What is Green Fintech and how does it work?

View profile for Tillmann Lang

Co-Founder at Inyova Impact Investing———I write about sustainability for professionals who want to drive positive change.

It’s tech. It’s money. And it can help fix the system. Green fintech explained in 60 seconds. 👇 The term “green fintech” sounds fuzzy. The idea isn’t. We wrote up Green Fintech's Theory of Change. Together with ZHAW Zurich University of Applied Sciences and the Green Fintech Network. Here’s the TLDR: ✅ Green fintech = tech-powered finance that helps solve environmental problems. But what does that actually mean? 🏦 Green fintech solutions do two things: 1. Capital allocation: Move money into sustainable activities (like impact investing, green loans, or crowdfunding) 2. Transformation: Help existing businesses shift through better data, risk tools, analytics, etc As science shows, these two levers are the only to create real-world impact [Heeb & Kölbel (2020) “Investor’s Guide to Impact”]. 💻 Technology makes it all faster, cheaper, and smarter. → It turns messy data into better decisions → It expands access so more people can invest with impact This is where things get practical. And the new study “Green Fintech Theory of Change” (co-authored by Inyova Impact Investing) explains it well. Green Fintech's Theory of Change is a roadmap for how tech + money can help fix the broken link between finance and sustainability. Kudos to the authors Beat Affolter, James Crawshaw and editor Gerrit Sindermann. Proud of how Inyova keeps pioneering Green Fintech since many years.

Andreas Tussing

Founder & CEO at charles | Conversational AI via WhatsApp & Co | 249% ROI by Forrester TEI

1mo

Capital will always be a key part to drive change, policies will always be circumvented where possible, so directing money to where it matters is a key part to it - too long forgotten or taken for granted.

Sofie Quidenus-Wahlforss

Founder & Executive Chairwoman of omni:us | AI-powered End-2-End Insurance Claim Automation | Forbes Top 50 Women in Tech | Host of "AI-Espresso" – practical AI insights | Entrepreneur by heart 💙

1mo

Great to see a clear framework that makes “green fintech” tangible. Finance and data are powerful levers, using them together is what can really change systems.

Marc Beierschoder

Intersection of Business, AI, & Data | Generative AI Innovation | Digital Strategy & Scaling | Advisor | Speaker | Recognized Global Tech Influencer

1mo

I always thought fintech was about speed and convenience. Now it’s suddenly also about climate and sustainability. Interesting shift, from “make payments easier” to “make finance part of fixing the planet”…

Katherine Keddie 🟢

Co-Founder: Adopter / Podcast Host / Carbon13: Domain Expert / Taskforce On Nature Markets: Knowledge Partner / Conception X: Expert / Climate Connection Community Partner

1mo

Fantastic to see the new report out! A really interesting read.

Vincent Hänni

Head of Marketing & Sales at Inyova Impact Investing

1mo

Congrats James Crawshaw!

Elisabeth L'Orange

Partner Deloitte AI & Data | Keynote Speaker | Host of the “Tech & Tales” Podcast on AI | ex Gen AI Founder, VC and CFO | W&V 100 | OMR 50 | Top 15 Women in Al in Germany (Manager Magazine) | FAZ Innovation Award

1mo

Tillmann Lang thank you for sharing! We need to find more business models that are also sustainable and profitable - also in fintech :)

Ajay Rathor

Managing Partner, Realedge, Maxatta

1mo

Excellent paper, Tillmann Lang — you’ve captured a critical point: the need for clean, reliable organisational sustainability data to truly support green transition finance and achieve net-zero targets. We’re very much aligned with this view. Our focus is on how to handle the operational weight of sustainability processes; making ESG data auditable, compliant, and actionable for long-term value creation. Excited to see more dialogue on how data-driven approaches can accelerate the transition. Thank you for your work on this and sharing.

Livio Dario Hänni

People and Organisational Development | Employee Happiness Impact | Professional Coaching | Trinational BSc in International Business Management at FHNW

1mo

Great to see your contribution to this paper James Crawshaw! 🥳

Gerrit Sindermann

#SustainableFinance #GreenFinance #Cities #Oceans #BlueEconomy #GreenFintech #DigitalImpactFinance #OceanData

1mo

Thanks a lot, Tillmann Lang and James Crawshaw, for your great support for Green Fintech Network!

Ramsha Khadim

Pitch deck designer | Turning startup ideas into investor-ready decks.

1mo

Brilliant! This is the kind of innovation that will create real, lasting change for the planet.

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