Faktion | AI Solutions & Advisory’s Post

Eight years of partnership. One unified vision. Over 860,000 conversations processed. More than 600,000 people reached. And continuous innovation through a shared feedback loop with customers. We are talking about Proximus #Interact, an omnichannel communication platform that unifies digital conversations across enterprises and public organisations. #Interact started as an internal Faktion-built application, originally developed and productised to integrate seamlessly with our Chatlayer by Sinch chatbot platform, one of the first enterprise AI communication frameworks of its kind. When Proximus Group recognised the potential, we joined forces to evolve it into a unique Proximus product that powers customer interactions at scale. Today, #Interact has become the orchestration backbone of Proximus’ Agentic AI strategy, enabling hybrid human–AI communication at scale. What makes #Interact successful is the tight collaboration between the Faktion and Proximus teams. We stand on the frontline together, engaging both with customers and the Proximus sales team in order to: 💡 Shape #Interact with the end users: We design and build #Interact through direct interaction with both existing customers and prospects, gathering feedback, translating it into new features, and ensuring the platform evolves with every release. 🚀 Boost #Interact’s market presence: From training and enablement materials to tailored demos and joint sales meetings, we support Proximus in confidently expanding #Interact’s market presence and acquiring new customers. We’re grateful to John Caubo and all Proximus colleagues who’ve collaborated with us over the years! Read the full reference case in the link below 👇