Andy Sieg, Head of Wealth at Citi, gave an interview to Valor Econômico during his visit to Brazil. Sieg highlighted the significant growth in the segment's profit, more than 100 times compared to 2023, in addition to the expansion of the client base and the increase in assets under management. He also emphasized how AI is strengthening the work of bankers and advisors in the area and recognized Brazilian clients as "among the most sophisticated in the world," especially in the fixed income and foreign exchange markets. Read more about the forces driving this performance and the vision for the future of global wealth management: https://on.citi/48PyGOU
Behind this astonishing growth is Citi's precise strategic focus on Brazil's high-end wealth market. Hailing Brazilian clients as "among the most sophisticated clients globally," and emphasizing the power of AI for bankers and advisors, the bank clearly demonstrates the successful formula for Citi's global wealth management business: a deep understanding of the unique characteristics of local markets and the use of cutting-edge technology to enhance the depth and efficiency of service provided by its professional teams.
I agree with his point that trust and human relationships are at the core of business. Through this article, I could see how much Citi has grown, and I’m excited to see its future progress. A 100-fold increase in the wealth management division is truly impressive! Congratulations
A masterclass in leveraging AI as a true revenue multiplier. 👏
Is only the beginning!
Congratulations 🎊🎉
Indeed. ¨The Citi never sleeps¨ is still valid. Peter van der Schoot (Citi Alumni)
Impressive insights from Andy Sieg. It’s exciting to see how AI is being used to enhance—not replace—the expertise of financial advisors. The growth in Citi’s wealth segment shows how innovation and client understanding can drive real results in global finance.
Yes! He's absolutely right! Trust and relationships are key to business. They're the first step in determining your success.
Independent SAP & ServiceNow License Consultant | Cut Costs • Reduce Risk • Gain Negotiation Power
4wGreat insights from Andy Sieg — AI is transforming how advisors deliver value. Behind every innovation like this, there’s also a quiet revolution in how organizations manage and optimize their digital ecosystems — from data to licensing. Exciting to see Citi leading the way in tech-enabled transformation.