A sharp piece of thinking from our very own Andrew Welch
AI can generate infinite ideas. But only humans know which ones matter. In Advertising Week, Andrew Welch explores why humans remain the emotional alchemists of creativity – bringing clarity, nuance, and intent to where AI alone can’t go. Read the full story here: https://lnkd.in/eDwdEKYq #Landor #AdvertisingWeek #Experience #Design #Brand #Engagement #Culture
