LinkedIn Etiquette Tips for Professionals

[Help Offering: LinkedIN Tips] Been silent on here a while - Takes a second when a hoard of your friends and network makes this month’s latest layoff rounds. As someone who has been helped countless times by her professional network (A lot becoming legit friends - no joke - Tech conferences become like family reunions), I’d like to offer what I’ve learned for those getting started to those even in mid-late careers. STARTING WITH → The WHYs for updating your LinkedIn, Common mistakes, followed by tips for optimization. 1️⃣ Why should we have our LinkedIN updated even if we aren’t looking for a job? ⭐Strong Network⭐ Even if you’re not looking today, building a pipeline, so in 2 years when you may be looking, or your company undergoes layoffs, you already have that network in place. ⭐Speaking Engagements⭐ When you post what you’re passionate about, and what you’ve accomplished, people/companies may reach out to your to speak on podcasts/events. 2️⃣ Common Mistakes ⭐ Don't just copy your resume and paste it on LinkedIn⭐ You want to integrate elements, but LinkedIn is opportunity to share your career as a story. Write in first person! Instead of “my responsibilities are” say, “I had to learn how to A-B-C, resulting in...” Storify it. ⭐ Not consistently posting⭐ Post your own posts and like/share other peoples to get organic reach, exposing you to other companies/industry leaders. Study what kind of posts people you admire are posting and post in a similar way. Doesn’t have to be that complicated. ⭐Not having a professional brand⭐ What are you good at? What do you love? What part of your work brings you in that state of flow? What might other people say that you’re good at? ⭐ Leaving your "About Me" Section Blank Reflect on your dream job, areas of expertise, and implement into your profile. Just like, you want to dress for the job you want, you have to set your profile up for the job you want. Mention your background, but EMPHASIZE what you want your future job to be through your passions and on-brand experience. Leave the fuller picture to "Experience" section. 3️⃣ General Tips ⭐Who are the bosses of the jobs you want? Start to follow those people and engage with their content (ie comment, share, likes) - They’re going to notice and then in a few months you can ask to connect ... say, “I’ve followed you for a while now and love your content, I’d love to connect with you," and they’re more likely to accept that. Someone eventually is going to say yes. ⭐ Blend in personal projects and relevant hobbies on LinkedIn⭐ Recruiters LOVE to see what you’re working on. Even if it’s outside of work, they like knowing what you’re interested in outside of your day job. ⭐ Headline optimization⭐ Search engine shows only your picture and your headline. Title, company and something else about you to give more information and entice them to click on your profile. ⭐ Apply these steps BEFORE paying for premium membership resources and perks.

For C-Suite executives, managing your Linkedin presence while balancing an already-full work/life load can be intense. I've aggregated my favorite four tips from recruiters, brand marketers, and LinkedIn influencers on C-Suite LinkedIn Presence. These tips will help leaders maintain a polished profile, engage with their target audience, and be discoverable for aligned future opportunities. 💡 Ensure your title, work history, headshot, and "about" section are current. You wouldn't hand out an old business card to a top client; in 2024, your digital CV should always be accurate, polished, and reflect your personal brand. 💡 Align your 'about' section with your professional bio, seeking support from your PR or Comms team or a consultant if needed. More keynote and speaker invitations will flow your way if your profile reflects your recent accomplishments and projects. 💡 Establish a consistent posting cadence. LinkedIn recommends that executives share original insights at least twice a week, striking a balance that resonates with your audience without overwhelming them. Again your internal PR or Comms resources or consultant can assist in crafting an editorial calendar, ghostwriting, and scheduling posts. 💡 Approach LinkedIn messenger with the same discernment you apply to your email inbox. Not every inquiry requires immediate engagement, and not every connection request warrants acceptance. Be deliberate in curating your network—some leaders connect broadly, while others prefer a more selective approach. Consistency is key in defining your connection strategy.

I've officially been on LinkedIn for 10 years (as of today), and have been sharing Career & Job Search content for the last 4. The job market has changed, hiring skills have adapted, but one piece of advice always sticks... use LinkedIn to *network when you don't need to network.* If you can learn anything from this platform, it's that you can generate conversation - authentic conversation - through comments, messages and content sharing. LinkedIn doesn't need to be a place you only use for a job search, or when you need something. Every time you sign in, use this chance as a new opportunity to meet, network and grow. For 10 years on LinkedIn, here are 10 of my best networking tips: 1. Always. Be. Curious. 2. Don't start networking conversations with paragraphs about yourself. 3. Lead with questions. 4. Genuinely comment on people's posts. 5. It is ok to DM people you don't know. Get over this fear. 6. Don't be afraid to share your value on LinkedIn - how can you help others? 7. Use humor in communication, we don't have to be so serious all the time! 8. Find a commonality, it is the best way to connect with someone you don't know. 9. Don't be afraid to follow up. And follow up again. 10. Be yourself. Don't overuse messaging templates that are not your tone, let your personality shine through how you network with others. #networking #linkedintips #networkingtips #careergrowth #linkedincoach

