𝐄𝐮𝐥𝐞𝐫 𝐌𝐨𝐭𝐨𝐫𝐬 𝐔𝐧𝐯𝐞𝐢𝐥𝐬 𝐒𝐞𝐠𝐦𝐞𝐧𝐭-𝐃𝐞𝐟𝐢𝐧𝐢𝐧𝐠 '𝐓𝐮𝐫𝐛𝐨 𝐄𝐕 𝟏𝟎𝟎𝟎' 𝐭𝐨 𝐑𝐞𝐝𝐞𝐟𝐢𝐧𝐞 𝐈𝐧𝐝𝐢𝐚’𝐬 𝐂𝐚𝐫𝐠𝐨 𝐌𝐨𝐛𝐢𝐥𝐢𝐭𝐲 Euler Motors, one of India’s homegrown Electric Commercial Vehicle (eCV) players, today unveiled its most advanced product—the Euler 𝐓𝐮𝐫𝐛𝐨 𝐄𝐕 𝟏𝟎𝟎𝟎, a 1-tonne 4-wheeler electric mini truck that blends high performance with unmatched affordability. The launch took place at a special event at Pullman and Novotel New Delhi Aerocity, marking a major milestone in India’s EV journey. The Turbo EV 1000 has been introduced at an ex-showroom starting price of ₹5.99 lakh, making it the world’s first EV mini truck to combine robust performance with cost savings. The vehicle promises annual savings of up to ₹1.15 lakh compared to diesel counterparts—directly addressing the economic pressures faced by India’s small fleet owners and driver-entrepreneurs. Designed for urban logistics, the Turbo EV 1000 delivers a real-world range of 140–170 km, 140 Nm torque, and 230 mm disc brakes on an R13 wheel platform. With CCS2 fast charging, it can add 50 km of range in just 15 minutes, ensuring minimal downtime for operators. The vehicle also incorporates nine segment-first innovations, including an advanced drivetrain and safety features, making it one of the highest-performing and most reliable EVs in its category. Speaking at the launch, Saurav Kumar, Founder and CEO of Euler Motors said, "For years, fleet operators have had to choose between performance and affordability. With Euler’s new commercial EVs, that trade-off ends today. This is not just an EV, it is a breakthrough for the logistics ecosystem." Kumar further added, “By combining engineering innovation with practical solutions for India’s logistics industry, we deliver a segment-first combination of performance and affordability. With evolving transport policies, GST reforms, and growing EV infrastructure, the Turbo EV 1000 arrives at a pivotal time to accelerate the transition to sustainable mobility in India.” The Turbo EV 1000 is available in three variants: 𝐂𝐈𝐓𝐘| at ₹599,999 𝐌𝐀𝐗𝐗 at ₹719,999 𝐅𝐀𝐒𝐓 𝐂𝐇𝐀𝐑𝐆𝐄 at ₹819,999 This launch comes on the back of Euler’s earlier successes with the Euler HiLoad EV (2021) and the Storm EV (2024). Bridging the gap between affordability and high performance, the Turbo EV 1000 is as powerful, reliable, and high-performing as any ICE vehicle—while delivering superior savings and zero emissions. It is poised to redefine urban logistics in India, empowering small and medium fleet operators with zero-emission transport solutions that are both profitable and future-ready. “The Turbo EV 1000 is not just about business efficiency but also about sustainability. It meets long-term environmental goals without compromising short-term business needs. It sets a global benchmark in the 1-tonne segment and reinforces India’s position on the global EV manufacturing map,” Kumar expressed.

Euler Motors launches Turbo EV 1000, India’s first 1-tonne electric mini truck, starting at ₹5.99 lakh to revolutionize urban logistics with high performance and affordability. Saurav Kumar #electricmobility #EulerMotors #EVjourney #MiniTruck #ProductLaunch #StormEV #TurboEV1000

𝟏𝟒𝟎-𝟏𝟕𝟎𝐤𝐦 𝐫𝐚𝐧𝐠𝐞 𝐢𝐧 𝐑𝐬 𝟓.𝟗𝟗 𝐋𝐚𝐤𝐡: 𝐄𝐮𝐥𝐞𝐫 𝐥𝐚𝐮𝐧𝐜𝐡𝐞𝐬 𝐰𝐨𝐫𝐥𝐝’𝐬 𝐟𝐢𝐫𝐬𝐭 𝐄𝐕 𝐦𝐢𝐧𝐢 𝐭𝐫𝐮𝐜𝐤–𝐓𝐮𝐫𝐛𝐨 𝐄𝐕 𝟏𝟎𝟎𝟎 Euler Motors has made a significant leap in commercial EV mobility with the launch of the Turbo EV 1000, touted as the world's first EV mini truck. Starting at just ₹5.99 lakh, this vehicle offers a remarkable range of 140-170 km and boasts nine segment-first features, including laser-welded battery modules and a sophisticated vehicle tracking system. The Turbo EV 1000 is poised to disrupt the logistics and last-mile delivery sectors, offering savings of up to ₹1.15 lakh compared to its diesel counterparts. With its rapid charging capabilities and robust safety features, this launch solidifies India's position at the forefront of the global electric commercial vehicle market. READ MORE: https://lnkd.in/dgZc2XJQ #EulerMotors #ElectricTruck #EVIndia #SustainableMobility #CommercialVehicles #LastMileDelivery Pallavi Arora Niharika Sagar Vishwa Sai C Ritesh Roy Vikrant Singh Amrik Singh ↗

