Niels G. Mede’s Post

View profile for Niels G. Mede

Assistant Professor of Science Communication at Wageningen University & Research

Published today: One of the biggest #science #communication studies to date. We asked 71,922 people in 68 countries how they #engage with information about #science and combined the data with several country-level factors: https://lnkd.in/ekcmPnYv #OpenAccess Some key findings: 1️⃣ #Social #media are the most important source of information about science in most countries – but traditional #news media remain relevant, particularly in Northwestern Europe. 2️⃣ Little access to #digital media is associated with more offline #engagement with science (museums, zoos, public talks). 3️⃣ Low press freedom and limited #academic #freedom do not necessarily prevent public engagement with science. 4️⃣ Less educated populations tend to discuss science more frequently with others. 5️⃣ Limits to #democratic deliberation and freedom of speech may not decrease willingness to participate in public #protests on science matters. 👀 See the full paper for many more results and a detailed discussion of regional patterns. I’ll also post some visuals in the comments below. Our results are relevant not only for future #scicomm research, but also for science #policy, #funding, #education, and science communication #practice. 🔁 All analyses are fully #reproducible with the code and data available at the Open Science Framework: https://osf.io/gvcfe/. We published the complete dataset here: https://lnkd.in/ewx7SyWj 🙏 Massive thanks to the #TISP consortium, especially my project co-leader Viktoria Cologna. They collected the data, helped writing and revising the manuscript, and provided countless insights into local contexts that had been unknown to me. You folks are amazing. Feel free to share, PCST Network, EUSEA - European Science Engagement Association, Association of Science Communicators, #EUPRIO – European Association of Communication Professionals in Higher Education, International Communication Association Environmental Communication Division, Nationaal Expertisecentrum Wetenschap & Samenleving, European Competence Centre for Science Communication, powered by COALESCE 📣

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Niels G. Mede

Assistant Professor of Science Communication at Wageningen University & Research

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Figure 3: Average outspokenness and reported frequency of discussing #science with others 🗣️

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Niels G. Mede

Assistant Professor of Science Communication at Wageningen University & Research

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Figure 4: Reported frequency of attending public rallies and #protests related to #science ✊

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Niels G. Mede

Assistant Professor of Science Communication at Wageningen University & Research

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Figure 1: Average reported frequency of exposure to #science #information 📱

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Niels G. Mede

Assistant Professor of Science Communication at Wageningen University & Research

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Figure 2: Bivariate distribution of #freedom of academic exchange and dissemination and reported exposure to science information in #museums, #zoos, and public talks 🗽

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Julia Rizzo

Head of Science Communication at Laimburg Research Centre

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That's great! A huge compliment to you for this effort and thank you so much for providing us with such relevant insights and perspectives from around the world 🌍 From my own small experience I can see how important press relations (especially with local media outlets) still are. Besides strengthening social media, traditional media should remain a key focus in the strategy of scicomm-teams.

Liliann Fischer

Head of the Insights Programme at Wissenschaft im Dialog,PhD Candidate at the University of Passau

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so cool!! And now if we could map this onto our ecosystems and see what happens... 🤔

Raluca Alexandra Stana, PhD

Assoc. Professor | CSO | Technostress Researcher, Expert & Author

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So interesting to see that Social Media is the most common way in which people engage with science! These findings are utterly important for universities.

Luca Bolliger

Owner and founder at abcDNA

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I wonder why Switzerland is scoring below average on Weighted means for trust in scientists... what is the driver for this score?

Jenni Metcalfe

Econnect Communication

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Congrats Niels and coauthors! Fascinating stuff…

Maria Monayo,MPRSK

Communications Specialist

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Ah! Great to see data reinforcing what many of us in scicomm experience daily!

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