RTR Sports Marketing LTD

Apple TV+ is set to become the exclusive broadcaster of Formula 1 in the United States starting in 2026.

Master in Motorsport Marketing in collaborazione con la 24ORE Business School: il 21 Novembre parte la 4a edizione. La formazione nel motorsport è fondamentale, così come in qualsiasi altro settore. Serve tanta passione, ma anche competenza e professionalità. Dalla storia del motorsport, ai tempi moderni, passando attraverso il marketing sportivo, sponsorizzazioni, social media, attivazioni, psicologia e prestazioni nel motorsport... Vi aspettiamo per intraprendere un percorso ricco di contenuti e prove pratiche. Ecco cosa hanno apprezzato i partecipanti delle scorse edizioni: - Gli ospiti e le diverse tematiche trattate e docenti che hanno reso le lezioni interessanti e sempre dinamiche. - La preparazione e la capacità di esposizione dei docenti e la capacità che di rendere le lezioni interattive e coinvolgenti. - Esempi semplici e chiari per spiegare argomenti corposi e non sempre facili. - La passione con cui sono state spiegate le varie tematiche. - La fortuna di interagire con professionisti del settore ha portato le lezioni del master a un tassello qualitativo ancora più alto, cosa che credevo non fosse possibile fare. - I contenuti, gli ospiti, il coinvolgimento e le spiegazioni. ----- Vi aspetteranno in classe Riccardo Tafà, Silvia Schweiger, Emanuele Venturoli, Marco Roccabianca e tanti ospiti del mondo delle due e quattro ruote. Per qualsiasi informazione, link nei commenti.

Motorsport as a business engine. Imagine you are sitting in your company’s boardroom. On the table, the sports sponsorship budget for 2026. The question you are asking, and being asked, is always the same: where should you invest for maximum return? #MMN

Because motorsport ensures a consistent, measurable and global presence that turns investment into tangible results.

F1's current popularity is a product of its ability to attract, retain, and leverage the world’s most prestigious car manufacturers.

Explore how the 2026 Formula 1 regulation changes will reshape team hierarchies, sponsor visibility, and marketing strategies, creating new opportunities for engagement and innovation

Why should global companies invest in China? And why can Formula E be the smartest gateway? China brings together two powerful factors: 1. An enormous population. 2. Rising purchasing power. With over 1.4 billion people, it is the largest consumer base in the world. Within that, more than 400 million are middle-class consumers with growing disposable income. The question is: how do you connect with them effectively? This is where Formula E comes in. Because Formula E represents: - Technology and innovation: values at the core of China’s global positioning - Sustainability and clean mobility: national policy priorities - A young, urban, digital audience: exactly the demographic global brands want Sponsoring Formula E’s Chinese rounds is not a platform just for carmakers or energy companies. It’s a versatile platform for every sector. Luxury brands understood this early: LVMH, Chanel, Gucci — all count China as their single most important market. In consumer goods, giants like Unilever, Nestlé, and Coca-Cola rely on China for a significant share of global sales. And in finance, China is already the world’s second-largest wealth management market. Formula E might offer a way to connect with these audiences authentically aligning with innovation, sustainability, and modern lifestyle values. Read more in our full feature.

Rolex’s era as Formula 1’s Official Timekeeper gives way to TAG Heuer’s return under LVMH’s partnership. What changes on and off the track.

Every F1 team’s title sponsor for the 2025 season and explore how these partnerships drive global brand awareness, B2B and B2C activations.

In NASCAR there are races that are not simply calendar appointments: they are Crown Jewels, combining ritual and media return.