I don't know who needs to hear this, but your content strategy likely isn't the problem - your positioning strategy is. I see you creating valuable posts every day. Getting decent engagement. Sharing your expertise consistently. I mean you're showing up, playing full out, doing all the things those coaches and courses you stacked in your inbox told you do. Posting schedule, modern templates, valuable tips. But when you mention your actual services? The comments go quiet. The DMs stay empty. And you're left wondering what you're doing wrong. "But I'm adding so much value, and giving it away in my posts... But I have several certifications... But I've tried everything they told me to..." Yes, everything except building your foundation first. Here's what I know after working with dozens of entrepreneurs stuck in this exact cycle: You're not failing at marketing execution. You're missing strategic positioning. Your audience sees you as one option. Not as THE option. They know what you sell. They don't know why they should buy from YOU instead of the other 47 people selling something similar. Every day you stay positioned as "another choice" instead of "THE choice"? That's another potential customer choosing your competitor. That's another month of breaking even instead of breaking through. That's another quarter explaining to your family why the business "just needs more time." Ready to stop being another option and start being the obvious choice? Link in comments for your marketing audit - I'll show you exactly where your positioning is costing you sales. #EntrepreneurMindset #MagneticBranding #OnlineBusinessTips #CreativeEntrepreneur #BrandStrategy
Why Your Content Strategy Isn't Working - Positioning is Key
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      💡 Marketing feels overwhelming? You’re not alone. I often hear coaches and entrepreneurs say things like: 👉 “I don’t know what to post.” 👉 “I’m too busy to stay consistent.” 👉 “I don’t want to sound salesy.” Here’s the truth ⬇️ Marketing doesn’t have to be complicated. It’s about sharing your value in a way that feels natural to you. ✨ A simple tip: Think of your posts as conversations, not campaigns. Ask yourself: “If I were talking to a client right now, what would I share to help them?” That’s your content. Start there. Keep it human. Keep it consistent. The results will follow. 🚀 What’s the #1 challenge you face when it comes to marketing yourself online? #DigitalMarketing #CoachingBusiness #EntrepreneurTips #Visibility #ClientAttraction #MarketingMadeSimple To view or add a comment, sign in 
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      If you don't frame the incredible value of your business… Your competitors will do it for you. Here's how to make sure that never happens. It's called Founder-Led Marketing. When you share personal, value-based, story-driven posts on LinkedIn... When you put your voice, your perspective out there... You control the message. You design and hang the frame yourself. Because let's be real. There are nearly infinite service providers in your industry. (Trust me, I took a few minutes and counted them.) But there's only one you. And sharing what you think, feel and believe with Founder-Led Marketing Content on LinkedIn will draw ideal buyers in, help you get into The Big Rooms, and help drive revenue. But if you're not sure where to start or what to say, that's why I'm here. My Frame: I wrote in financial publications, mimicked the voices of over a dozen well-known gurus, and delivered short-form micro and macro analysis to subscribers who hung on every word for a shot to improve their financial future. You'd be amazed how many authentic, frame-hanging posts you and I could create from just one hour-long conversation. So start now. Take control of the message. And start framing yourself as the winning choice in your saturated market. #FounderLedMarketing #Entrepreneurship #PersonalBranding #ContentMarketing #ThoughtLeadership To view or add a comment, sign in 
