Play By Play Sports Broadcasting collaborated with Makeshift Hoops for a reel that eclipsed 6 million views - "Can You Name all the NBA Finals MVPs?" Check it out

ZATAP was named a finalist out of 145+ global applicants for the 2025 Luxury Innovation Awards. Vote here

ShotTracker transforms youth sports by bringing pro-level real-time analytics, AI insights, and competitive advantages into high school and youth basketball. Read here

SeventySix Capital portfolio companies, ASENSEI and Lucra, partnered to merge social gamification with AI-driven movement recognition
Read here

Boomerang is transforming the $5B lost-and-found problem into a seamless digital experience, turning fan frustration into loyalty-building engagement. Read here


On the third episode of the SeventySix Capital Sports Leadership Show's College Sports Series, Co-hosts Wayne Kimmel and renowned sports business Professor Ken Shropshire interviewed Oliver Luck, Professional and Collegiate Sports Executive. Tune in and subscribe on Apple, Spotify, and YouTube.

Blake Lawrence breaks down the fast-changing landscape of college sports, Lawrence questions whether athletes would accept limits on NIL deals without collective bargaining. View here

Kimmel was featured in Sports Business Journal sharing his perspective on the growing role of AI in sports. Read here

Jason Belzer discusses how college athletes are set to earn over $2B this year through NIL deals. View here

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Kimmel is speaking on the
Kickoff Panel at the 2025 Philadelphia Dealmakers Conference on September 11th. Details here

Join us for a night with the HEADstrong Foundation — a memorable evening of entertainment, awards and inspiration in support of Nick’s House Philadelphia, helping provide comfort and care for families facing cancer. Register here

Kimmel discussed emerging technologies that are changing the sports industry, such as AI-driven analytics and smart equipment, in the PEAK Future of USA SportsTech Report. Read here
Is your Sports Business class or club looking for a speaker to share real-world insights on the asset class of sports?

August 21st was "National ESPN App Day," for the launch of their direct-to-consumer enhanced ESPN App. Read here

Kalshi is expanding its sports betting market with additional types of prop bets for the upcoming NFL season. Read here

WNBA broke the regular-season attendance record, with three weeks remaining. Read here

FanDuel announced a partnership with CME Group to launch a prediction market platform. Read here

Indiana University landed a $50M naming rights deal. Read here

The Premier League's opening match averaged 2M viewers in the US. Read here 


Michael Bloomberg helped start Mo Maughn's media career. Read here

US Open will have a record-setting prize pool of $90M. Read here

Major League Baseball's new media rights deal could exceed $550M. Read here

University of South Carolina signed a 10-year deal with Nike. Read here


The Bundesliga granted streaming rights for its Friday night games in the U.K. and Ireland to two YouTube channels - That’s Football and The Overlap. Read here

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Events
  • Smart Business Dealmakers Conference - September 11 in Philadelphia Learn more
  • G2E - October 6-9 in Las Vegas Learn more
  • Upside U.S. Sports Tech Summit - October 21 in Miami Learn more
  • PEAK 2026 - April 20-22 in Las Vegas Learn more
  • Front Office Sports Tuned In - September 16 in New York Learn more
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About SeventySix Capital

SeventySix Capital invests in and advises innovative sports, media and entertainment companies backed by passionate entrepreneurs across the asset class of sports.

For over two decades, our team has invested in and built leading sports tech companies. Leveraging our experience, we provide entrepreneurs access to financial and social capital from our network of executives, influencers, and professional athletes.
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