The future of electric vehicles (EVs) in India appears promising with some resistance and driven by several key factors. Here are some important trends and predictions for the next three years: Market Growth - The Indian EV market is projected to grow from $8.8 billion in 2024 to $100 billion by 2031, reflecting a compound annual growth rate (CAGR) of 49%. - Annual EV sales are anticipated to reach 10 million units by 2033, a significant increase from 1.7 million units in 2023-24. Government Initiatives - The government aims for 30% EV penetration by 2030, supported by initiatives such as the Faster Adoption and Manufacturing of Hybrid and Electric Vehicles (FAME) scheme and the Production Linked Incentive (PLI) scheme. - The PM E-Drive Scheme, launched in October 2024, is designed to promote EV adoption with a budget of ₹10,900 crore. Key Segments - Electric Two-Wheelers: Expected to see substantial growth due to their affordability and practicality for daily commuting. - Electric Three-Wheelers: Present an economically attractive option with lower operational costs and minimal maintenance. - Electric Buses: Many cities and states are expanding their electric bus fleets, leading to numerous tenders for new buses. Challenges - Despite the growth, EVs accounted for only about 7.6% of total vehicle sales in 2024, with a government target of 30% EV penetration by 2030. - A 22% increase in EV sales is needed over the next five years to meet this target. Opportunities - Job creation: The EV industry is projected to generate approximately 5 crore jobs in the EV ecosystem by 2030. - Environmental benefits: EVs can contribute to reducing carbon emissions and improving air quality.

Euler Motors Launches 1-Tonne Electric Mini Truck Turbo EV 1000. Indian electric vehicle manufacturer Euler Motors has introduced the Turbo EV 1000, a 1-tonne #electric mini truck aimed at the commercial vehicle market. The company has positioned the model as combining extended range with cost advantages over diesel alternatives. The Turbo EV 1000 is priced from ₹5.99 lakh ex-showroom and is offered in three variants: CITY at ₹5.99 lakh, MAXX at ₹7.19 lakh, and FAST CHARGE at ₹8.19 lakh. Financing plans are available with down payments starting from ₹49,999 and equated monthly installments from ₹10,000. The truck offers a real-world range of 140 to 170 kilometers per charge. It is equipped with 140 Nm torque output, 230 mm disc brakes, and an R13 wheel platform. Fast-charging technology using CCS2 standards allows the addition of up to 50 kilometers of range within 15 minutes at public charging stations. According to Euler Motors, the vehicle can deliver annual savings of around ₹1.15 lakh compared to diesel-powered alternatives. The company attributes this to lower fuel and maintenance costs and an overall favorable total cost of ownership profile. “The launch addresses practical needs within India’s logistics industry while supporting the transition to sustainable mobility,” said Saurav Kumar, Founder and CEO of Euler Motors. He added that the timing aligns with policy developments at state and national levels that are reshaping commercial fleet economics. The Turbo EV 1000 is the company’s third product and its second four-wheeler commercial vehicle, following the Storm EV. Euler Motors has integrated nine innovations into the new model, focusing on performance and operational efficiency. Commercial electric vehicle adoption in India remains limited, with penetration at about 2 percent of the market. Key challenges include initial purchase costs, availability of charging infrastructure, and concerns over driving range. The company is targeting small fleet operators and individual entrepreneurs who operate with narrow profit margins. The launch comes as government initiatives provide incentives for electric vehicles in the commercial sector through subsidies, financing support, and regulatory frameworks designed to encourage cleaner transportation.

