The Swiss Football League (SFL) has expanded its collaboration with sports consulting agency LaSource for a new project focused on a centralised approach to ticketing. The initiative is set to further Swiss football’s digital transformation as it is seen as “the next logical lever to both deepen fan relationships and unlock new growth opportunities”. This centralised approach is hoped to grow the league’s and clubs’ fanbase while diversifying revenue streams. https://ow.ly/UMWU50Xf1oZ

🎥 Watch: Highlights from the Intelligent Sports Summit – Football, where I spoke about how technology is redefining officiating and reshaping trust in the modern football. It was a privilege to speak at the event, where leaders from across the game explored how technology can enhance football; on the pitch, in the stands, and behind the scenes. 🎙️ In my 15-minute session, I shared insights from my career as a former Elite Match Official on how advances in officiating technology are driving greater trust and transparency in decision-making. ⚙️ I highlighted the limitations of 'Legacy' Virtual Offside Lines (VOLs) and demonstrated how our world-leading Semi-Automated Offside Technology (SAOT) delivers accurate decisions, complete with Decision Visuals for fans and broadcasters in under ⏱️ 60 seconds. We also heard from LFP - Ligue de Football Professionnel on AI-powered fan engagement, Lega Serie A on technology’s role in driving revenues, and the Pro League on using data to elevate performance. A brilliant discussion on how innovation continues to shape the future of football. 👥 Thank you to everyone who attended and to all the speakers who made it possible. Attention is fleeting. Fandom is enduring. The future belongs to those who know the difference. #SAOT #VAR #FootballInnovation #SportsTechnology #SportsTech #Officiating #FootballIntegrity #GeniusSports #IntelligentSportsSummit #FanEngagement #LegaSerieA #LFP #ProLeague #Refereeing #DataDrivenFootball #AIinSport #FutureOfFootball #FootballLeadership #MatchOfficiating #TechInSport Arno Lycke, Matt Fleckenstein, Gus Williamson, Chris Gerstle, Anna Guarnerio, Steven Burton, Adrian Ford, James Young, Simon Thompson, Lukas Brud, Simon Denyer, Thomas Cado, Jamie Osman, Tom Washington, George Smith, Christopher Dougan

The Swiss Football League (SFL) has expanded its collaboration with sports consulting agency LaSource for a new project focused on a centralised approach to ticketing. The initiative is set to further Swiss football’s digital transformation as it is seen as “the next logical lever to both deepen fan relationships and unlock new growth opportunities”. This centralised approach is hoped to grow the league’s and clubs’ fanbase while diversifying revenue streams. https://ow.ly/PNRM50Xf1p0

The Swiss Football League (SFL) has expanded its collaboration with sports consulting agency LaSource for a new project focused on a centralised approach to ticketing. The initiative is set to further Swiss football’s digital transformation as it is seen as “the next logical lever to both deepen fan relationships and unlock new growth opportunities”. This centralised approach is hoped to grow the league’s and clubs’ fanbase while diversifying revenue streams. https://ow.ly/ZbfV50Xf1oY

⚽ The Future of Football Governance: Why Digital Isn’t Optional Anymore Football’s next evolution isn’t tactical, it’s digital. Under FIFA Forward 3.0, every federation must now prove its ability to govern the game digitally, from registration and competition management to transparent reporting and youth development. This isn’t a luxury for just wealthy nations, It’s a global requirement for funding, credibility, and growth. Federations that fail to modernize risk losing funding, efficiency, and relevance. The Challenge: Most federations lack the budget or infrastructure to build their own digital systems That’s where Koach Hub steps in, an elite yet affordable platform that makes digital transformation accessible to every federation, regardless of size or budget. Koach Hub can help federations meet the digital governance and reporting standards outlined by FIFA, without the complexity or cost of internal IT systems. Our White-label option also allows for each federation keep its own identity while we power the technology in the background. What Koach Hub Delivers: ✅ Digitize players, coaches, clubs, and academies in weeks ✅ Centralize competition and performance data ✅ Automate FIFA-aligned reporting and governance outputs ✅ Build a transparent, data-driven football ecosystem ✅ Efficient Scouting + player exposure via our Skout Hub platform Koach Hub is more than registration, it’s a national football intelligence system that connects every layer of the game. We are here to assist every federation in going digital, not just to comply, but to compete. Tariq Cassim Faiq Faaiz Kamila Amarasinghe Ramanan R. Lee chee seng Anushka Wirekoon Yanina Botejue Aalia Reza Shajehan David Johnson-Rayner Matt Pell Rob Georgievski Richard Weston Tanti A Drew Dickson Alistair Slowe Glen Stidolph Michiel van der Werf Vincent Calcasola Leo Medina/GM Arellano Luis Duran Fabio Oliveira Marc Campbell Nicolas Solines #FootballDevelopment #FIFAFORWARD #SportsTech #DigitalTransformation #FootballFederations #GrassrootsFootball #DataDrivenSport  #MTN #Transsion #TECNO #CAF #AFC

