The Brand Identity

Recruitment brands tend to announce themselves through a familiar visual vocabulary: bold primary colours, geometric shapes standing in for diversity, and playful palettes that signal approachability over authority. For Craft, a global creative talent consultancy that has spent a decade connecting design studios with senior creative talent, this visual shorthand had become a constraint. Their previous identity, while well-recognised, struggled to hold its own in boardroom conversations about creative leadership appointments. Explore the full case study → t-bi.link/craft-rebrand

What began as a dormant COVID project that nearly didn’t launch has evolved into one of the industry’s most recognised names. Mockup.Maison, founded by Kevin Hoegger and Michael Kennedy, built its reputation on a deceptively simple insight: designers don’t need more scattered resources – they need holistic collections that work together. This philosophy has shaped everything from their creative process, which involves collaborating with photographers across global cities, to their expanding product range that now spans video mockups, motion templates, typefaces and stock images. With a library of over 3,000 premium mockups, Högger and Kennedy have transformed what started as a self-made collection into a comprehensive platform serving designers worldwide. In our conversation, the duo shares how they’ve built Mockup Maison through learning by doing, why complete collections matter more, and what’s next as they continue expanding beyond their PSD origins. Read the interview → t-bi.link/mockupmaison

Design Dept® studio reimagines artificial botanicals as design objects → t-bi.link/fauxliage

Different projects need different tote bags. Whether you're presenting an identity for a bookshop, a streetwear label or a gallery, the mockup has to match the world you're building.⁠ Discover over 29 tote bag mockups → t-bi.link/store-mockups

Amsterdam and Abu Dhabi-based design studio Recent™’s identity for Flow⁠, a speciality coffee and brunch café in Amsterdam’s De Pijp neighbourhood, is built around the idea of calm energy and forward motion, treating the café’s name not as a static label, but as a gesture in motion.⁠ See more → t-bi.link/recent

Stack of Projects builds your presentation one layer at a time, creating a natural flow between visuals instead of jarring cuts or cluttered grids. ⁠ Download the template → https://lnkd.in/d2eS8i8U

London-based design studio Together’s identity and web design for construction workforce platform Miter are grounded in the idea of strong connections, built for the next generation of construction leaders. See more → t-bi.link/together

For SOMO | Sotheby's Motorsport, Sotheby’s online automotive auction platform, Forth+Back® developed an identity that matches the digital experience with automotive heritage. See more → https://lnkd.in/eBggtSSg

Filter paper pads have a particular silhouette that most coffee drinkers never pause to consider. Curved, scalloped, slightly radial – they sit in pour-over brewers as functional objects, not design inspiration. For Recent™, developing the identity for Flow, a speciality coffee and brunch café in Amsterdam’s De Pijp neighbourhood, these humble paper discs became the genesis of an entire visual language. Explore the full case study → t-bi.link/flow-coffee

Despite being one of the longest-standing pillars of the American economy, construction is an industry where paperwork still manages nationwide operations, where software adoption moves at a glacial pace, and where the average contractor juggles payroll, HR, time tracking, expenses and job-costing across scattered tools that rarely talk to each other. Miter emerged to change that, building an integrated workforce platform that connects people, projects and payments into a single system. The product was sophisticated and ambitious. The brand, until recently, was neither. “What brand? In all seriousness, we didn’t really have one,” admits Olivia DePass, Head of Growth at Miter. “We had a single colour that we used everywhere, and that was it.” As the company grew and conversations reached deeper into enterprise teams, that bare-bones identity started underselling the platform. In an industry where trust is everything – where getting payroll and taxes wrong has serious consequences – Miter needed a presence that felt credible, reliable and confident. They approached London-based studio Together to build it. Explore the full case study → t-bi.link/miter