Digital Brand Architects’ Post

11 STRAIGHT WEEKS ON… … the NYTimes Bestsellers. In #DBAPowerMoves, we’re spotlighting impressive numbers from our clients. Whether it’s groundbreaking engagement, crazy conversion rates, or, in this case, spending 11 weeks on The New York Times Bestsellers List, we’re taking a look at the impact and the analytics behind it. Meredith Hayden (aka Wishbone Kitchen) recently released her debut cookbook, “The Wishbone Kitchen Cookbook,” featuring themed recipes, hosting tips, and cocktail inspo. She started creating content about her life as a private chef in the Hamptons and has grown that into a successful social media career, with millions of followers on TikTok and Instagram. Expanding into new spaces like publishing was a natural next step for her, and it clearly was the right move. Her cookbook has now spent 11 straight weeks on the infamous New York Times Best Sellers List. Meredith is a perfect example of how important it is to grow your brand by exploring new avenues and turning your passion into a multidimensional business. Check out the full post: https://lnkd.in/ekXz3mAu