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On TikTok, the comment section isn't just a place to react — It's where a video's story keeps going: where jokes get funnier, reactions get bigger, and total strangers connect in real time.Features like text, photo, and video sticker comments give people new ways to say more than words ever could, turning the comment section into an experience of its own. Every day, that adds up to more than 1.7 billion comments shared across the platform.Today, we're building on that innovation with a series of new updates:React out loud with Voice CommentsSound and music have shaped TikTok from the very beginning, turning songs into trends and audio clips into jokes shared across the app. Now, we're bringing that same energy to the comment section with Voice Comments, a new way to post and listen to audio messages directly under any video.To leave a voice comment, just tap the microphone icon in the comment box and record a message up to 60 seconds long. Once posted, anyone can tap to listen, turning the comment section into a place people can hear as much as read. Whether you’re laughing at a meme, singing with a creator, or reacting to a sudden plot twist, Voice Comments make it easy to say what you’re feeling — no typing required. Voice Comments are rolling out globally over the next month to accounts 18 and older.Let viewers vote directly in the comments with Comment PollsCreators have always found creative ways to turn the comment section into a conversation with their audience. To make that easier, we're announcing Comment Polls, a new way for creators to put decisions directly in their followers' hands. Whether it's picking an outfit, deciding what to cook, or voting on the next video idea.To create a Comment Poll, creators can add a poll when commenting on their own video. Just tap the poll icon in the comment box, choose up to 5 options for followers to vote on, and set a timeframe for how long voting will last. As votes come in, creators can track results directly in the comment section, making it easy to see how the conversation is trending in real time. Comment Polls are now available globally.Take photo comments to the next level with Photo Carousel and Live Photo CommentsPhoto comments have become one of the most loved ways people express themselves on TikTok. And we're making the feature even more useful with two updates: Photo Carousel Comments and Live Photo Comments.With Photo Carousel Comments, people can now add up to 9 photos in a single comment, making it easy to share a full moment instead of just one frame. For instance, if someone wants to react to a travel video with their own vacation photos, they no longer have to pick just one, they can drop the whole album in a single comment.Live Photos capture more than a static image, they capture a moment. With Live Photo Comments, people can upload Live Photos directly from their camera roll, giving the photo comment a brief burst of motion so others get a quick preview of the moment before diving into the full image. Live Photo Comments are now available globally, and Photo Carousel Comments are rolling out globally over the next month.We’re excited to see how creators and fans take reactions to the next level with these updates....

Renewed partnership builds on the growth of the NFL community on TikTok, with opportunities for global fans to discover the sport, connect with players, and engage with football culture throughout the seasonTikTok and the National Football League today announced a multiyear partnership that will bring football fans closer to the game, the players, and the moments that define one of the world’s most captivating sports communities. As part of the agreement, the NFL will expand its presence on the platform, building on the momentum created together over the past several years, as the league continues to grow and reach new audiences around the world.One of the defining moments of the 2025 season came from the Seattle Seahawks’ Super Bowl victory. TikTok was able to capture the moment head coach Mike Macdonald realized his team had won the Lombardi Trophy. @nfl "we just won the super bowl" 😄 #seattleseahawks #superbowl #nfl #micdup ♬ original sound - NFL The partnership meets fans where sports, entertainment and culture come together, expanding the NFL experience on TikTok and creating new opportunities for fans and brands to engage with the league throughout the season, including:TikTok GamePlan: NFL hubs and other TikTok GamePlan experiences will be available in-app, helping the league, teams, and broadcasters tap into TikTok's global audience to increase discovery, deepen engagement, and drive tune-in.Pulse Premiere: The experience will continue on @nfl and expand to include NFL member clubs, enabling advertisers to place ads alongside premium NFL and club content.TikTok Pro Events: TikTok Pro Events is expanding to the NFL — with a dedicated fan hub going live in the coming weeks. The experience gives fans a space to discover content, engage with trending videos, complete fan-based tasks to earn exclusive benefits, and connect around the moments they care about most, bringing a whole new sports audience into TikTok's shared, participatory fandom experience.NFL Storytelling: More game highlights, archival moments, and year-round storytelling will appear across @nfl and the league’s international accounts including @nflcanada, @Mundonfl, @Nflukire, @Nflmx, @Nflbrasil, @Nfldeutschland, @Nflaunz, and @nflfrance.“The NFL isn’t just a sport, it’s a year-round way of life where fandom thrives through game-day highlights, daily trends, and player personalities,” said Rollo Goldstaub, TikTok’s Global Head of Sport. “By pairing the NFL’s thrilling moments with TikTok’s global reach, we’re helping the league unlock brand-new audiences while giving lifelong fans deeper access to the game. And with TikTok GamePlan, we’ve created a dedicated space that fuels discovery, transforms how football is experienced, and drives tune-in throughout the season.”“TikTok continues to be an important platform for fans to connect with the NFL in a variety of ways, from the action on the field to the broader culture and conversation around the sport,” said Brent Lawton, vice president of media strategy and business development at the NFL. “We look forward to continuing our partnership and creating new ways to engage NFL fans around the world.”With the expanded agreement, TikTok and the NFL will continue to make TikTok a home for NFL discovery and interactive TikTok GamePlan experiences as the season unfolds. Search “NFL” on TikTok during the football season to access the official NFL hub to see live scores and schedules, link directly to tune in to games, and watch official content shaping culture on TikTok.*TikTok internal data, 8/14/2025 - 8/13/2026...

