According to a 2025 global study evaluating the state of marketing technology (martech), over **** thousand martech solutions were available to industry professionals that year. Compared to the figure recorded before the pandemic – **** thousand in 2019 – there was an increase of more than *** percent.
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Chief Martec, & MartechTribe. (May 6, 2025). Number of marketing technology solutions available worldwide from 2011 to 2025 [Graph]. In Statista. Retrieved October 19, 2025, from https://www.statista.com/statistics/1131436/number-martech-solutions/
Chief Martec, und MartechTribe. "Number of marketing technology solutions available worldwide from 2011 to 2025." Chart. May 6, 2025. Statista. Accessed October 19, 2025. https://www.statista.com/statistics/1131436/number-martech-solutions/
Chief Martec, MartechTribe. (2025). Number of marketing technology solutions available worldwide from 2011 to 2025. Statista. Statista Inc.. Accessed: October 19, 2025. https://www.statista.com/statistics/1131436/number-martech-solutions/
Chief Martec, and MartechTribe. "Number of Marketing Technology Solutions Available Worldwide from 2011 to 2025." Statista, Statista Inc., 6 May 2025, https://www.statista.com/statistics/1131436/number-martech-solutions/
Chief Martec & MartechTribe, Number of marketing technology solutions available worldwide from 2011 to 2025 Statista, https://www.statista.com/statistics/1131436/number-martech-solutions/ (last visited October 19, 2025)
Number of marketing technology solutions available worldwide from 2011 to 2025 [Graph], Chief Martec, & MartechTribe, May 6, 2025. [Online]. Available: https://www.statista.com/statistics/1131436/number-martech-solutions/