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      ⚠️ Attention Coaches, Consultants, and Service Business Owners! 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆 𝗜𝘀𝗻’𝘁 𝘁𝗵𝗲 𝗣𝗿𝗼𝗯𝗹𝗲𝗺. The Problem Is 𝗖𝗹𝗮𝗿𝗶𝘁𝘆. You’ve been told over and over: 📌 “Just be consistent.” 📌 “Post every day.” 📌 “Show up and it’ll eventually work.” And YES, consistency matters. But here’s the truth no one talks about: CONSISTENCY DOESN’T WORK IF YOU’RE CONSISTENTLY DOING THE WRONG THINGS. If your content has no strategy. If your funnel has no clarity. If your offer has no demand. Then being “consistent” is just a slow-motion failure. You don’t need more discipline. You need better direction. 🟢 Stop guessing. 🟢 Start measuring. 🟢 Get crystal clear on what actually moves the needle. When your message hits, your offer lands, and your system flows, Even inconsistent marketing can convert. 📌 DM if you want to learn more. 💬 Drop a comment, like, and share if this flipped a switch for you. #MarketingTruths #SmartGrowth #ClarityOverConsistency #FounderWisdom #11XEntrepreneurs To view or add a comment, sign in 
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      Why Most Small Businesses Struggle with Online Marketing When I first got into digital marketing, I thought the secret was running ads or posting every day. But over time, I’ve realized that’s not the real problem most businesses face. The biggest challenge? 👉 They don’t understand their audience. I once worked with a small business owner who was frustrated,she always spending money on ads but getting no sales. After reviewing her page, it became clear,she was speaking to everyone instead of someone. We reworked her messaging, focused on one clear customer profile, and suddenly her content started connecting. Sales followed. The truth is marketing isn’t about shouting louder.It’s about speaking clearly to the right people. If you’re a small business owner, before you spend on ads or content, ask yourself this question “Do I really know who I’m talking to?” Because clarity always beats noise. 👉 What’s the biggest struggle you’ve faced in marketing your product or service? #DigitalMarketing #SmallBusiness #ContentStrategy #MarketingTips #Entrepreneurship To view or add a comment, sign in 
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      💡 Consistency builds credibility in digital presence. Most entrepreneurs fail online not because of lack of skills, but because they lack a systematic approach. ✔️ Right content = Visibility ✔️ Right engagement = Trust ✔️ Right consistency = Opportunities 🔑 If you’re building your personal brand, treat content like your daily workout. One post won’t change you, but 100 days of consistent posting will. 👉 What’s stopping you from showing up daily? #DigitalStrategy #PersonalBranding #EcommerceGrowth To view or add a comment, sign in 
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      Feeling like you're constantly juggling and barely keeping up? You’re not alone. Many mumpreneurs find themselves torn between the demands of business and family. But what if you could unlock more time without compromising either? The truth is, effective marketing doesn’t have to steal your precious family moments. Here’s a simple tip: Allocate just 15 minutes a day to streamline your marketing. Split it into three focused 5-minute bursts: - **Engage** with your audience: Show up where they hang out and build genuine connections. - **Create** one impactful piece of content: Focus on what resonates with their needs. - **Schedule** your posts: Use tools to plan ahead, freeing up your time. This small routine can transform your day and bring you closer to a thriving business. Remember, it’s about working smarter, not harder. What’s your biggest marketing challenge as a mum entrepreneur? Let’s chat in the comments. To view or add a comment, sign in 
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      Stop listening to the "niche down" police. 