🤝 𝗞𝗶𝗻𝗴𝘀 𝗟𝗲𝗮𝗴𝘂𝗲 𝗠𝗘𝗡𝗔 𝘅 𝗪𝗵𝗶𝘀𝗽𝗲𝗿   Kings League MENA is partnering with Whisper to ensure fans of the newest league in the Kings League global ecosystem will see a world-class product on-screen. 📱 📺 💻 With credits including the Formula 1 British Grand Prix, the UEFA Women’s EURO 2022, SailGP, and the Netflix series ‘Saudi Pro League, Kickoff’, Whisper brings world-renowned quality and regional expertise to Kings League MENA.   The partnership covers full production services for Kings League’s latest regional expansion.   Kings League MENA is primed to revolutionize sports entertainment in the region, bringing its unique fusion of football and digital culture to a young, connected population hungry for new experiences. The new league is launching under a joint venture with SURJ Sports Investment, a PIF company that is driving investments aimed at elevating MENA's sporting ecosystem.   The partnership with Whisper guarantees that MENA fans will experience Kings League’s game-changing, next-generation sports content produced at the highest quality. 👌 #KingsLeague #MENA #Whisper

🇪🇺 Strategic Sponsorship Opportunities in European Football ⚽ The European football market remains one of the most dynamic commercial landscapes globally—anchored by heritage, community influence, and unparalleled brand reach. For corporations seeking meaningful visibility and sustained engagement, strategic participation within this ecosystem can yield significant returns. At O&G Performance Ltd, we advise sponsors and investors on structuring partnerships that go beyond conventional advertising to deliver measurable commercial and reputational value. Core Areas of Opportunity: • Official Club Sponsorships – Long-term alliances offering global exposure through kit branding, media placement, and hospitality rights. •Stadium & Facility Naming Rights – Enduring visibility tied to cultural and sporting landmarks. •Youth Development & Academies – Investment in future talent while cultivating goodwill and brand loyalty. •Digital Integration – Leveraging streaming platforms, fan engagement applications, and emerging media for targeted exposure. •Corporate Social Responsibility Partnerships – Supporting community and sustainability initiatives aligned with club values and corporate ethics. Our firm combines market intelligence with strategic foresight to identify partnerships that align commercial objectives with the prestige and influence of European football. #SportsAdvisory #FootballSponsorship #EuropeanMarket #CorporatePartnerships #BrandStrategy #Consulting #OGPconsulting

The Swiss Football League (SFL) has expanded its collaboration with sports consulting agency LaSource for a new project focused on a centralised approach to ticketing. The initiative is set to further Swiss football’s digital transformation as it is seen as “the next logical lever to both deepen fan relationships and unlock new growth opportunities”. This centralised approach is hoped to grow the league’s and clubs’ fanbase while diversifying revenue streams. https://ow.ly/ZbfV50Xf1oY

Fresh from hosting another NFL game, Tottenham Hotspur Football Club is advancing its next major commercial initiative. Spurs is on the hunt for three major brands to complete its stand sponsorship line-up at Tottenham Hotspur Stadium, following Sports Illustrated Tickets’ deal for the East Stand. Under the new sponsorship model, ‘𝘛𝘩𝘦 𝘊𝘰𝘭𝘭𝘦𝘤𝘵𝘪𝘷𝘦’ – inspired in part by MetLife Stadium in New York – each stand will be limited to one major partner, with Tottenham targeting brands in consumer products, technology and high-net-worth sectors. Matthew Glendinning speaks with Ryan Norys, chief revenue officer at Tottenham Hotspur and Preetam Sen, senior vice-president, properties and corporate partnerships at Excel Sports Management about the new model and its ambitions. 🔗 https://lnkd.in/eZt9NsJZ

The Swiss Football League (SFL) has expanded its collaboration with sports consulting agency LaSource for a new project focused on a centralised approach to ticketing. The initiative is set to further Swiss football’s digital transformation as it is seen as “the next logical lever to both deepen fan relationships and unlock new growth opportunities”. This centralised approach is hoped to grow the league’s and clubs’ fanbase while diversifying revenue streams. https://ow.ly/PNRM50Xf1p0

The Swiss Football League (SFL) has expanded its collaboration with sports consulting agency LaSource for a new project focused on a centralised approach to ticketing. The initiative is set to further Swiss football’s digital transformation as it is seen as “the next logical lever to both deepen fan relationships and unlock new growth opportunities”. This centralised approach is hoped to grow the league’s and clubs’ fanbase while diversifying revenue streams. https://ow.ly/UMWU50Xf1oZ

Clubs like Juventus Football Club, Paris Saint-Germain, FC Barcelona, FC Internazionale Milano or Galatasaray SK opened the door to tokenization and proved something important: ✅ There is global demand from fans to participate ✅ Digital assets can generate millions in new revenue ✅ Fan engagement scales internationally through new platforms That first wave showed the potential. The next wave will unlock the full model: 🔵 From digital perks → real influence 🔵 From speculation → long-term value 🔵 From transactions → community ownership 🔵 From engagement → shared growth At f2o, we believe tokenization is evolving from a commercial tool to a club strategy that builds alignment between fans, growth and ambition. 👉 Question for you: What role should fans play in the future ownership model of football clubs?

🚨 Everything you need to know in #SportsBiz today 👇 1. NBA Commissioner Adam Silver says he “would love” to bring a WNBA (Women's National Basketball Association) game to Macau or mainland China 2. FIA – Fédération Internationale de l'Automobile President Mohammed Ben Sulayem is poised to stand unopposed in December’s election to continue leading motorsport’s governing body 3. DAZN secures international rights for Big Ten Conference games in a multi-year deal, also covering Big 12 and Mountain West football and basketball matchups 4. French Football Federation taps streamer Zack Nani to broadcast U21 national team games live on YouTube and Twitch for the next two seasons 5. Big Ten Conference reportedly nearing a US$2.4bn investment from a California-based pension fund, a potential landmark for US college athletics finance 6. Sportway acquires Sportall, expanding its position as a leading sports production and live streaming tech provider 7. UEFA reportedly exploring a World Cup and Euros qualifying overhaul to maintain fan interest in international soccer 8. Newcastle United Football Club and Visa announce a partnership including exclusive activations in Saudi Arabia 9. Florida Quarterback DJ Lagway signs an NIL deal with Red Bull, adding to the brand’s growing roster of college athlete ambassadors 10. National Basketball Association (NBA) and Chinese Basketball Association agree a multi-year partnership focused on player development and exchange opportunities Keep your finger on the pulse with all the major stories and news announcements by checking out The Wire – our one-stop shop and super-feed of sports business news 👉 https://lnkd.in/dJKSjMv5

SportsPro with the key sports business news items, including both men's & women's basketball leagues looking to explore more opportunities in China, as well as the long discussed first private equity involvement in intercollegiate athletics nearing the finish line

🇪🇸⚽️ Big news from LaLiga! Despite challenges, Javier Tebas reaffirms the league's commitment to taking Spanish football global. After the recent setbacks with the planned Barcelona vs. Villarreal match in Miami, LaLiga is determined to keep exploring international opportunities. This initiative highlights a crucial aspect of modern sports management: the need to adapt and innovate in a dynamic landscape. Engaging with global audiences can unlock new revenue streams, foster international partnerships, and elevate brand visibility. As professionals in the sports industry, let’s keep an eye on how organizations navigate these challenges and pursue growth beyond their traditional borders. #LaLiga #SportsManagement #GlobalExpansion #Football #Innovation #SportsBusiness