It was an eventful AdWeek New York for the Yobi team! We are beyond grateful for our partners and industry friends for their collaboration and support! Some highlights... - Hosted the AdWeek Supper Club, with the support of the Unplugged Collective, bringing our partners together to enjoy a one-night-only menu by Chef Kiran “KiKi” Kim in Sir Richard’s Loft at Virgin Hotels and fireside chat with Stefanie Beach & Ryan McBride. - Sponsored the inaugural AdWeek #SuperNovaPride Breakfast with Zach Rosen and Domenic Venuto at Horizon Media's NY offices. We look forward to seeing everyone at the next wave of Yobi events and continuing to support our partners across the #AdTech community! #AWNY2025 #AdWeek
Yobi AI
Software Development
New York, NY 2,573 followers
Data to Democratize the AI Revolution.
About us
Yobi is a rapidly growing Behavioral AI company on a mission to ethically democratize the benefits of data and AI. Since 2019, we have built one of the largest consented behavioral datasets in the US, extending far beyond the walled gardens of Big Tech. Unlike traditional LLM companies, Yobi builds foundation models of human behavior grounded in real-world actions such as purchases and store visits. Our private-by-design modeling enables state-of-the-art personalization and decisioning for leading brands and agencies while protecting privacy, safety, and ethics. Today, we are focused on bringing the performance of closed-web user acquisition to the open web and connected TV, giving brands walled-garden results without the walls. At our core, Yobi is building the behavioral intelligence layer for any system that makes a personalization decision.
- Website
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http://yobi.ai
External link for Yobi AI
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2019
- Specialties
- data, machine learning, artificial intelligence, personalization, behavior modeling, and fine-tuning
Locations
Employees at Yobi AI
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Bill Wise
Co-Founder & CEO at Mediaocean
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Frank Mesa
Head of Commercial Partnerships & Sales at Yobi.ai | Driving AI-Driven Growth Through Strategic Partnerships & Data Innovation | AI Optimist
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Kelly Peterson (she/her), FIP,CIPM,CDPSE,CIPP/E
Chief Privacy and Compliance Officer at Yobi, Ex-Grindr, Ex-Amazon
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patrick jones
executive vice president @ yobi AI
Updates
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Proud to see our Chief Privacy Officer, Kelly Peterson (she/her), FIP,CIPM,CDPSE,CIPP/E, featured in Bloomberg Law. Kelly’s passion for ethical, privacy-preserving AI is shaping the future of how our industry thinks about data, identity, and innovation. At Yobi AI, we believe privacy and AI can reinforce one another, helping us build responsible solutions that serve both consumers and businesses. Check out Kelly’s perspective in the full article: https://lnkd.in/gwcCB6TK
Chief Privacy and Compliance Officer at Yobi, Ex-Grindr, Ex-Amazon
A little delayed post, but still important! I had the great opportunity to speak with Cassandre Coyer with Bloomberg Law about the evolution of the Chief Privacy Officer role-- especially with everyone focusing on AI innovation and being "AI native". Privacy professionals are uniquely equipped to help lead AI innovation in an ethical, compliant, and privacy-preserving manner. As I've said before, privacy teams are the neural networks of a company, connecting multiple stakeholders while being creative to solve for issues to create winning solutions for businesses and consumers. I am so thankful I've found a great fit at Yobi AI. Our ethos at Yobi AI is that privacy and AI are not the antithesis but force multipliers of one another. Our models don't require demographic data because we don't predict who someone is, we predict actions. Read the full article here: https://lnkd.in/gwcCB6TK
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A HUGE thank you to our partners at Tinuiti for hosting Yobi AI and so many other amazing industry leaders at their #TinuitiLive 2025 event last week in NY! ICYMI: Yobi CTO Frank Portman joined Tinuiti EVP Tavo Castro on stage to preview how we're partnering to bring the next era of AI-powered audience targeting to brands via their Bliss Point Audience platform. Session available here: https://lnkd.in/gafjWY2x Catch all of the other amazing sessions on-demand here: https://lnkd.in/d9wt6qtm
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📢 Privacy and AI Performance are not a zero-sum game. 📢 Our CTO, Frank Portman, recently sat down with Neil C. Hughes on his Tech Talks Daily podcast to discuss the future of AI and how Yobi AI is building foundational AI models of consumer behavior that deliver real business outcomes without sacrificing privacy or trust. 🚀 🎧 Listen to the episode here: Apple: https://lnkd.in/ePM9EFt5 Spotify: https://lnkd.in/eH_4-JpK Tech Talks Daily: https://lnkd.in/g8pBcES9
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We're #hiring a new Customer Success Lead in United States. Apply today or share this post with your network.