The Swiss Football League has expanded its collaboration with sports consulting agency LaSource for a new project focused on a centralised approach to ticketing. Read more here: https://lnkd.in/exrDrMtg

Going to the 2026 World Cup? Get ready to pay three times more than fans did just four years ago. Welcome to the new economics of live sports. Over the past few months I’ve been deeply immersed in how live-event ticketing, resale and pricing strategies are evolving (and the upcoming World Cup is an interesting case study). Here are 3 trends worth noting:  1️⃣ Prices at record highs - First hand Final tickets start at $2,030, triple past tournaments. While Secondary Re Sale Final tickets reaching up to $57,000.  2️⃣ FIFA created a Secondary Marketplace - Charging ~15% from both buyers and sellers on its own platform.  3️⃣ Tickets as assets = Dynamic pricing + speculation turns fandom into a financial market. What this means for industry players: - Brokers/marketplaces: Need tools that predict prices, not just react. - Fans: Buying a ticket now means navigating layers of fees and speculation. - Rights-holders: Must balance monetization with keeping access (and trust) alive. 💡 My take I believe what we’re witnessing is the “next generation” of live-event pricing and ticket markets. It’s no longer just “dynamic pricing” or “automatic pricing”. It’s predictive pricing that will make the difference, tied to sentiment, supply shifts, ancillary variables (weather, trades, injuries), and multi-layered resale economics. The stakeholders who embrace this evolution - with openness, transparency and fan-centric thinking - will lead the next wave. The era of intelligent pricing networks is beginning. #Ticketing #SecondaryMarket #WorldCup2026 #Mexico #Canada #USA

