Our executive chairman and Stagwell vice chair Ray Day, APR joined PRWeek, Feeding America and Conagra Brands for a #PRDecoded panel today in Chicago on building brand trust in an era of skepticism. Ray’s key takeaway: people want to feel like they are in control and in today’s environment that is increasingly not the case, especially among Gen Z. The solution: meet people where they are emotionally while taking the time to learn and understand their unique POV.
Allison Worldwide
Public Relations and Communications Services
San Francisco, CA 87,138 followers
About us
We’re a global integrated marketing and communications consultancy dedicated to driving growth, innovation and positive change for clients, colleagues and communities. With a diverse range of expertise and a forward-looking mindset, we deliver game-changing results that make a lasting impact. Twitter.com/allisonww_ Instagram.com/Allisonworldwide
- Website
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http://www.allisonworldwide.com
External link for Allison Worldwide
- Industry
- Public Relations and Communications Services
- Company size
- 501-1,000 employees
- Headquarters
- San Francisco, CA
- Type
- Public Company
- Specialties
- Public Relations, Public Affairs, Corporate Communications, Social Impact, Technology, Consumer Marketing, Digital Media, Media Training, International Media Strategy, Thought Leadership, Cause-Related Marketing, Health, integrated marketing, and crisis and issues management
Locations
Employees at Allison Worldwide
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Corey R Martin
PR, Influencer & Creator Mktg Expert (U.S. Navy Veteran) // LGBTQ Marketing leader // 20+ years in influencer marketing
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Yann Le Flohic
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Marcel Goldstein
AI-First Communications Leader | Helping Organizations Build Visibility, Protect Reputations & Manage Crises in the Generative Era
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Tara Chiarell
Updates
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Allison Worldwide reposted this
Welcome to Allison Worldwide, Hank Kosinski! As we turbocharge growth for our clients, we’re excited to have you on our world-class team delivering world-class results.
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As a data-led, digital-first and future-focused communications agency, Allison's executive chair, Ray Day, APR, each Friday shares fresh data and insights for business. Today's report is especially important to anyone leading employees or employee communications, with new research conducted in partnership with Strategic Education, Inc; Google Cloud; and The Grossman Group. https://lnkd.in/eZkVWrsh
Vice Chair at Stagwell | Executive Chair at Allison Worldwide | 2025 Chair of PRSA | Ray.Day@stagwellglobal.com
TOO MUCH CHANGE IN THE WORKPLACE Most employees can absorb one or two major changes a year. Yet more than 50% of business leaders expect to implement three or more major changes in the next two years. HEALTHCARE BURNOUT In a post-COVID era, 84% of healthcare workers feel they are taken for granted – and 55% will look for job openings, interview for or switch to a new role in the next year. GAME ON WITH AI Generative AI is changing gaming and it’s changing player expectations – with 37% of players looking for more lifelike experiences. Find out more from Stagwell’s WHAT THE DATA SAY: https://lnkd.in/ecs4_3VB
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Allison Worldwide reposted this
This week in Extra Credit we’ll show how a tennis champ’s post-match hair switch could spark the next big color drop. If you’re new here, Extra Credit is the Allison Worldwide Creative Strategy team’s weekly dose of ideas — the cultural sparks and off-brief insights that just might light up your brand strategy.
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STILL MEASURING SENTIMENT AND NOT EMOTION? The Allison Worldwide team – including Ray Day, APR, Anthony Sardella, Tracey Cassidy and Corey R Martin – met with top communications leaders this week in a fascinating discussion that produced new insights for everyone: ➡️ Measuring emotion – not just sentiment – is the next chapter in communications/PR analytics ➡️ We need new thinking on the paid, earned, owned and digital ecosystem – especially the confluence of earned + influence ➡️ Communications teams need to rewire themselves to better see around corners and what’s next IMPORTANT DATA POINTS: 1️⃣ HEALTH AND WELLNESS ON EVERYONE’S MIND: The second most emotive topic among consumers today – behind “fairness in pricing” – is the quest for alternative treatments outside of conventional medicine. This is both a risk and opportunity to companies in nearly every sector. 2️⃣ 3-SECOND RULE?: Despite what many believe, human’s ability to concentrate actually improved in the last 30 years. We absolutely can have longer attention spans – and engagement is 104% higher with an emotional connection. 3️⃣ INFLUENCER INFLUENCE GROWS: 7 in 10 consumers trust influencers today regardless of whether the influencer is paid to post. 👉 If you’re a communications leader and would like to discuss these insights, please reach out at SeeingAroundCorners@AllisonWorldwide.com.