TikTok's Summer Honors awarded to Zara Larsson, 'Du Bist Gut Genug', CORTIS and SlayyyterSummer 2026 has once again seen music culture come to life on TikTok, with the global community discovering new artists, rediscovering beloved classics, launching viral trends and soundtracking millions of moments with an incredibly diverse mix of music.Today, TikTok can reveal its annual Songs of the Summer list, celebrating the songs, artists and trends that defined the season on TikTok and made Summer 2026 one for the history books.TikTok's Global Song of the Summer 2026TikTok can reveal that the #1 Global Song of the Summer 2026 is Katy Perry's 'The One That Got Away'.'The One That Got Away' was on Katy Perry's phenomenally successful 'Teenage Dream' album and was first released as a single in 2011. The track has been discovered by a new generation on TikTok this summer, where the community has used it to soundtrack over 42 million videos and over 55 billion video views, and catapulted it back into the charts worldwide, including the Billboard Global 200 chart where it has spent the last 21 weeks. The track - which now has over 1.8bn streams on Spotify - fueled a wave of nostalgic, emotionally driven content on the platform – from covers and TV edits to personal “the one that got away” reflections including Katy's own reaction to the famous ex she wrote the song about. The track's resurgence led Katy Perry (10m followers) to release a director’s cut featuring new narration from rock legend Stevie Nicks.Katy Perry said: “It's surreal to see The One That Got Away having this moment, all these years later. The thing about music is that you never really know where a song is going to end up, or when someone is going to find it. From seeing it being chosen in the “choose your own adventure” section of my Lifetimes Tour concert film to seeing people discover it on TikTok and make it part of their own stories has been really special to watch. It’s nice to revisit an amazing chapter while watching another unfold.” @tiktok this summer was all about the classic hits. here's to the ones that never got away 💿 #SongsofTheSummer2026 ♬ original sound - TikTok TikTok's US Songs of the SummerKaty Perry's banger may have taken over our feeds, but the TikTok community in the US also embraced quite the range of songs to soundtrack this summer.As 2016 nostalgia swept TikTok this summer, Mac Miller's 'Cinderella (feat. Ty Dolla $ign)' became one of TikTok's biggest love songs of the summer, landing at #2 on the US list. Creators used the track to celebrate their significant others through heartfelt photos and relationship edits.Lenny Kravitz's 1991 hit 'It Ain't Over 'Til It's Over' took the #3 spot, with the TikTok community embracing the song after being featured in FX's Love Story: John F. Kennedy Jr. and Carolyn Bessette. The track quickly took over For You feeds, with creators discussing the series and pairing the song with adorable pet videos.Malcolm Todd's 'Earrings' found a whole new wave of fans on TikTok this summer, earning the #4 spot on the US list. The dreamy track became the perfect soundtrack for TV romance edits and heartfelt covers all summer long.Shakira and Burna Boy's 'Dai Dai' became the anthem of our soccer-filled summer, earning the #9 spot on the US list. Creators celebrated countries from every corner of the world and recreated Shakira's iconic dance moves, turning TikTok into a global celebration. Shakira even surprised fans by joining the trend herself!TikTok's Summer Honors 2026Every summer, TikTok is the home of viral trends, cultural conversations and fan connections that shape music around the world. Today TikTok would like to celebrate the tracks, artists and trends that have been all over our feed during Summer 2026, with the TikTok Summer Honors.