🚀 DANNY HITS 9.6 MILLION VIEWS One of our longest-standing XSHOT ambassadors, Danny, has done it again his latest asset has smashed 9.6M views in just one week! 🔥 With a strong hook, smart captioning, and on-brand execution, Danny continues to overdeliver, creating incredible content time and time again. Huge shoutout to the XSHOT team Izzy Appleton Alice Sproat Lily Costello Ruby-Mae Allen Jackson Hooker Check it out 🚀 https://lnkd.in/g39KRDJt #ZURU #ZURUToys
About us
ZURU is a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is one of the fastest growing toy companies in the world and is known for their agility, creativity and new-age manufacturing techniques. The company that started in New Zealand now employs more than 5,000 staff across 18 offices, produces 600,000 toys a day and distributes to most major retailers in over 120 countries. ZURU has delighted millions of families all over the world with brands such as Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™ and Metal Machines™ as well as through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. With a strong commitment to the community, ZURU supports Captivating International, local China orphanages and also student development programs in Asia and in New Zealand. ZURU will continue to pave new ways for kids to play and focuses on reimagining what this looks like every day.
- Website
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http://www.zuru.com
External link for ZURU Toys
- Industry
- Manufacturing
- Company size
- 1,001-5,000 employees
- Type
- Privately Held
- Founded
- 2002
- Specialties
- TOYS, INNOVATION, IMAGINATION, and CREATIVITY
Locations
Employees at ZURU Toys
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Jeff Haglund
VP of Sales, National Accounts at ZURU Toy Company. Please do not connect to solicit
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Ben Russell
Sales Director - NZ & MENA at ZURU
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Claudio Vallejo
National Account Manager | Driving Retail Growth & Strategic Partnerships | CPG & SaaS Expertise
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Marine BROUX
Digital marketing & Global Brand management
Updates
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🚀 Kick-start your career with ZURU Toys! We’re hiring Business Analysts across the US, in Minneapolis, Bentonville, and Toronto, to help drive the success of our global toy brands like Bunch O Balloons, Mini Brands, XSHOT, and Rainbocorns. You’ll dive into sales data, uncover insights, and shape strategies that expand our retail footprint and fuel growth. If you’re a soon-to-be graduate with a passion for business, data, and making things happen - this is the opportunity for you Apply now Bentonville: https://lnkd.in/gHi9HfYV Minneapolis: https://lnkd.in/g3BMzYZV Toronto: https://lnkd.in/gp_uUJua Ashlynne Jury Omer Rafiq Ash Matuschka Michael Wilding #ZURU #ZURUToys
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Our ZURU Toys team in NZ recently wrapped up an incredible few days with our media partners TikTok, Google, Meta, Snap Inc., Amazon Web Services (AWS), Walmart Connect, and The Trade Desk! 🚀 From deep dives into our 2026 strategy to hands-on product demos (including a full XSHOT INSANITY blaster showdown ), our partners got to experience firsthand the innovation, creativity, and energy driving the next chapter of ZURU Toys. A huge thank you to our partners for joining us , and to our Marketing team for bringing the magic to life. Collaboration like this is what fuels our momentum. 🙌 Jackson Hooker Chloé McKenzie Rob Thomas Alice Sproat #ZURU #ZURUToys
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17th Annual Captivating Charity Auction in China Shenzhen This year’s theme, "ONE ACT, ENDLESS IMPACT," truly captured the essence of the evening , raising RMB 1 million to change the lives of 1,000 underprivileged students, young women, and families across rural China. It’s incredibly inspiring to see how one act of generosity can make such a significant difference. We're proud to support this meaningful cause and contribute to creating positive change for those in need. #ZURU #ZURUToys
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We were so excited to host this year’s University of Auckland Women in Business x ZURU Connect Event! It’s always a highlight welcoming students into our offices, this time, we had an incredible group from UAWB for their Connect Exploring Business day. The day featured a panel with some of ZURU’s inspiring women ,Tahlia Rawle, Danielle Talbot, and Grace Harford who shared their journeys and advice, professional headshots by Sam Brock, and an office tour. We wrapped up with coffee chats where students explored teams and careers that excite them. A huge thank you to everyone who made this possible , especially Sammie Denby-Evans Ashlynne Jury and to all the students who joined us. We loved your enthusiasm and curiosity! #ZURU
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Exciting news, Hug-a-Lumps has won the Public Award in the Netherlands in the Doll category! This marks the first time ever the brand has taken home a public award, a huge milestone and testament to the incredible work of the HAL team, especially NPD for developing this winner. A huge win for Hug-a-Lumps and everyone involved. Congratulations team! Thijs Terwiel Robin A. Heijmans Miona Milakov Anastasia Filinsky #ZURU #ZURUToys
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Fill The Fridge is absolutely on fire, and our partners at ESAL have taken our execution to a whole new level! 🔥🚀 Shoutout to Khaled Al Otaibi, Ali Al Otaibi, Sabina Hujdurovic, and Artyom Frolov for their incredible contributions!
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Get ready for a spooky sweet treat! 🎃🍩 Our Mini Brands Krispy Kreme Halloween range has officially launched, and it's the perfect addition to your trick-or-treat basket! 👻🛍️ A huge shoutout to the amazing teams at Krispy Kreme for bringing this fang-tastic collaboration to life! Aneisha Vieira Joseph Fell Chelsea Stevens Brittany Oliver Maria Hanabadi Hamilton K. #ZURU #ZURUToys
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There’s a special kind of magic that happens when a big idea turns into something you can actually hold in your hands. The Mini Brands POPS x Ulta Beauty launch is one of those moments, a perfect mix of creativity, collaboration, and pure POP joy. From concept to creation, from store displays to fans sharing their unboxing reactions online, it’s been incredible watching this activation come to life. Huge love to our team for pouring their imagination, hustle, and sparkle into every detail. We really did POP off on this one 💖 Grab your Mini Brands POPS exclusively at Ulta Beauty and join the fun , the excitement is contagious 👀 #ZURU #ZURUToys Aneisha Vieira Kody Siemensma Travis Buckingham Chelsea Stevens Robbie Mercer Chrysan Gardner Ambyre Balut Kathleen Buyco Megan Stephens
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Minis + makeup + bag charms = the cutest collab ever 💄🩷 Shop the Ulta Beauty x Mini Brands POPs collection, only at Ulta! Chelsea Stevens Kathleen Buyco Dior Ramohitaj Maria Hanabadi #ZURU #ZURUToys #MiniBrands