho, New York, not as a store, but as a shift in perspective. A place where retail dissolves into culture, and where the boundaries between seeing, wearing, listening and tasting begin to blur. This must be the place. 62 Prince Street, NYC.
-
-
-
-
-
+1
Incredible! Paul Niles road trip?
Very insightful
😊 @