The Secret to Landing a Job - There is no secret. If you secure the interview, it’s 50% talent (are you qualified) and 50% whether they like you. And if you secure the interview, the hiring company believes you are qualified or they would not be wasting their executives valuable time interviewing you.
Likeability is as important as having the necessary skills.
Your 15 minutes of fame in the interview and how you communicate your can do skills, leadership, team work aptitude increases your chances by 10 fold
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3wAuthenticity is the key. Be authentic, be real, be confident.