Still one of my favorite projects and such a joy to hear it mentioned as a career highlight in this powerful conversation. ✨ In this inspiring podcast Vanessa Gentile and Guntram Friede explore how AI is reshaping marketing, what leadership means in times of change, and how values can guide innovation. As they reflect on the past, they also mention our 2019 Equality Truck — the very first Love Mobile from a commercial company in 28 years of Street Parade history. Together with Salesforce and the Street Parade association, we created a partnership rooted in shared values – above all: #EqualityForAll. With Live Lab, we brought these values to life through a bold idea I was proud to initiate and lead: a truck filled with color, music, community, and a clear message. Thank you Vanessa and Guntram for the kind words and this truly inspiring exchange on leading with purpose. 🎧 Highly recommend listening in: https://lnkd.in/d8DCrBj2
Thanks for sharing, Bernadette
Revenue Marketer, CMO, B2B Tech Investor & Marketing Advisor
4moThanks for bringing back those memories, Bernadette! Also one of my favourite moments in my career. ☀️🚀🎉