“One of my proudest hires at Davidoff was Charles as CMO. He is a brilliant brand builder and innovator on brands. Charles’ lead was crucial to the success of Davidoff in the last 6 years. The incredible growth of the Davidoff Cigar Brand since 2012 was a result of Charles’ innovative thinking, his consumer insights and his building of consumer marketing platforms that extended reach, relevance and credibility which reinforced and further strengthened the brand equity. He is setting high standards and engraining in the teams across the globe how to think about brands, their essence , the architecture of a portfolio and how to build consumer attention, attraction and retention around that. Charles wants to win and to me he was a big winner Hans-Kristian Hoejsgaard CEO Oettinger Davidoff 2011-2017 ”
نبذة عني
LOVE WHAT YOU DO AND DO WHAT YOU LOVE. Valuable advice from one of my mentors.
I love…
الخبرة
التعليم
التراخيص والشهادات
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Digital Marketing
Excelsia Training
تم الإصدار في -
Digital Transformation BCG / Darden Business School
Boston Consulting Group (BCG) and the University of Virginia via Coursera
تم الإصدار في معرف الشهادة Digital transformation 4 week course completed with 85% grade
الخبرات التطوعية
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Volunteer with local NGO
Kariega Project South Africa
- الحالي 11 عام 7 شهر
الأطفال
Worked as volunteer in a South African township close to Port Elizabeth helping teach children and gogos (granmas) English as well as help the community in planting trees and other activities that were needed by the township.
http://www.kariegaproject.org/#introduction -
Volunteer with NGO
Green Lion NGO - Goa, India
- الحالي 9 عام 7 شهر
الأطفال
GOA - INDIA - as a volunteer working for Green Lion, helped slum kids with english education and the organization repaint the local school with my wife and daughter.
https://greenlionindia.com/about-the-green-lion-india/ -
Volunteer with local NGO
IVHQ - Dreams to Reality - Capricorn Township Muizenberg (South Africa)
- الحالي 8 عام 7 شهر
الأطفال
Worked as volunteer at a Muizenberg's Capricorn township in South Africa. Role was centered on education to young children 5 years of age covering English language, games, music and art and crafts.
https://www.volunteerhq.org/volunteer-in-south-africa/ -
Consultant - Certified A2030 Coach
Impact Hub Geneva
- الحالي 7 عام 5 شهر
التمكين الاقتصادي
Advising Entrepreneurs who are part of Accelerator 2030 with their company’s marketing strategies and planning.
Accelerate2030 is a program co-initiated by Impact Hub Geneva and the UNDP, with a mission to scale internationally the impact of entrepreneurs working towards achieving positive social and environmental change contributing to the UN’s Sustainable Development Goals.
http://www.accelerate2030.net/venturesupport/ -
Volunteer with local NGO
IVHQ / Mexico, Merida Chapter
- الحالي 6 عام 11 شهر
الأطفال
Organized and held daily sport and recreational activities for underprivileged children 8-14 yrs old in a South Merida Community Center during the children’s Christmas holidays. Helped NGO in organizing the winter camp setup and activities.
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Lead Coach and Trainer for the HUB, Ucreate2 Entrepreneurship Program
University of Lausanne - UNIL
- الحالي 5 عام 1 شهر واحد
التعليم
Coaching and teaching entrepreneurship to 17 startup projects and filtering those to go into an Accelerator Program. Coaching centered on value proposition, business model and marketing strategy
اللغات
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French
إجادة اللغة الأم أو إجادة لغتين إجادة تامة
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Arabic
إجادة اللغة الأم أو إجادة لغتين إجادة تامة
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Spanish
مستوى إجادة محدود
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English
إجادة اللغة الأم أو إجادة لغتين إجادة تامة
المؤسسات
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The Marketing Society
Board Member
- الحاليBoard member for the Marketing Society in the United Arab Emirates. Speaker at the Marketing Mania and Changemakers events in Dubai. Talks aimed to inspire, engage senior marketers and strengthen marketing capabilities across the region. https://www.marketingsociety.com/region/uae
التوصيات المستلمة
4شخص قدموا توصية لـCharles
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