Cape Town and Nairobi Are Shaping the Future of Global Events Africa is stepping into the spotlight, not just as a tourism destination, but as a serious player in the global events arena. Cities like Cape Town and Nairobi are setting new standards in how business, culture, and connection come together. From world-class venues like the CTICC and KICC, to luxury hotels, seamless transport, and unforgettable cultural experiences, these cities are offering more than just a place to meet. They are offering moments that linger long after the final keynote. Event organisers are no longer asking whether Africa is ready. They are discovering that Africa is leading. Cape Town and Nairobi deliver the infrastructure, innovation, and hospitality required to host international summits, exhibitions, and conferences that rival any major global hub. But what truly sets them apart is their unique blend of business and experience. Imagine wrapping up a full day of meetings and catching the sunset from Table Mountain or going on a game drive outside Nairobi before your flight home. This is the kind of value few destinations can offer. The impact is not just experiential. Hosting international events is driving economic growth, creating jobs, and positioning Africa as a place of excellence, not exception. As we continue to build the future of meetings and events, the message from Africa is clear: We are not waiting for a seat at the table. We are hosting the table. #AfricaOnTheRise #BusinessEventsAfrica #CapeTown #Nairobi #GlobalMeetings #EventProfs #AfricaDMCGroup #MICEIndustry #DestinationAfrica #InnovationInEvents

Radisson Blu x IWG: Redefining Hospitality & Workspace Synergy Radisson Blu Hotels, a flagship brand of the Radisson Hotel Group, has partnered with IWG, the global leader in flexible workspaces, to bring premium coworking solutions into the hospitality space. This strategic alliance is transforming how hotels operate—blending luxury accommodation with modern workspace functionality. What This Means for the Hotel Industry: - New Revenue Streams: Hotels can now convert underutilized areas into high-demand coworking hubs, turning idle space into cash-generating assets. - Enhanced Guest Experience: Business travelers and digital nomads enjoy seamless access to professional workspaces without leaving the comfort of their hotel. - Increased Foot Traffic: Local entrepreneurs and remote workers are drawn to hotel-based coworking spaces, boosting F&B and ancillary revenues. Future-Proofing Hospitality: This partnership aligns with the global shift toward hybrid work, positioning hotels as multi-functional destinations. Radisson Blu’s collaboration with IWG is a game-changer—setting a new benchmark for innovation, flexibility, and profitability in the hospitality sector. Calling all hotel owners, developers, and real estate brokers: Let’s explore how your properties can benefit from this model. Partner with us to unlock new value and meet the evolving needs of today’s workforce. #RadissonBlu #IWGPartner #HotelInnovation #FlexibleWorkspaces #CoworkingInHotels #HospitalityTrends #RealEstatePH #HotelOwners #PropertyDevelopers #RealEstateBrokers #SpaceAsAService #HybridWork #WorkspaceSolutions #CommercialRealEstate #AssetOptimization #HotelTransformation #FutureOfWork

🚀 Kenya's MICE Sector is BoOMING: What This Means for Hospitality 🇰🇪 The news is clear: Kenya is cementing its position as a powerhouse for business events in Africa. This is a massive opportunity that directly impacts hotel strategy and revenue: • High-Yield Revenue: Major events like the Africa MICE Summit and the Magical Kenya Travel Expo (MKTE) are bringing in high-spending international delegates, translating into lucrative room nights and food & beverage revenue. • Mitigating Seasonality: The consistent flow of conferences stabilizes occupancy and Average Daily Rates (ADR) throughout the year, making Nairobi a more reliable market. • The Investment Imperative: Hotels must invest in state-of-the-art MICE facilities, security, and digital technology (fast Wi-Fi, hybrid meeting tech) to capture this premium market and stay competitive against the growing supply of rooms. • Product Innovation: The future belongs to hotels that blend business with pleasure offering unique packages that pair conferences with sustainable, cultural, and safari experiences. Kenya is transitioning from a leading leisure destination to a leading business and conventions hub. Hospitality players must be ready to meet this demand. #Hospitality #MICE #Kenya #BusinessTourism #TravelIndustry #Nairobi

