Christian Suding

𝗣𝗶𝗸𝗮𝗰𝗵𝘂 𝗱𝗿𝗶𝘃𝗲𝘀 𝗲𝗹𝗲𝗰𝘁𝗿𝗶𝗰 𝗮𝗻𝗱 𝗟𝗮𝗯𝘂𝗯𝘂'𝘀 𝗴𝗼𝗻𝗲 𝗴𝗹𝗼𝗯𝗮𝗹 🎮🧸🚗 Pop culture is shifting - so should brand strategy. And the real question is: Are nerds actually cooler than non-nerds? 👀 This might not only be on the minds of Damian Maib and Thomas Derksen from the Made in China Podcast, but also on those of many marketing managers.   Martin Z.H. Zhang is a passionate nerd - and as Global Business Director at Jung von Matt NERD, he's made it his profession. So who better to talk about how to reach these diverse and passionate communities with the right idea?   In the podcast, Martin dives into Asian pop culture, where brands like POP MART are originally from – ready to conquer the global stage. Cosplay is a force of its own and viral content is a must. He shares insights on what the future holds, what it takes to create real emotional value, and why an electric car in a real-sized toy box made headlines at gamescom. 🚘   Curious? You can listen to the episode in German wherever podcasts are available - and even non-nerds will get it, we promise. 💚 

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No script. No prep. 🎬   In our latest 5 Questions, 10 Seconds format, we put Maximilian Florian Schöngen, our Global Creative Lead, on the spot. The challenge? Answer five rapid-fire questions on creative media with no time to prepare.    ⚡ Why does a media agency need a creative lead? ⚡ How do you know if a creative media idea will actually work?   Max shares how intuition and insight work hand in hand, why creative direction is essential in media planning, and how the right idea can move seamlessly from concept to measurable impact. His perspective shows what happens when creative and media thinking truly collide and why that’s where the magic happens. 🎥 Watch the full video for a quick glimpse into the role creativity plays in shaping media strategies at a global scale.   #Mediaplus #MediaplusGlobal #5Questions10Seconds #CreativeMedia

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𝗘𝘅𝗰𝗶𝘁𝗶𝗻𝗴 𝗻𝗲𝘄𝘀 𝗳𝗼𝗿 🇨🇭𝗦𝘄𝗶𝘀𝘀 𝘀𝗽𝗼𝗿𝘁𝘀 𝗳𝗮𝗻𝘀: The joint venture 𝗥𝗦𝗠𝗚 𝗸𝗶𝗰𝗸𝗲𝗿 𝗦𝗰𝗵𝘄𝗲𝗶𝘇 𝗔𝗚 between Ringier Sports Media Group and Kicker Ventures has officially received the 🟢 green light from the competition authorities in Germany and Austria. At the heart of this partnership is the launch of the 𝗸𝗶𝗰𝗸𝗲𝗿 𝗖𝗛 𝗮𝗽𝗽 – a proven success in Germany, now tailored for 🇨🇭Switzerland. Together with the local strength of sport.ch, we are building a new digital sports ecosystem: locally rooted, internationally connected, and powered by premium journalism and smart technology. For RSMG, this step is both strategic and emotional: expanding our international platform model while strengthening our home market. With kicker as the strongest sports brand in the German-speaking world, we’re uniting complementary strengths to shape the future of digital sports journalism in 🇨🇭Switzerland. To the RSMG Media Release: https://lnkd.in/eR7HET7f Bärbel Schnell | Stilian Shishkov | Tim Kollmann | Lucas Haenni | David Meier | Markus Krienbühl | Alexander Grimm | Dr. Lars Thomas Ihme | Stefan Benkert | Christopher Tausend, CAIA | Kira Schiller |Anita Dünner | Tobias Offergeld | Tommy Dobs | Nadja P. | Johanna Walser | Lennart Löscher | Bjoern Rosenthal | Panagiotis Sourilas | Oliver Kühn | Ringier | kicker | Olympia-Verlag GmbH

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Cologne: The Hotspot for Global Top Events! 🌍 What makes Cologne so irresistible for international flagship trade fairs like gamescom, DMEXCO - Digital Marketing Expo & Conference, and Anuga? Koelnmesse COO Oliver Frese shares valuable insights in an interview with Manfred Brinkmann and Dr. Endre Hagenthurn from #EuropeanBusiness: From cutting-edge AI and sustainable solutions to unique experiential formats and the magic of in-person encounters when the trade fair halls are buzzing. 🚀 Discover how Koelnmesse is shaping the future of trade fairs and why Cologne is the perfect destination for successful events for exhibitors, trade visitors, and international guests alike. 🤝 👉 Curious? Read more here: https://lnkd.in/eM2R8fJ6 #Koelnmesse #gamescom #DMEXCO #Anuga #tradefair #messe

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