🚔 Gary Vaynerchuk is right, and I'm done being silent about it. The most common advice you get: ❌ "Only post about your niche." ❌ "Your content must be directly related to your service." ❌ "If it's not about [your industry], don't post it." But here’s Gary V with a brutal truth bomb most are missing: "1) Put out random content based on your authentic interests 2) Make sure your profile is set up with the proper info for viewers to contact you or buy from you" His point isn't to be irrelevant. It's to be HUMAN. People don't connect with polished corporate brochures. They connect with people. → They remember the lawyer who posts insane origami. → They trust the accountant who shares his failed (and hilarious) baking attempts. → They hire the developer who documents her hiking adventures. That "random" content is the hook. It’s what stops the scroll in a feed of sameness. It builds know, like, and trust faster than any 10-point "industry insights" thread ever could. Your profile bio and CTA button are the payoff. That's where you structure the offer and make it clear how you solve problems. Agree? Or is this a terrible idea? Let me know in the comments! 👇 Follow me for more takes on marketing, personal branding, and thinking differently. #PersonalBranding #ContentStrategy #GaryVee #Marketing #LinkedInTips #Entrepreneurship #ThoughtLeadership #SocialMediaMarketing To view or add a comment, sign in 
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      The Harsh Truth About Digital Marketing No One Tells You: I used to think digital marketing was just about running ads. I was wrong. It’s not about ads… it’s about attention. You can spend $1,000 on ads — But if your message doesn’t make people stop scrolling, You’ll lose every single dollar. Here’s what I’ve learned after testing campaigns for small businesses 👇 💡 1. The first 3 seconds decide everything. Your hook matters more than your whole caption. 💡 2. People buy stories, not stats. Instead of saying “50% off,” tell them why your offer exists. 💡 3. A simple message wins every time. Confused people don’t buy. Keep it clear, keep it human. Digital marketing is not about selling — It’s about connecting. Once you master that, sales become effortless. 👉 What’s one marketing mistake you’ll never make again? #DigitalMarketing #Entrepreneurship #MarketingStrategy #SocialMediaMarketing To view or add a comment, sign in 
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      The digital world evolves constantly, but some strategies 𝘀𝘁𝗮𝗻𝗱 𝘁𝗵𝗲 𝘁𝗲𝘀𝘁 𝗼𝗳 𝘁𝗶𝗺𝗲. 𝗪𝗵𝗮𝘁 𝘄𝗼𝗿𝗸𝘀 𝘁𝗼𝗱𝗮𝘆 𝗰𝗮𝗻 𝘀𝘁𝗶𝗹𝗹 𝘄𝗼𝗿𝗸 𝘁𝗼𝗺𝗼𝗿𝗿𝗼𝘄—i𝗳 𝘆𝗼𝘂 𝗱𝗼 𝗶𝘁 𝗿𝗶𝗴𝗵𝘁. Here are 5 digital marketing strategies that will remain effective: • 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗥𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽𝘀 – Focus on genuine connections, not just sales. • 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 – Provide value that keeps your audience coming back. • 𝗘𝗺𝗮𝗶𝗹 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 – Direct, personalized, and impactful. • 𝗦𝗘𝗢 – Optimized content will always win in the search game. • 𝗣𝗮𝗶𝗱 𝗔𝗱𝘀 – Targeted and cost-effective for measurable results. ✨ 𝗙𝘂𝘁𝘂𝗿𝗲-𝗽𝗿𝗼𝗼𝗳 𝘆𝗼𝘂𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝘁𝗼𝗼𝗹𝘀 𝗮𝗻𝗱 𝗴𝘂𝗶𝗱𝗮𝗻𝗰𝗲. Take action today: 👉 Blueprint to Online Business Success https://payhip.com/b/0resV 👉 1:1 Brave Consultation https://payhip.com/b/dC35s Your success is a result of the strategies you choose now. 🚀 #DigitalMarketing #Online #Success #Marketing #Strategy #FutureProof #Entrepreneur #Tips To view or add a comment, sign in 
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      The digital world evolves constantly, but some strategies 𝘀𝘁𝗮𝗻𝗱 𝘁𝗵𝗲 𝘁𝗲𝘀𝘁 𝗼𝗳 𝘁𝗶𝗺𝗲. 𝗪𝗵𝗮𝘁 𝘄𝗼𝗿𝗸𝘀 𝘁𝗼𝗱𝗮𝘆 𝗰𝗮𝗻 𝘀𝘁𝗶𝗹𝗹 𝘄𝗼𝗿𝗸 𝘁𝗼𝗺𝗼𝗿𝗿𝗼𝘄—i𝗳 𝘆𝗼𝘂 𝗱𝗼 𝗶𝘁 𝗿𝗶𝗴𝗵𝘁. Here are 5 digital marketing strategies that will remain effective: • 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗥𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽𝘀 – Focus on genuine connections, not just sales. • 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 – Provide value that keeps your audience coming back. • 𝗘𝗺𝗮𝗶𝗹 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 – Direct, personalized, and impactful. • 𝗦𝗘𝗢 – Optimized content will always win in the search game. • 𝗣𝗮𝗶𝗱 𝗔𝗱𝘀 – Targeted and cost-effective for measurable results. ✨ 𝗙𝘂𝘁𝘂𝗿𝗲-𝗽𝗿𝗼𝗼𝗳 𝘆𝗼𝘂𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝘁𝗼𝗼𝗹𝘀 𝗮𝗻𝗱 𝗴𝘂𝗶𝗱𝗮𝗻𝗰𝗲. Take action today: 👉 Blueprint to Online Business Success https://payhip.com/b/0resV 👉 1:1 Brave Consultation https://payhip.com/b/dC35s Your success is a result of the strategies you choose now. 🚀 #DigitalMarketing #Online #Success #Marketing #Strategy #FutureProof #Entrepreneur #Tips To view or add a comment, sign in 
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