🌸 Outstanding Contribution to the Summer: Zara LarssonTikTok would like to recognize Zara Larsson, the Grammy-nominated artist who gave us all a never-ending Midnight Sun this summer, and who truly embodies the spirit of Pop Girl Summer. Giving us infectious pop anthems and viral choreography, as well as viral make up trends, fan edits and behind the scenes looks at a superstar in the making, Zara Larsson and her remix album, 'Midnight Sun: Girls Trip', is the living embodiment of summer vibes, soundtracking all of our summers on TikTok, and sending Zara Larsson's career into the stratosphere.😂 Misheard Track of the Summer: 'Du Bist Gut Genug'Every summer needs that one viral sound of the season. Something so catchy you can't help but start singing it yourself, even if you don't know the words. This year's crown goes to 'Du Bist Gut Genug' ('You are good enough') by KITSCHKRIEG feat. Blumengarten and Shirin David, the viral track better known by many on TikTok as "Doobie Scoot Canoe". The TikTok global community has had a whole lot of fun with the German lyrics, inspiring thousands of hilarious videos, memes, and creator interpretations (including by BTS' Jung Kook, Steve Lacy and Lizzo) that has become one of the season's most joyful shared jokes. And, with two new versions now released featuring Skepta and Omah Lay, that joke will run and run..KITSCHKRIEG said: "Beyond the virality, what really mattered to us was proving you can do it on your own terms. We were always told black and white doesn't work, 16:9 doesn't work - "Gut Genug" proved otherwise. Do your own thing, and if it's good, it connects — and people will carry it all around the world on TikTok."💚 Boyband of the Summer: CORTISCelebrating the artists who helped drive K-pop discovery and community on TikTok this summer. Everyone was hitting their iconic choreo including KATSEYE, LE SSERAFIM, and BTS' j-hope. From fan edits and dance challenges to performance clips and creative trends, CORTIS inspired fans around the world to celebrate the genre and connect through music.CORTIS said: “We’re so proud that ‘REDRED’ is selected as one of TikTok’s Songs of the Summer! We love seeing how the TikTok community discovers our music and brings their own creativity to it. The response to ‘REDRED’ has been incredible, and we’re so grateful to COER and everyone who has listened, created and made the song part of their summer."🚀 Emerging Artist of the Summer: SlayyyterRecognizing the breakthrough artist who captured the attention of TikTok's global community this summer. Some TikTok favourites like Keke Palmer and Camila Mendes used "DANCE..." to show us their iconic moves. Through creative fan content, viral moments and growing momentum on and off the platform, Slayyyter reached new audiences around the world and cemented herself as one of the season's standout new voices.Songs of the Summer, Vol. 2026TikTok is celebrating the Songs of the Summer 2026 with the launch of a major new social campaign: “Songs of the Summer, Vol. 2026”. The campaign brings to life the standout themes, tracks, artists, creators and cultural moments that defined Summer 2026 on TikTok in the form of a digital mixtape. The “Songs of the Summer, Vol. 2026” campaign dives into three of the biggest cultural moments that soundtracked summer 2026 for the global TikTok community;Pop Girl Summer: Zara Larsson - 'Midnight Sun'Nostalgia Revival: Katy Perry - 'The One That Got Away'K-Pop Summer: CORTIS - 'REDRED'Tracy Gardner, Global Head of Music Business Development at TikTok, said: “TikTok's Songs of the Summer once again show how our community embraces music in all its forms, from emerging artists finding a global audience to much-loved catalogue tracks being discovered by a whole new generation for the first time. From new fans discovering Katy Perry's‘The One That Got Away’ 15 years after its release and sending it back into charts around the world, to Zara Larsson finding incredible new momentum and defining ‘Pop Girl Summer’, TikTok is where music culture is shaped and fandom grows, connecting artists and songs with new audiences and turning discovery into momentum that reaches far beyond the platform.”...