Last week, we celebrated the launch of Betches Style with a sold-out event in partnership with Old Navy at Dear Irving Broadway in NYC! We kicked things off with an exclusive VIP preview with creators and press, followed by a packed consumer experience bringing the Betches community together IRL in celebration of personal style. Guests explored Old Navy’s fall collection through interactive moments, including a curated product wall with personalized styling advice and a charm bar to customize their favorite Old Navy pieces. They also got to discover their ~color season~ with a quick on-site color analysis, sip on signature cocktails, enjoy treats from our lil sweet treat candy cart, and take pics in our vintage photo booth. 👉Don’t forget to follow Betches Style on Instagram! https://lnkd.in/edq5wUGv
Betches Media
Entertainment Providers
New York, New York [NY] 84,525 followers
A female-founded media brand that provides a space for all women to get real about life - funny, honest, & unfiltered.
About us
Betches is a female-founded and led media and entertainment brand that provides a space for all women to get real about life – funny, honest, and unfiltered. Betches is committed to being a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, disability, or length of time spent unemployed. We’re actively working to increase the diversity of experience and perspectives on our team, and we want to hear from you!
- Website
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http://www.betches.com
External link for Betches Media
- Industry
- Entertainment Providers
- Company size
- 51-200 employees
- Headquarters
- New York, New York [NY]
- Type
- Partnership
- Founded
- 2011
- Specialties
- social media, humor, entertainment, and pop culture
Locations
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Primary
Get directions
New York, New York [NY] 10010, US
Employees at Betches Media
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Aashna Sinha
Chief People Officer at Betches Media | Global People & Talent Strategy | Organizational Design & Transformation | Change Management | Executive…
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Kiki Monique
Talk Show Host | Media Personality | Content Creator | Producer
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Kate Robards
Development @ TIME Studios | MFA in Writing
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Samantha Sage
Co-Founder & Chief Creative Officer at Betches
Updates
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Betches Media reposted this
On this special Milan Fashion Week edition of the Glossy Podcast, international reporter Zofia Zwieglinska is joined by editor-in-chief Jill Manoff and Betches Media’s new style director Madeline Galassi to break down the shows, shifts and standout debuts shaping the season. https://lnkd.in/e4YaQCYF
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We're so excited to share that U Up? cohosts Jordana Abraham and Jared Freid recently appeared on Jay Shetty’s On Purpose podcast, where they break down the realities of modern dating, “app fatigue”, and why building a fulfilling life comes first - with or without a partner. Make sure to tune in to see how U Up? continues to set the agenda for the modern dating conversation! https://lnkd.in/et57qNpq
Mindless Swiping is RUINING Your Chances for Love! (Even Before the First Date)
https://www.youtube.com/
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Betches Media reposted this
🚨 New in Media This Week 🚨 This week’s launches remind us that media isn’t just about distribution anymore, it’s about culture, authority, and community. EE72’s 72 Magazine → Edward & Akua Enninful debut a new print/digital hybrid, kicking off with Julia Roberts on the cover. Betches Style → Betches Media enters the fashion chat with a humor-driven style vertical, launched in partnership with Old Navy. The Axios Show → Axios takes its newsroom to the screen with a new interview series presented by Uber. The throughline? Diversification, relevance, and community. Which of these moves feels most impactful to you? #PRGirlManifesto #MediaMoves #MediaIndustry #EE72 #BetchesStyle #TheAxiosShow #Culture #PRPro
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BREAKING NEWS: Betches Style has arrived 💁♀️ CEO and co-founder Aleen Dreksler and VP of editorial Katie Corvino sat down with Glossy's editor-in-chief Jill Manoff to break it all down: our solution to the classic ‘what do I wear?’ dilemma, upcoming guerrilla OOH campaign, and our partnership with Old Navy (complete with a launch event in NYC). https://lnkd.in/eFxEKBci
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Our signature brand voice is part of the secret sauce that makes Betches stand out in a crowded media landscape. Our VP of Editorial, Katie Corvino, sat down with Meredith Klein (she/her) and shared her tips for PR pros on how to stand out when pitching Betches. Make sure to check it out! https://lnkd.in/eWQyT75H
“Meredith & The Media” Substack Journalist | Media Expert | B2B Creator | Communications Leader | fmr Pinterest, Walmart, Jet
Is Betches on your media list? It should be. This week, Meredith & The Media sat down with Katie Corvino, Vice President of Editorial at Betches Media. 🚀 Katie’s decade in media boasts major milestones, including launching Elite Daily’s entertainment vertical, revamping editorial strategies at In Touch and Life & Style, and spearheading content relaunches at Betches like Women Aren’t Funny and Reality TV Textbook. 📣 Katie oversees content across web, social, video, and events at Betches. For her, a strong brand voice is essential. 🎙️”The work I’m most proud of is the stuff that feels unmistakably like Betches: sharp, culturally relevant, and funny in a way that couldn’t come from anywhere else." Read the full interview here: https://lnkd.in/eBSv7Fxh
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This year, we’re running on Dunkin' ☕ 💁♀️. As Betches' exclusive coffee partner, Dunkin' has been seamlessly integrated into our brand DNA, enabling the brand to own social conversations and stay on the pulse of culture amongst Gen Z and millennial women. To support the launch of the new Cereal N’ Milk Latte, Dunkin’ tapped Betches Studios – our full-service, in-house creative suite – to produce the branded social campaign with none other than early aughts icons Monica and Brandy, just as the duo kick off a tour 25 years in the making. Make sure to check out the vid below and relish in the nostalgia of it all! Oh, and BTW – The Cereal N’ Milk Latte is officially available NOW, offering a creamy blend of espresso and delicious cereal milk to unlock that bottom-of-the-bowl flavor.
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Did you hear the news? We've crossed the pond! 🇬🇧 Betches UK has finally arrived. It's the same brand voice (in a new accent) that talks 'with, not to' millennial and Gen Z women. Our CEO and Co-founder Aleen Dreksler and LADbible's Director of Client Solutions Jessica Wrigley (née Arnold) sat down with Charlotte Tobitt from Press Gazette nearly 2 years after LBG Media acquired Betches to discuss the milestone, which celebrates the real lives, conversations, and humor of millennial and Gen Z British women. https://lnkd.in/e4-Pw_nU
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Hate to break it to you, but… women aren’t funny. Or so they say. Women Aren’t Funny, presented by Truly Hard Seltzer is officially LIVE. We’ve heard it all before—“women aren’t funny.” Cute. This year, we’re flipping the script and handing the mic to someone who proves otherwise on the daily: Drew Afualo. She’s a roast master, podcaster, author, and TikTok powerhouse who drags the patriarchy with a smile. So yeah, maybe women aren’t funny. But Drew? She’s laughing all the way to the bank. Check out the feature and grab tickets to our Women Aren't Funny IRL Shows in NYC and LA in the comments!