Iris Gomez Sanchis
Berlin, Berlin, Deutschland
1724 Follower:innen
500+ Kontakte
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Business development & digital marketing professional with a decade of experience shaping…
Aktivitäten
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After working at Meta, TikTok, Snap, and Twitch, I've noticed something consistently: the most brilliant content, creator and product minds I know…
After working at Meta, TikTok, Snap, and Twitch, I've noticed something consistently: the most brilliant content, creator and product minds I know…
Beliebt bei Iris Gomez Sanchis
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We’re expanding our Business Development team with a new role focused on the Apple Games app to help us unlock new content types and build deeper…
We’re expanding our Business Development team with a new role focused on the Apple Games app to help us unlock new content types and build deeper…
Beliebt bei Iris Gomez Sanchis
Berufserfahrung
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Ausbildung
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University of Groningen
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–Heute
Currently pursuing a Minor in Arctic & Antarctic Studies, inspired by an expedition to Antarctica and a desire to understand polar ecosystems, global sustainability challenges, and the human impact on these remote regions.
Focused on interdisciplinary problem-solving and applying these insights to real-world challenges. -
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Bescheinigungen und Zertifikate
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Rising Star Award
University Of Hertfordshire
Nominee
Sprachen
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Spanish
Muttersprache oder zweisprachig
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English
Muttersprache oder zweisprachig
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German
Grundkenntnisse
Weitere ähnliche Profile
Weitere Beiträge entdecken
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Lior Tibon
The biggest story in music streaming this decade is not AI (yet) - it’s how YouTube is overtaking Apple Music (in certain demos and by some measures) as the clear #2 DSP behind Spotify. Not long ago, Apple was positioned as Spotify’s main challenger. Pre Covid, industry headlines framed the race as “Spotify vs. Apple,” while Google / YouTube felt like an afterthought - slow, confusing, and lagging even Amazon Music by some metrics. Today - Apple remains powerful in the US and among certain demographics, but YouTube is scaling faster in the markets and formats that drive growth this decade. That’s true for streams - and, crucially, for revenues flowing back to artists and rights holders. YouTube’s multi-format, flexible ecosystem - spanning short-form, long-form, and music - combined with its global reach has become a decisive differentiator in today’s market.
16 Kommentare -
Florent Daudens
Really enjoyed this conversation with Andrian Kreye at Süddeutsche Zeitung about how AI is reshaping journalism. The German-speaking AI & Journalism space is buzzing with ideas and momentum right now. We dug into the dangers of a zero-click future, where journalism risks becoming invisible. If publishers don’t fight to control what happens with their content, they’ll end up as silent data suppliers: no credit, no cash. That’s why owning your data, owning your distribution, and building direct audience relationships is non-negotiable. Open source plays a big role here: it’s the best shot at independence from Big AI and a smart way to grow internal expertise. And beyond tech, what will matter most in an age of AI disintermediation is building real human connection. Voices that feel trustworthy, relevant, and close. Most of the technical solutions are already there, and journalism has one big strength: it’s weathered every wave of change before.
6 Kommentare -
Mark Cai
Netflix announced it will aim to increase investment in gaming as it continues to plan out its future in the industry. In Netflix’s recent Q2 earnings calls, co-CEO Greg Peters mentioned the funding for games is quite small compared to its overall content investments. Greg mentioned the company wants to “remain disciplined in not investing too far ahead of demonstrating that [Netflix] knows how to translate that investment into value for [its] members”. Currently games on Netflix are free to download and play for subscribers without in-app purchases or ads. Greg mentioned the company wants to deliver more value to its offering to increase user acquisition, retention, and ultimately willingness to pay. Curious to see what these investments will take the shape of (ex. New games, different connectivity experiences, etc.) and how Netflix subscribers/the core gaming community will be involved. Follow #MoreMark for #Business content in #Gaming, #Esports, and #Creators!