⚡ What is an EV? An Electric Vehicle (EV) is a vehicle that uses one or more electric motors for propulsion instead of a traditional internal combustion engine (IC 🔧 🚗 Major Components of an EV EVs have fewer moving parts than petrol/diesel vehicles. Key components include: 1. Battery Pack (Lithium-Ion) – Stores electrical energy to power the motor. 2. Electric Motor – Converts electrical energy into mechanical energy to drive the wheels. 3. Power Inverter – Converts DC power (battery) into AC power (motor). 4. Onboard Charger – Converts AC power from the charging station into DC for battery charging. 5. Controller – Regulates the power flow from the battery to the motor. 6. Regenerative Braking System – Captures energy while braking and sends it back to the battery. 7. Thermal Management System – Maintains optimal battery and motor temperature. ⚡ Driving the Future: Electric Vehicles in India ⚡ The Indian automotive industry is accelerating toward a sustainable future, and Electric Vehicles (EVs) are leading the charge. 🚗 Types of EVs in India 🔋 Battery Electric Vehicles (BEV) – 100% electric (e.g., Tata Nexon EV, MG ZS EV, Hyundai Ioniq 5) 🔌 Plug-in Hybrid Electric Vehicles (PHEV) – Electric + fuel engine (e.g., Volvo XC90 Recharge) ⚡ Hybrid Electric Vehicles (HEV) – Fuel engine with regenerative charging (e.g., Toyota Camry Hybrid) 💧 Fuel Cell Electric Vehicles (FCEV) – Hydrogen-powered (pilot projects like Toyota Mirai) 🔧 Key Components Battery Pack | Electric Motor | Power Inverter | Onboard Charger | Controller | Regenerative Brakes ✅ Benefits of EVs 🌱 Zero tailpipe emissions → Cleaner air & reduced carbon footprint 💰 Lower running & maintenance costs → No oil changes, fewer moving parts ⚡ Instant torque → Smooth and powerful acceleration 🇮🇳 Government incentives → Subsidies, tax benefits, and lower registration fees India’s EV revolution is not just a trend—it’s a movement toward greener, cost-efficient, and future-ready mobility. The shift is happening now, and the opportunities are electrifying! ⚡ What’s your take on the future of EVs in India? 🚙🔋 #EV #ElectricVehicles #Sustainability #Automobile #Innovation #FutureOfMobility #Industy

𝐄𝐮𝐥𝐞𝐫 𝐌𝐨𝐭𝐨𝐫𝐬 𝐋𝐚𝐮𝐧𝐜𝐡𝐞𝐬 𝐖𝐨𝐫𝐥𝐝’𝐬 𝐅𝐢𝐫𝐬𝐭 1-𝐓𝐨𝐧𝐧𝐞 𝐄𝐥𝐞𝐜𝐭𝐫𝐢𝐜 𝐌𝐢𝐧𝐢 𝐓𝐫𝐮𝐜𝐤 𝐚𝐭 ₹5.99 𝐋𝐚𝐤𝐡 Euler Motors has unveiled the 𝐓𝐮𝐫𝐛𝐨 𝐄𝐕 1000, marking a milestone in India’s commercial EV segment by introducing the 𝐰𝐨𝐫𝐥𝐝’𝐬 𝐟𝐢𝐫𝐬𝐭 1-𝐭𝐨𝐧𝐧𝐞 𝐞𝐥𝐞𝐜𝐭𝐫𝐢𝐜 𝐦𝐢𝐧𝐢 𝐭𝐫𝐮𝐜𝐤 at a starting price of ₹5.99 𝐥𝐚𝐤𝐡. Designed for logistics and small fleet operators, the vehicle offers a real-world range of 140–170 𝐤𝐦 and promises annual savings of ₹1.15 𝐥𝐚𝐤𝐡 compared to diesel alternatives. The truck delivers 140 𝐍𝐦 𝐭𝐨𝐫𝐪𝐮𝐞, runs on an 𝐑13 𝐰𝐡𝐞𝐞𝐥 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦 with 230𝐦𝐦 𝐝𝐢𝐬𝐜 𝐛𝐫𝐚𝐤𝐞𝐬, and 𝐬𝐮𝐩𝐩𝐨𝐫𝐭𝐬 𝐂𝐂𝐒2 𝐟𝐚𝐬𝐭 𝐜𝐡𝐚𝐫𝐠𝐢𝐧𝐠 that adds 50 km range in just 15 minutes—making it one of the most 𝐩𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞-𝐝𝐫𝐢𝐯𝐞𝐧 vehicles in its category. The Turbo EV 1000 is available in three variants: 𝐂𝐈𝐓𝐘 𝐚𝐭 ₹5.99 𝐥𝐚𝐤𝐡, 𝐅𝐀𝐒𝐓 𝐂𝐇𝐀𝐑𝐆𝐄 𝐚𝐭 ₹8.19 𝐥𝐚𝐤𝐡, 𝐚𝐧𝐝 𝐌𝐀𝐗𝐗 𝐚𝐭 ₹7.19 𝐥𝐚𝐤𝐡. Financing options start with a down payment of ₹49,999 and EMIs as low as ₹10,000 per month, directly targeting driver-entrepreneurs and small fleet owners operating on narrow profit margins. This launch also marks Euler’s third product and second four-wheeler commercial EV after the 𝐒𝐭𝐨𝐫𝐦 𝐄𝐕, with nine segment-first innovations integrated into its design. Founder & CEO 𝐒𝐚𝐮𝐫𝐚𝐯 𝐊𝐮𝐦𝐚𝐫 emphasized that the vehicle meets the practical needs of India’s logistics industry while aligning with supportive state and national policies for clean mobility. 𝐇𝐄𝐕’𝐬 𝐭𝐚𝐤𝐞 𝐨𝐧 𝐭𝐡𝐢𝐬: This launch reflects how India’s commercial EV market is shifting from niche adoption to practical, cost-driven solutions. By offering strong performance (140 Nm torque, 230mm disc brakes, CCS2 fast-charging) at mass-market pricing, Euler Motors addresses barriers like high upfront cost and limited range that have slowed adoption. With government policies pushing for greener fleets and subsidies making EVs more attractive, the Turbo EV 1000 could become a catalyst for wider penetration in India’s logistics and last-mile delivery sector. Its competitive pricing also directly challenges conventional diesel vehicles, pushing the industry closer to an EV tipping point. #EulerMotors #TurboEV1000 #CommercialEV #ElectricVehicles #EVAdoption #CleanMobility #IndiaEV #SustainableTransport #Logistics #FutureOfMobility Saurav Kumar

