At Canalys Forum Americas 2025, Omdia's Jay McBain hosted a panel with Sanjib Sahoo, President, Global Platform Group, Ingram Micro, and Mark Sutor, President, The Access Group Inc., discussing how platform development is reshaping partner operations and data usage. Key insights included: 🔹 Sanjib Sahoo (Ingram Micro) explained that market dynamics are rapidly shifting. The world has moved from marketplace to platform, integrated with hyperscalers and other relevant stakeholders. The platform aggregates knowledge and prepares partners for future opportunities. It is built on a data mesh leveraging 40 years of historical data to help partners navigate complex markets. 🔹 The platform provides more than transactional information, offering data-driven guidance and insights to help partners understand trends and potential outcomes. 🔹 Mark Sutor (Access Group Inc.) noted that many partners still perceive the platform primarily as a procurement tool, but in practice it serves as a trusted source of data, often more reliable than internal systems, while enabling faster response to feedback. #CanalysForums2025 #PartnerEcosystem #IngramMicro #AccessGroup #Omdia #PlatformEconomy #DigitalTransformation #CustomerExperience