BREITLING

In celebration of the first International Watchmaking Day, here’s a little insight on why 10.10. was chosen as the date. In watchmaking, 10 past 10 is the go-to time for displaying watches. It gives the dial a symmetrical look, and creates a smile, perfectly framing the logo. Those with keen eyes may notice that at Breitling, our watches are set to 10:08. Why? Because when the minute hand advances past 12, it moves the hour beyond 10. So, for the sake of balance and perfect symmetry, we use 10:08. Nevertheless, we wish everyone a happy International Watchmaking Day—a day that celebrates the craft of keeping time, the one constant that links us all. #worldwatchday

Breitling’s Head of Product Design, Pablo Widmer, accepted the award for “Best Value for Complication Watches” at Temporis International Awards 2025 on behalf of the brand. The honor recognized the Navitimer B19 Perpetual Calendar Chronograph, powered by a movement launched last year to celebrate Breitling’s 140th anniversary—doubling down on the perpetual (excuse the pun) commitment to innovation.     Bringing together a perpetual calendar complication with a chronograph is a feat very few brands attempt. For the few that have, prices soar into six figures—with all those timepieces being manually wound. The Navitimer B19 sets itself apart: an automatic perpetual calendar chronograph with a formidable 96-hour power reserve, a platinum bezel, and a price point below 30,000 Swiss Francs.     As an independent brand that balances form and function, sometimes venturing into the unexpected is the way to go. At Breitling, pushing boundaries has been happening for over 140 years—here’s to the next 140!

Breitling CEO Georges K. joined Hodinkee’s Business of Watches podcast to talk about, you guessed it—the business of watches.  Host Andy Hoffman didn’t hold back, pressing Kern on the industry’s challenging business climate, and how he plans to steer not just Breitling, but also Universal Genève and Gallet, through it. Breitling CEO remains optimistic and competitive, emphasizing that the key is in continually improving products, quality and the distribution network—an approach that will continue to drive market share growth despite headwinds.     Don’t miss this insightful talk, it covers everything from brand and industry shifts to the wider economic and political landscape: http://bit.ly/4nW3odx

Lady Premier has arrived. Designed to captivate in shape and color. Available in 36 and 32 mm editions. Discover the collection: https://lnkd.in/dgDnTmrY

Don’t miss The Balloonists, premiering at the Zurich Film Festival. It tells the amazing story of Bertrand Piccard and Brian Jones, two men on a daring mission to circle the globe in a single flight just before the new millenium, a journey sponsored by Breitling.

Behind every Breitling watch is a story of community. By shifting to artisanal gold and lab-grown diamonds, we’ve made traceability, transparency, and responsibility central to our mission. With every diamond and every gram of gold purchased, we invest directly in trusted local social impact leaders who are building stronger futures through education, empowerment, and environmental stewardship. Find out more about our practices in the 2025 Sustainability Mission Report: https://lnkd.in/dkNNr9cf

🚁  What was on Rosemary Arnold’s checklist upon taking to the skies? Pet dog? Check. Silver lamé flight suit? Check. Navitimer Cosmonaute? Check.   In our Since 1884 heritage blog, we learn about the first female helicopter pilot in the southern hemisphere. In her nineties today, Arnold faced immeasurable resistance, defying societal expectations—and even her own family—all because she was a woman who wanted to fly.  Expect rare footage and a close-up look at Arnold’s personal Navitimer Cosmonaute ref. 809. Read the full story here:

Breitling CEO Georges K. joins the Luxury Society Podcast by DLG (Digital Luxury Group) for their first episode after the summer break. Kern shares his insight on the current challenges in the Swiss watch industry, the new National Football League (NFL) collaboration, and the ongoing Geneva Watch Days. Listen to the episode here: http://bit.ly/4p5i2AN

Gameday, every day. Made for the thrill of the game, and the memories it creates. Breitling x National Football League (NFL)—we take fandom to the next level with the NFL Team Editions. Discover more: go.breitling.com/47e3NDk