Informa TechTarget informs, influences and connects the world’s technology buyers and sellers, helping accelerate growth from R&D to ROI. With a vast reach of over 220 highly targeted technology-specific websites and over 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into the technology market. Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that have the potential to deliver significant impact and measurable outcomes to our clients: • Trusted information that shapes the industry and informs investment • Intelligence and advice that guides and influences strategy • Advertising that grows reputation and establishes thought leadership • Custom content that engages and prompts action • Intent and demand generation that more precisely targets and converts Informa TechTarget is headquartered in Boston, MA and has offices in 19 global locations.
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Informa TechTarget's Priority Engine is a SaaS-based platform that delivers direct, real-time access to the most active accounts and prospects ranked by their level of purchase intent and engagement to help enterprise B2B technology organizations improve ABM performance, increase sales productivity and maximize demand generation success. The platform provides exclusive third-party intent insights on the topical interests of accounts, recency and relevancy of activity, vendor considerations and installed technology.
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Great workshop discussion on how to succeed going to market with Microsoft in FY26. Love these specific, practical sessions at Ultimate Partner® Live! Informa TechTarget is proud to sponsor this year’s event. Thanks for putting on a great event, Vince Menzione Susan Tommy John Menzione!
Ready to take your Partner Marketing to the next level? 🚀 Join Pooja Sarin Golechha (she/her) from Pegasystems and Anita Covelli from Informa TechTarget as they reveal how Account-Based Marketing (ABM) can help you target the right accounts, build pipeline, and drive measurable results. Details: 📅 Dec 9, 2025 ⏰ 12:00pm EST Don’t miss this must-attend session, register today:https://lnkd.in/gCW5mpgS
"Your brand is the signal that cuts through the noise, built on trust, quality content, and genuine engagement."🔑 Earning attention isn’t about flooding channels; it’s about building credibility. In this webinar, Bryan Glick (ComputerWeekly.com) and Brent Boswell (Informa TechTarget) share: ✅ How publishers turn trust into commercial results ✅ Lessons for marketers on authentic connections ✅ Using editorial credibility + data to engage buyers 🎥 Watch the clip and catch the full episode here:https://lnkd.in/g4hvJSf6
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Every marketer wants speed. Few have the tools to make it real. Informa TechTarget helps B2B teams move from insight to impact—faster. With a deep understanding of the digital ecosystem, they support marketers end-to-end so opportunities turn into pipeline, and pipeline turns into revenue. 🙌 Thanks to Informa TechTarget for supporting the CyberMarketingCon community and helping marketers do more with confidence. 🔗 https://hubs.ly/Q03Qdg480
✅ Good news: The Informa TechTarget #Portal delivers purpose-built modules for each go-to-market function, from strategic insights for your C-suite to actionable intelligence for your sales team. Unified GTM intelligence. From R&D to ROI📈 Check out our video to learn more: https://lnkd.in/gdJ4pc3P
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VP Strategy, Brand and Content Group @ Informa TechTarget | PhD Researcher @ RMIT I Sessional Teaching @ UniMelb
In my latest for WARC, I examine why third-party voices have become the next big competitive moat: https://shorturl.at/nGRMt (featuring proprietary data from Informa TechTarget). I’ll also be unpacking these B2B buying insights in an upcoming roundtable with Daryl Wright at Forrester's APAC Summit in Singapore next week. If you’re attending, I’d love for you to join us.
Don't miss out 📢 On Nov 6th join Christian O'Neill’Neill and Alexander Pasch as they share actionable strategies for: ✅ Using real purchase intent data to design impactful GTM playbooks ✅ Creating contextually relevant brand campaigns that attract active buyers ✅ Prioritizing leads from the most promising accounts Don’t miss this opportunity to learn how Schneider Electric is turning insights into action and driving measurable success: https://lnkd.in/gqcekiDd
📈Did you know that over 60% of B2B marketers are already leveraging account-based marketing ABM? But here’s the game-changer: new data sources are transforming how we approach ABM, making it more precise, personalized, and powerful than ever before. In our latest E-book, we dive into how these innovative data sources can help you: ✅ Build a winning target account profile ✅ Identify prospects with the highest propensity to buy ✅ Craft hyper-personalized micro-messaging for your campaigns Ready to take your ABM strategy to the next level? Download the e-book now and discover how to accelerate your success. 👉 Download it here:https://lnkd.in/gwEipuCi #ABM #B2BMarketing #DataDrivenMarketing #MarketingStrategy
We're headed to Singapore for Forrester's B2B Summit APAC✈️ Nov 6tth📍Visit us at Booth #2 to connect with our leadership team and learn how we’re helping B2B tech companies leverage intent-driven solutions to drive better GTM performance. 🎙️ Don’t miss our exclusive live sessions: ✅ Roundtable with Daryl Wright and Lieu Thi Pham 🕐 1:00 PM – 1:30 PM SGT Explore strategies to build trust and engage fragmented audiences in a decentralized economy. ✅ Case Study with James Cullinane and Melody Lee 🕐 1:45 PM – 2:20 PM SGT Discover how Okta scaled globally, optimized regionally, and achieved measurable success with intent data. Let’s connect and shape the future of B2B marketing together! #InformaTechTarget #B2BMarketing #ForrB2BSummit
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Head of Media & Entertainment at Omdia| MBA | Top 100 Media Leader | Keynote speaker | Technology Fellow| “Translating media trends into market opportunities” 🔜MIPCOM CANNES”
Thank you to everyone who came to the #FAST and #AVOD roundtables at #MIPCOM2025! If you missed our latest #OMDIA insights on Advertising and FAST get in touch asap :) Omdia Informa TechTarget MIP Markets - MIPCOM, MIPJUNIOR, MIP CANCUN & MIP LONDON