18 Kommentare -
Pedro Pina
It’s incredible to see how AI can break down barriers to information. This week marks a big step forward as AI Mode in Google Search begins rolling out in 36 new languages and nearly 50 new countries and territories, including many here in EMEA. AI Mode uses Google’s advanced Gemini model to help you ask nuanced questions that would have previously required multiple searches. This is a powerful evolution in how we connect people with the knowledge they seek, and I'm excited to see how it empowers creators and users alike. More in the link in the comments 👇 #GoogleSearch #GoogleGemini
4 Kommentare -
Michael Epstein
TikTok just introduced a new feature to help Songwriters get more visibility on platform. Here’s how it works: In an effort to help those behind the scenes get more credit for their work, TikTok recently implemented new features to help songwriters brand themselves. These features range from profile branding and music branding. Profile branding Songwriters now have the option to designate their profile as “Songwriter” - previously only Artists had the ability to designate their profiles as artists. Music branding To take it a step further, TikTok also allows songwriters to denote what music they’ve worked on. Their profiles can now have a music tab where they can highlight songs they’ve worked on. It’ll be interesting to see what proof songwriters need to provide to “claim” or tag those songs but TikTok is certainly moving in the right direction to help those behind the scenes. Subscribe to my newsletter for more music industry and creator content like this: https://lnkd.in/ec9ruV8Q
5 Kommentare -
Victor Riparbelli
Had a great time speaking with Tom Mackenzie at Bloomberg about how AI is changing the workplace 👇 The program featured some of the latest from Synthesia like AI dubbing, which cuts localization time and cost dramatically, and our new Express-2 avatars, which make video communication more lifelike and engaging. We talked about how AI is helping companies communicate at scale, creating a feedback loop for our products. Better videos = better engagement = bigger TAM for AI video. More broadly, AI isn’t about replacing all work, it’s meant to give us superpowers. We’re moving towards a world where anyone can create with AI at the speed of thought, whether it's high-quality multilingual content or even software. That’s going to fundamentally reshape how we work and collaborate. Link to full segment in the comments!
5 Kommentare -
Alasco
"This is the right moment to hand over the reins." Benjamin Guenther, Alasco's founder, stepping back from day-to-day operations to hand over the CEO role to Emanuel Breitsameter and Benedict Marzahn. Not because something's broken. Because everything is working. Over 350 real estate companies. More than €10 trillion in project development volume managed. Partners such as Hines, JLL, LaSalle, Ardian, Alcaro Invest and many more. The numbers tell one story. Emanuel Breitsameter will lead commercial and go-to-market strategy. Benedict Marzahn focuses on product development and AI-powered financial decision-making. Two leaders. One shared mandate: make Alasco the platform every major real estate project in Europe runs on. From startup to scale-up. From reactive cost control and spreadsheet chaos to strategic financial management. From German market leader to European expansion. This is how the future of real estate finance grows. Read more about the new Alasco leadership team here: https://lnkd.in/d2hJGjBm
4 Kommentare -
Tatiana Cirisano
💡 What *actually* happens after music gets discovered on TikTok? 📲 Labels have invested heavily in social platform marketing over the last five years. But there has been little data available to understand the exchange rate between efforts on social platforms, and the streams, artist discovery, and fandom that may result. That's why MIDiA Research just published a new, publicly-available report based on a survey of more than 10,000 global consumers. We studied not just how, where, and why they discover music – but crucially, what happens next. So what did we find? 📵 Almost half of consumers did not stream music because they heard it on social media in the last month: This is pronounced with 16-24-year-olds, who are less likely than 25-34s to stream songs or explore artist catalogues after finding music through social media 🌐 Social media is not where music discovery starts for most consumers: Although 87% of consumers hear music on social media, more than half say they often have already heard it elsewhere first. Music on social media is as much a reflection of what is happening in the wider music consumption ecosystem as it is a driver of it 🎶 No single platform dominates discovery: YouTube leads music discovery, with 52% of consumers naming it among the top three main places they find new music, followed by streaming platforms (40%) and TikTok (37%) 🚨 Social media is starting to replace streams – rather than driving them: In the “sound-on” world of social video, clips of songs on platforms like TikTok increasingly vie for the same consumer time as streams. Asked what holds them back from streaming the music they hear on social media, consumers’ second most-common reason is “I hear it enough on social media” This topic is so important to today’s music business that we have produced a public report for everyone to be able to have detailed data, with which they can make their own decisions and actions. The full report, "All eyes, no ears | Why virality is not building fandom," is available now – and we're also hosting a free webinar on Sept 30 to discuss the findings 🗓️ Check the comments for links to both, and let us know what you think!
6 Kommentare