𝘛𝘩𝘪𝘴 𝘪𝘴 𝘵𝘩𝘦 𝘴𝘦𝘤𝘰𝘯𝘥 𝘢𝘳𝘵𝘪𝘤𝘭𝘦 𝘪𝘯 𝘰𝘶𝘳 𝘎𝘔 𝘚𝘱𝘰𝘳𝘵𝘴 𝘐𝘯𝘴𝘪𝘨𝘩𝘵𝘴 𝘴𝘦𝘳𝘪𝘦𝘴, 𝑻𝒉𝒆 𝑭𝒖𝒕𝒖𝒓𝒆 𝒐𝒇 𝑬𝒖𝒓𝒐𝒑𝒆𝒂𝒏 𝑭𝒐𝒐𝒕𝒃𝒂𝒍𝒍, 𝘦𝘹𝘱𝘭𝘰𝘳𝘪𝘯𝘨 𝘩𝘰𝘸 𝘨𝘰𝘷𝘦𝘳𝘯𝘢𝘯𝘤𝘦, 𝘧𝘪𝘯𝘢𝘯𝘤𝘦 𝘢𝘯𝘥 𝘧𝘢𝘯 𝘱𝘰𝘸𝘦𝘳 𝘢𝘳𝘦 𝘳𝘦𝘴𝘩𝘢𝘱𝘪𝘯𝘨 𝘵𝘩𝘦 𝘨𝘢𝘮𝘦.  __________________________________________ 𝐏𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨 𝐅𝐨𝐨𝐭𝐛𝐚𝐥𝐥: 𝐇𝐨𝐰 𝐌𝐮𝐥𝐭𝐢-𝐂𝐥𝐮𝐛 𝐎𝐰𝐧𝐞𝐫𝐬𝐡𝐢𝐩 𝐢𝐬 𝐑𝐞𝐬𝐡𝐚𝐩𝐢𝐧𝐠 𝐄𝐮𝐫𝐨𝐩𝐞’𝐬 𝐆𝐚𝐦𝐞 Over the past decade, football's ownership landscape has changed beyond recognition. Multi-Club Ownership (MCO), where investors control multiple clubs across countries and continents, has become the dominant investment model in the modern game. Groups such as 𝐂𝐢𝐭𝐲 𝐅𝐨𝐨𝐭𝐛𝐚𝐥𝐥 𝐆𝐫𝐨𝐮𝐩, 𝐑𝐞𝐝 𝐁𝐮𝐥𝐥 and 𝐁𝐥𝐮𝐞𝐂𝐨 now operate global networks that share data, scouting and commercial infrastructure. The benefits or investors are clear: scale, diversification and cross-market opportunity. But the model also raises fundamental questions about 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧 𝐢𝐧𝐭𝐞𝐠𝐫𝐢𝐭𝐲, 𝐫𝐞𝐠𝐮𝐥𝐚𝐭𝐨𝐫𝐲 𝐨𝐯𝐞𝐫𝐬𝐢𝐠𝐡𝐭 and 𝐜𝐮𝐥𝐭𝐮𝐫𝐚𝐥 𝐢𝐝𝐞𝐧𝐭𝐢𝐭𝐲. UEFA's 2025 decision to sanction Crystal Palace and Lyon highlights thae growing challenge of enforcing ruels across complex ownership webs, and the fine balance between financial innovation and sporting fairness. The latest GM Sports Insights report explores how portfolio ownership is reshaping European football, the lessons regulators can learn from recent cases, and what comes next as MCO continues to expand, including into the women's game. 📄 𝘗𝘰𝘳𝘵𝘧𝘰𝘭𝘪𝘰 𝘍𝘰𝘰𝘵𝘣𝘢𝘭𝘭: 𝘏𝘰𝘸 𝘔𝘶𝘭𝘵𝘪-𝘊𝘭𝘶𝘣 𝘖𝘸𝘯𝘦𝘳𝘴𝘩𝘪𝘱 𝘪𝘴 𝘙𝘦𝘴𝘩𝘢𝘱𝘪𝘯𝘨 𝘌𝘶𝘳𝘰𝘱𝘦'𝘴 𝘎𝘢𝘮𝘦 If you'd like to receive a copy of the full article, please get in touch. #FootballGovernance #SportsFinance #GMInsights #UEFA #OwnershipModels

𝐏𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨 𝐅𝐨𝐨𝐭𝐛𝐚𝐥𝐥 𝐢𝐧 𝐀𝐜𝐭𝐢𝐨𝐧 ⚽ The news that 𝐁𝐮𝐫𝐧𝐥𝐞𝐲 𝐅𝐂 𝐚𝐧𝐝 𝐑𝐂𝐃 𝐄𝐬𝐩𝐚𝐧𝐲𝐨𝐥 will now sit under the same ownership group (Velocity Sports Partners) is another reminder of how quickly the 𝐦𝐮𝐥𝐭𝐢-𝐜𝐥𝐮𝐛 𝐨𝐰𝐧𝐞𝐫𝐬𝐡𝐢𝐩 𝐦𝐨𝐝𝐞𝐥 is reshaping football. What began as a fringe investment strategy has evolved into one of the defining trends in the modern game, and with every new partnership, the balance between shared control and local identity becomes harder to strike. From our recent analysis at 𝘎𝘔 𝘚𝘱𝘰𝘳𝘵𝘴 𝘐𝘯𝘴𝘪𝘨𝘩𝘵𝘴, the key to long-term success lies not just in scaling operations, but in governance: ensuring clubs maintain independence, cultural identity and fair competitive footing while benefiting from shared infrastructure and data-driven strategy. Read our original post here: https://lnkd.in/ew5-GVUK 📄 If you want a copy of the full article, please get in touch. #FootballBusiness #Governance #MultiClubOwnership #SportsAnalytics #GMInsights #FootballFinance

📢 iSportConnect Masterclass in Lausanne Explored Turning Event Buzz into Year-Round Digital Growth 🗣️ Lausanne hosted the iSportConnect Masterclass “From Event to Everyday: Growing Digital Engagement & Revenue”, bringing together international sports leaders, digital strategists, and rights holders to explore how organisations can convert one-off events into sustained engagement and revenue streams. #sportsbiz #events #digital ➡️ Read more here: https://lnkd.in/gi56k5Ds