McCANN Canada’s Post

This International Women’s Day, we’re flipping an iconic line from L'Oréal Paris. “Because You’re Worth It” becomes “You’re Worth It Because...” For many women, recognizing others’ worth comes easier than recognizing our own. So we created a simple way to celebrate the women around us. Introducing the Sisterhoodie — a sweatshirt designed to be given away. Stop by the pop-up shop this Sunday at the Toronto Eaton Centre or CF Montreal Eaton Centre to receive a hoodie to pass on. More information here: https://lnkd.in/gBxdaC97 A special thank you to female-founded, proudly Canadian brand Brunette the Label for bringing the merch to life, and to our incredible all-female team behind the campaign. #InternationalWomensDay #WorthIt