Ola Electric Gets Certification for Rare-Earth-Free Ferrite Motor https://lnkd.in/gxc4akfi Ola Electric’s latest innovation marks a breakthrough in India’s EV sector, introducing ferrite-based motors that match traditional performance while reducing dependence on imported rare-earth materials. #Ola #OlaElectric #RareEarthFreeFerriteCertification #RareEarthFreeFerriteMotor #AWJ #AutoWorld #Automobile #AutoWorldJournal 

Case Study: How TATA Motors Played the Long Game and Won India's EV Race It’s rare to see a legacy giant pivot with the agility of a startup, but that's the story of TATA Motors' passenger vehicle division. A decade ago, it was struggling. Today, it commands over 70% of India's electric car market. This wasn't luck; it was a deliberate and brilliantly executed multi-year strategy. I've been analyzing their approach, and it’s a powerful lesson in strategic management for any industry. Here’s my breakdown of the core pillars that engineered their success: 1. Pragmatism Over Perfection: The Real 'First-Mover' Advantage. While global players were waiting to launch the "perfect" 500km-range EV, TATA Motors took a different path. They launched the Nexon EV—a practical, affordable, and "good enough" vehicle for the nascent Indian market. They understood that in an emerging category, being the first to establish a presence, build brand trust, and create a real-world user base is far more valuable than having the best spec sheet on paper. They didn't sell a dream; they sold a reality. 2. Building the Ecosystem, Not Just the Car. This, in my view, was their masterstroke. TATA Motors knew that selling an EV in a country with minimal charging infrastructure was a losing battle. So they leveraged their unique position as a conglomerate. TATA Power was roped in to build a charging network (Tata Power EZ Charge). TATA Chemicals explored battery cell manufacturing. TATA AutoComp provided localized EV components. This created a closed loop. They weren't just selling a car; they were selling confidence and a complete, integrated solution. This "Tata Universe" approach created a moat that competitors simply couldn't cross. 3. A Phased, Multi-Generational Platform Strategy. TATA didn't bet the farm on a single, expensive "born-electric" platform from day one. Their approach was a calculated, three-generation evolution: Gen 1 (e.g., Nexon EV): Converting an existing Internal Combustion Engine (ICE) platform. This was faster, cheaper, and allowed them to enter the market quickly to test the waters. Gen 2 (e.g., Punch.ev): An ICE platform heavily optimized for an EV powertrain, offering better space and efficiency. Gen 3 (e.g., Avinya concept): A ground-up, dedicated EV skateboard platform for future premium models. This phased strategy minimized initial risk and capital expenditure while allowing them to learn and scale progressively. What part of their strategy do you find most impressive? #StrategicManagement #CaseStudy #TataMotors #ElectricVehicles #EV #BusinessStrategy #MakeInIndia #AutomotiveIndustry #Leadership #Turnaround

Ola Electric has become the first Indian company to get government approval for its in-house ferrite motor, which doesn’t need rare-earth materials. The motor matches the power of traditional rare-earth motors and will be used across Ola’s EV lineup, making vehicles more affordable and sustainable. #OlaElectric #EVIndia #FerriteMotor #SustainableMobility #AutoNews