🌿 Miami Beach Convention Center Achieves EIC Gold Level Certification for Sustainability 🌿 We are thrilled to announce that the Miami Beach Convention Center (MBCC) has earned Gold Level Certification from the Events Industry Council (EIC) for our leadership in advancing sustainability and social impact across the events industry. This prestigious recognition represents one of the highest honors in sustainable event management, awarded to venues that demonstrate excellence across rigorous environmental and social responsibility standards. Building upon our previous Silver certification, achieving Gold underscores our ongoing commitment to innovation, collaboration, and meaningful community impact. “We are truly honored to receive Gold Certification from the Events Industry Council just one year after achieving Silver,” said Freddie Peterson, OVG’s General Manager of the Miami Beach Convention Center, owned by the City of Miami Beach. “This rapid progress is a true reflection of our team’s sense of pride, dedication and strong collaboration with the City of Miami Beach, the Greater Miami Convention & Visitors Bureau (GMCVB), and our clients and venue partners. Together, we’ve proven what’s possible when sustainability is embedded and championed across every part of our operation. We remain committed to raising the bar even higher for the future of our industry.” Key pillars of MBCC’s sustainability program include energy efficiency, waste reduction and recycling, food waste prevention and donation, composting, local sourcing, community involvement, and volunteer engagement. These initiatives align with the City of Miami Beach’s sustainability goals and demonstrate our shared vision for a greener, more resilient future. We extend our gratitude to the Events Industry Council, Dr. Aurora Dawn Benton and Laurie Green with Astrapto, Kristen Fulmer with Oak View Group, Zoie Tirona, our Sodexo Live! and OVG teams at the MBCC, and all our valued partners, clients, and vendors for their collaboration and continued support in making this achievement possible. We also thank The Alliance for Audited Media, which performed the independent third-party certification of MBCC’s compliance with the Integrated Property Standard. 🌱 Achieving EIC Gold is more than a milestone. It reflects our shared commitment to building a sustainable future for the events industry and our community. View the full press release here: https://bit.ly/49httQa #MBCC #MiamiBeachConventionCenter #EIC #EICGold #SustainableEvents #Sustainability #TeamMBCC #OVG #CityOfMiamiBeach #GMCVB #Astrapto Greater Miami Convention & Visitors Bureau Greater Miami and the Beaches Hotel Association Miami-Dade LGBTQ+ and Allied Chamber of Commerce Miami Beach Convention Center Miami Beach Chamber of Commerce City of Miami Beach Miami Beach Visitor and Convention Authority Oak View Group Sodexo Live! Encore Smart City Networks 1st Class Parking Greater Miami Chamber of Commerce

Nairobi: Africa’s Urban Hub for Conferences, Culture, and Events 🇰🇪 Nairobi is rapidly establishing itself as one of Africa’s premier urban destinations for meetings, incentives, conferences, exhibitions (MICE), and cultural experiences, a powerful blend that fuels both business and leisure tourism. 🗓️ Nairobi’s MICE Sector Growth Making up roughly 27% of Kenya’s international tourist arrivals in 2024, the MICE sector is a major economic driver. World-class venues like the iconic Kenyatta International Convention Centre host high-profile events, such as the recent Africa MICE Summit, attracting global delegates, buyers, and media; thereby driving up demand across hotels and the hospitality sector. 🎭 Cultural Tourism Complements Business Nairobi’s festivals, music events, and bustling creative scene, from Blankets & Wine to film and arts showcases, create year-round reasons for visitors to stay longer and engage deeply with the city’s rich culture. These events enrich Nairobi’s appeal beyond meetings into unforgettable visitor experiences. ✈️ Improving Infrastructure & Connectivity With Jomo Kenyatta International Airport serving over 8 million passengers annually and improved infrastructure like the Nairobi Expressway, the city has become easier to reach and easier to explore. Nairobi’s innovation and investment scene adds to its appeal, attracting corporate travelers, creatives, and digital nomads alike. 🌟 Opportunities for Hotels & Venues Tailor offerings for MICE and business plus leisure ("bleisure") travelers Align marketing with conference schedules & cultural event calendars Package curated local experiences to boost visitor length of stay and spend. 🚀 Why Nairobi Matters Recognized six years in a row as Africa’s top business travel destination by World Travel Awards, Nairobi continues to solidify its role as East Africa’s heartbeat for urban tourism and events. 🌐 Ready to amplify your hotel, venue, or Nairobi experience to international conference planners and culture seekers? List your business on Visit Nairobi and connect with a growing audience of professionals and travelers. 👉  https://lnkd.in/dVFkJvRV #VisitNairobi #DiscoverNairobi #UrbanTourism

