Almost completely ignores the viewer impact of fragmentation, which is like talking about the teacups on the shelf whilst there is a massive Gorilla in the room smashing them. It came up in the recent conference SCTE ® (the Society for Broadband Professionals) Presents: TV to IP. A question was raised about not being able to find content on multiple streaming platforms and why they cannot all be on one service (primarily I am sure because of finding, but also what the cost will be). Maybe I did not fully answer it amongst all the responses, but this is a problem of over monetisation that will hurt the true fan, and as of today in the UK it is nowhere near the scale of the issue to be found in the US. Now I have no answer for this part of the issue. The other part is about 'finding it', and this comes back to the content discovery challenge - that aggregation platforms are not working well enough and the user interfaces being used today are insufficient to allow consumers to track and find content for consumers across all content sources. This last point I keep saying is the problem of the decade, and I see little movement from the aggregators on this.
There’s been a lot of noise lately about the fragmentation of sports rights, feeds being split up, packages becoming more complex, and the delivery landscape getting messier. And sure, it’s a shift from how we used to do things. But we should not see this as a problem; we should see it as an opportunity. https://lnkd.in/g6dZyXtD