The autonomous cross-channel marketing platform
Find and convert new customers by reaching them where they’re most engaged. Build campaigns that grab attention and turn it into growth.
Capture cross-channel attention with one platform
Convert your audience by meeting them on the channels that matter most to them–serving them up the high-value, relevant, and personalized experiences that they want.
EMAIL MARKETING
Build conversion-optimized email campaigns in just a few clicks
Get your products and services seen
Use email marketing automation to send well-designed emails at the right time to the right people. Whether you are building out a newsletter, automating purchase follow-ups, or creating a drip campaign, ActiveCampaign’s email marketing software makes it easy.
Personalization made easy
Use AI and your customer data to personalize on the fly, creating unique email experiences for everyone on your contact list.
SMS MARKETING
Automate SMS campaigns that make an impact
Reach your contacts on the go with SMS
Take your campaigns to the next level with intelligent SMS marketing automation. Send promotions, follow ups, and reminders straight to your customers’ mobile devices.
Real-time messages that feel like conversations, not campaigns
Make the most of SMS with campaigns that adapt to your audience’s actions. Create and send personalized follow ups that engage, convert, and build loyalty.
WHATSAPP MESSAGING
Connect with over 2 billion WhatsApp users
Break into conversational messaging
Meet your audience on the world’s most popular messaging app. Deliver 1:1 experiences that make an impact and capture attention in today’s busy marketing landscape.
Keep track of all your conversations in a shared inbox
Turn WhatsApp into a professional marketing channel. Our unified inbox helps you and your team manage conversations across your customer base, making it easy to to run campaigns at scale and nurture your audience.
SOCIAL MEDIA
Integrate social and ad channels into your campaigns
Connect your socials
Integrate your social media apps into ActiveCampaign for one seamless multi-channel experience. Use our platform to compile more data, upsell across channels, and personalize discounts and sales.
Power personalized ad campaigns
Improve and personalize your social ad spend and offer special discounts or use up-selling to get more out of your social media marketing.
Make sure you always get noticed
Land in more inboxes
With an industry-leading 94% deliverability rate, we make sure that every email you send gets seen.
Nail the perfect subject line every time
Our split testing goes a step further than A/B testing, letting you compare up to five different email elements to find out which truly resonates with your audience.
Integrate new and existing channels with ease
How Pitboss generated over $76,000 from a single campaign
Barbecue pioneers Pitboss bring the heat with personalized email campaigns at scale. Discover how they transformed their strategy with intelligent marketing automation.
$76,717
Revenue from a single email campaign
Between two emails we did over $76,000 in revenue, and it was largely thanks to ActiveCampaign forms, tagging, and automation that we were able to do that.
Frequently Asked Questions
Why is cross-channel marketing important?
Not all buyers are created equal. While you can do many things with email marketing or social media marketing, you can’t do everything. Using multiple marketing channels gives you the ability to tailor messaging and communicate anytime, anywhere.
Why is social media marketing important in inbound marketing?
Social media is one aspect of inbound marketing. It’s an affordable aspect that allows you to establish your brand identity and bring in new customers.
How can you collect phone numbers for SMS marketing?
The same way you collect emails and names using forms and landing pages. You can specifically ask each user filling out a form if they would like to opt-into SMS marketing, or you can simply provide an optional phone number field in your forms.