Excited to share insights on the future of business events in #EEC! 🇹🇭 Thailand’s Eastern Economic Corridor (EEC) is establishing itself as a premier destination for purpose-driven meetings and sustainable development. The EEC—covering Chonburi, Rayong, and Chachoengsao—is leveraging massive projects like the new EECiti smart city and expanded connectivity to attract MICE. Its guiding principle, Inclusive Investment, ensures that every meeting, incentive, conference, or exhibition is a powerful catalyst for impact investment and sustainable growth, directly addressing challenges like environmental impact and income inequality. This shift presents a unique opportunity for event planners and suppliers to move beyond traditional ROI and design events that blend world-class infrastructure with meaningful community impact. A significant move for a more responsible MICE industry! #MICE #SustainableEvents #Thailand #EEC #BusinessEvents Thanks #TTG for the coverage. Read full article here👇 https://lnkd.in/gsvGT9-x

Cracking the Code of East Africa’s Travel Market 🌍✈️ To succeed in East Africa’s travel and hospitality industry, international providers must do more than show up, they must understand the terrain. This region isn’t defined by a single market, but by interconnected ecosystems. From Nairobi’s business travel corridors to Zanzibar’s leisure hotspots and Kigali’s growing MICE sector. Each destination has its own rhythm, consumer behavior, and channel dynamics. At Persuit, we help brands translate these insights into actionable market strategies — aligning product, distribution, and partnership approaches that resonate with local realities. Because in travel, context is the new currency and those who understand it, win. #EastAfricaTravel #HospitalityGrowth #TravelIntelligence #PersuitConsultant #TourismAfrica #MarketStrategy #FutureOfTravel

"It's more convenient for everyone" is the most expensive assumption in conference planning. When organisations default to CBD venues, they're optimising for the 10% of attendees in leadership roles - often at the expense of the 90% driving from Western Sydney. The math most procurement teams miss: If 80 of your 100 delegates are Western Sydney-based, a CBD venue creates: → 160 hours of additional travel time (2hrs per person) → $12,000+ in parking costs that venues pass through → Higher no-show rates because "it's too far" → Compressed event schedules to minimize travel burden. A Western Sydney venue with the same capability reverses every one of those costs. At Cabravale Event and Convention Centre, we're seeing organisations do the actual math - mapping delegate postcodes, calculating travel time differentials, and realising that "convenient" depends entirely on who you're optimising for. The most expensive venue isn't the one with the highest room hire. It's the one in the wrong location. Contact our team if you are ready to experience this difference of Cabravale Event and Convention Centre: myfunction@cabravale.com | (02) 9727 3600 #MICE #WesternSydney #EventPlanning #ConferenceVenue #BusinessEvents #CorporateEvents #Cabramatta #EventProfs #MeetingsIndustry #CabravaleEventand Convention Centre #Cabravaleresort #NovotelCabramatta

Johannesburg, long seen as South Africa’s business hub, is quietly emerging as a destination for travelers drawn to luxury shaped by contemporary African art. Across the city, hotel developers are teaming up with curators and artists to create spaces that double as cultural experiences. International brands are pairing global standards with local artistry, while boutique hotels in creative precincts blur the line between gallery and guestroom, a combination that hoteliers say is redefining what luxury means in the city. The opening of the Park Hyatt Rosebank this year underscores the shift. The 31-room hotel markets itself as an intimate, design-driven address in one of Johannesburg’s most walkable cultural corridors. For industry watchers, its arrival signals that the city’s premium hospitality market is reaching new maturity. Legacy properties are also adapting. The Saxon Hotel, long a landmark for visiting dignitaries, has recast its interiors around works by South African artists and now offers private art tours linking guests with galleries across the city. 📌Tap the comment below to read the full story.

Johannesburg, long seen as South Africa’s business hub, is quietly emerging as a destination for travelers drawn to luxury shaped by contemporary African art. Across the city, hotel developers are teaming up with curators and artists to create spaces that double as cultural experiences. International brands are pairing global standards with local artistry, while boutique hotels in creative precincts blur the line between gallery and guestroom, a combination that hoteliers say is redefining what luxury means in the city. The opening of the Park Hyatt Rosebank this year underscores the shift. The 31-room hotel markets itself as an intimate, design-driven address in one of Johannesburg’s most walkable cultural corridors. For industry watchers, its arrival signals that the city’s premium hospitality market is reaching new maturity. Legacy properties are also adapting. The Saxon Hotel, long a landmark for visiting dignitaries, has recast its interiors around works by South African artists and now offers private art tours linking guests with galleries across the city. 📌Tap the comment below to read the full story.