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Yobi AI reposted this
Media is moving fast and the next wave of technology is already transforming how brands connect with consumers. At our Media Buying #BISummit hosted by Mediahub Worldwide in Boston, Yobi AI’s patrick jones, InMarket’s Gerry Joyce, and Media.net’s Ken Lagana explored the tools and platforms redefining what’s possible in media today. From AI-powered targeting to real-time data and automation, they broke down the innovations reshaping strategy and execution. Moderated by CVS Health’s Kaileen Hanlon, the discussion offered a forward-looking view into how tech is not just changing the game—it’s rewriting the rules. 📢 Follow us on Instagram to stay in the loop & get live event updates! 📸: https://lnkd.in/gMtBFhTE
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Yobi AI reposted this
Sr. Director @ Microsoft | Azure, Digital Transformation, Customer Success, Disruptor, Thought Leader, People Developer
🚀 Innovating with AI at Microsoft's Silicon Valley Campus! 🚀 At the Innovators Lounge, startups like CognitionAI are revolutionizing software development with their autonomous AI engineer, Devin. 🤖💻 By leveraging Microsoft Azure, they're enabling developers to focus on creative problem-solving while AI handles the mundane tasks. 🌟 Cognition AI, founded by Scott Wu and his team, is just one of the 18 groundbreaking companies featured at the Lounge. Other innovators like Yobi AI are using AI to predict consumer behavior and democratize data access. 📊✨ Microsoft's commitment to AI innovation is evident as these startups drive real-world impact across industries. Proud to see such transformative work happening on the Azure platform! 💼🌐 https://lnkd.in/gV5kKXZX
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Yobi AI reposted this
Helping Clients Accelerate Revenue Growth in a Fiercely Competitive Market | Empowering CSPs and Suppliers to Thrive in Telecom's Era of Disruption and New Business Models
In the competitive landscape of agentic AI, Microsoft has established a dominant position. Thousands of organizations are utilizing Microsoft's Copilot Studio to develop custom AI agents. Microsoft is pioneering a transformative shift in enterprise automation through its Agentic AI strategy, empowering Communication Service Providers (CSPs) to achieve significant levels of operational efficiency, productivity, and innovation. At the core of Microsoft’s Agentic AI vision is the seamless integration of these intelligent agents into business processes across domains such as sales, customer service, finance, network operations, and cybersecurity. These agents are embedded into Microsoft 365, Dynamics 365, Copilot Studio, and Azure AI Foundry—providing low-code environments to customize, deploy, and manage agents at scale. Check out the Appledore Research white paper to learn more about what Microsoft is doing for AT&T, Vodafone, Lumen Technologies, and with partners Nokia Amdocs CSG Netcracker Technology Ciena ServiceNow Kenmei Neuron7.ai Teneo.ai InMobi Yobi AI and others. https://lnkd.in/e-3SUixZ
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Yobi AI reposted this
Looking forward to getting back to Miami next week for #POSSIBLE2025! Our Founder and CEO, Max Snow, will lead a session on unlocking incremental marketing outcomes with behavioral AI, and patrick jones and I will be around to chat. Reach out if you'll be there and want to connect! POSSIBLE Yobi AI
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Yobi AI reposted this
Looking forward to getting back to Miami next week for #POSSIBLE2025! Our Founder and CEO, Max Snow will lead a session on unlocking incremental marketing outcomes with behavioral AI, and Travis Borth, Frank Mesa and I will be around to chat. Reach out if you'll be there and want to connect! POSSIBLE Yobi AI
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