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📣 Don’t miss out! Next Thursday, Sept. 18 at 1:30 PM EST, join industry leaders for “Nail the Message: Frameworks for Authentic, Impactful Real-Time Issues Response.” Speakers include: Whitney Dailey, EVP, Purpose, Allison Worldwide Carleen Pickard, Advocacy & Activism Manager, Lush Cosmetics North America Michele Lampach, Director of Impact, Bobbie They’ll share strategies for navigating complex values conversations, strengthening partnerships, and building messaging that drives both credibility and long-term impact, even in challenging moments. 👉 Register here: https://lnkd.in/gtfDiNXK
Your messaging isn't just a communications task—it's a strategic imperative. In today's landscape, a single statement can make or break public trust. Join us next Thursday, September 18 at 1:30 EST for “Nail the Message: Nail the Message: Frameworks for Authentic, Impactful Real-Time Issues Response.” Whitney Dailey, EVP, Purpose, Allison Worldwide, Carleen Pickard, Advocacy & Activism Manager, Lush Fresh Handmade Cosmetics North America, and Michele Lampach, Director of Impact at Bobbie will explore topics like navigating complex values conversations, positioning your nonprofit for stronger partnerships, and creating practical messaging strategies that work in moments of both opportunity and challenge. You will gain the tools and strategic insights to create messaging that not only builds authentic alignment with partners but also strengthens your organization's credibility and long-term impact, even in challenging times. Register now to get the tools and insights you need to elevate your organization's voice: https://lnkd.in/gtfDiNXK
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We’re incredibly proud to have taken home two wins for the Gen.Voyage! campaign with Booking.com, at the PRovoke Media SABRE Awards APAC 2025! 🥇 Branded Journalism 🥇 Superior Achievement in Research and Planning Kudos to our Allison Singapore team and our amazing partners at Booking.com for pushing boundaries in storytelling and strategic insight. What a journey! Jeremy Seow Jenard Ng Germaine O. Kelvyn Foo
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We're pleased to share that Allison has been named one of PRovoke Media’s 36 Best Agencies in Asia: part of a new editor-led ranking based on research and reputation. Together with our spot on the Best Agencies in North America list, this rare dual recognition celebrates the impact we’re making around the world. Congrats, team! https://lnkd.in/exQVGgCk
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Allison's Global CEO Jonathan Heit is heading to Austin! Head over to Ragan Communications and PR Daily to learn more about the Ragan's Future of Communications Conference. Hope to see you there!
Excited to announce the powerhouse lineup for Ragan’s Future of Communications Conference, happening Nov. 12–14 in Austin! Hear insights from leaders shaping our field: Joseph Gallo, PayPal Sarah Peck, GoFundMe Susan Oguche, @Cavaliers Operating Company (former) Kelly A. Nantel, Amazon Nancy Johnson, College of American Pathologists Jonathan Heit, Allison Worldwide From fintech to healthcare, sports to tech, these voices bring diverse perspectives on trust, storytelling, AI, and the future of comms. Join us to connect, learn, and prepare for what’s next: https://lnkd.in/eKk3wfju
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🎉 Congratulations to our Head of Purpose, Whitney Dailey, on being recognized as one of the 25 Voices Defining Corporate Sustainability in 2025! A well-deserved honor that reflects her leadership and impact in advancing purpose-driven business.
We asked our community to nominate the leaders shaping today’s most impactful corporate sustainability narratives. The response was incredible. 🙌 Now, we’re excited to reveal the 25 Voices Defining Corporate Sustainability in 2025. These leaders are the thinkers, doers, and storytellers changing the way companies engage with the world. Congratulations 👏 Stay tuned throughout the week as we continue spotlighting the honorees. Jessica Appelgren, Daryl Brewster, Whitney Dailey, Erik Distler, Eunice Heath, Angela Hersil, MBA, APR, Jen Huffstetler, Ellen Jackowski, Karen Y. Johns, Michael Kaye, Charmion N. Kinder, Jessica Marati Radparvar, Michelle M. Marks, Samuel Monnie, Torod B. Neptune, Margaret O'Gorman, Nate Pepper, Madeline Patterson Smith, Joe Speicher, Ambre Stanford, Kivalena (Kiva) Starr, Alison Taylor, Antonio Vizcaya Abdo, Bill Weihl
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