Are you an Introvert? Do you want to grow your network or community, but are uncomfortable with group interactions? I work with a number of professionals who feel the same way, and my goal is to provide optional action steps that can guide you and support you as you create your personal brand & network. Here are a few things that I hope may help you if you connect to this post: 1-Use LinkedIn for all of its value. This is the place to be for professional growth and networking outside of in-person events. 2-Think of LinkedIn as your public resume. Make sure that your work, education and volunteer work is up to date. 3-Remember that YOU get to decide how much to share. That means YOU are in control of your profile, your narrative and who you connect with. 4-Start off slowly. 1 post a week that reflects your expertise. That can be your own thoughts, sharing an article or a post from an organization in your industry. 5-Interact with others by commenting on 2-3 posts from your network each week. You will be surprised how your network may grow from others reaching out to you based on what you commented. 6-Join 1 or 2 LinkedIn groups per month that fall into your expertise, passions or hobbies 7-Invite at least 1 person a week to connect. DO NOT send an empty connection. Connect with a message that tells them why you are looking to link with them. "We have a number of connections in common.... We both work in the XYZ industry.... I really loved your post on XYZ topic." Remember that you would not walk up to a person, hand them your business card without a word and walk away. Virtual connections are the same way. As you follow the items above, you will grow a comfort level and can begin to increase the posts, comments and sending LinkedIn connections to others. To start, feel free to send me a connection request 😊. I'm happy to be a support as you get comfortable and grow your network #linkedin #networking #branding #personalgrowth #introvert #beautyandbeastinbusiness #frasco

"𝗠𝗮𝘀𝘁𝗲𝗿𝗶𝗻𝗴 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗖𝗼𝗺𝗺𝗲𝗻𝘁𝘀: 𝟱 𝗗𝗼'𝘀 𝗮𝗻𝗱 𝗗𝗼𝗻'𝘁𝘀 𝗳𝗼𝗿 𝗠𝗲𝗮𝗻𝗶𝗻𝗴𝗳𝘂𝗹 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁" In LinkedIn, your comments can either build bridges or burn them. Here are five essential do's and don'ts to ensure your comments are  both impactful and ethical. 1. 𝗗𝗼: 𝗔𝗱𝗱 𝗩𝗮𝗹𝘂𝗲 When you comment, aim to contribute something meaningful. Whether it's a unique insight, a relevant experience, or a thought-provoking question, your goal should be to add value to the conversation. This not only showcases your expertise but also fosters a richer dialogue. 2. 𝗗𝗼𝗻'𝘁: 𝗕𝗲 𝗚𝗲𝗻𝗲𝗿𝗶𝗰 Avoid comments like "Great post" or "I agree."  I term these “weanie comments";  they add little to no value and, quite frankly, show you as a LinkedIn amateur. Instead, take a moment to reflect on the content and offer a thoughtful response. This demonstrates your genuine interest and can lead to more meaningful connections. 3. 𝗗𝗼: 𝗕𝗲 𝗥𝗲𝘀𝗽𝗲𝗰𝘁𝗳𝘂𝗹 Respect is the cornerstone of any professional interaction. Even if you disagree with a post, approach your comment with tact and diplomacy. Constructive criticism is welcome, but it should be framed in a way that encourages healthy discussion rather than conflict. 4. 𝗗𝗼𝗻'𝘁: 𝗦𝗲𝗹𝗳-𝗣𝗿𝗼𝗺𝗼𝘁𝗲 LinkedIn is a platform for networking and learning, not blatant self-promotion. Avoid using comments as an opportunity to pitch your services or products. Instead, focus on building relationships and establishing your credibility. The opportunities will follow naturally. 5. 𝗗𝗼: 𝗘𝗻𝗴𝗮𝗴𝗲 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁𝗹𝘆 Consistency is key to building a strong presence on LinkedIn. Make it a habit to engage with posts regularly.  My goal is to comment on a minimum of 20 posts daily. This practice not only keeps you visible but also shows you as a LinkedIn professional. Remember, 𝙚𝙣𝙜𝙖𝙜𝙚𝙢𝙚𝙣𝙩 𝙞𝙨 𝙖 𝙩𝙬𝙤-𝙬𝙖𝙮 𝙨𝙩𝙧𝙚𝙚𝙩; 𝙩𝙝𝙚 𝙢𝙤𝙧𝙚 𝙮𝙤𝙪 𝙜𝙞𝙫𝙚, 𝙩𝙝𝙚 𝙢𝙤𝙧𝙚 𝙮𝙤𝙪 𝙧𝙚𝙘𝙚𝙞𝙫𝙚. By following these guidelines, you'll not only enhance your LinkedIn experience but also establish yourself as a thought leader in your field. So, the next time you scroll through your feed, remember these do's and don'ts and make your comments count. p.s. What are your thoughts on these commenting strategies? Have you found any particular approach especially effective for you? 𝗜’𝗺 𝗝𝗼𝗻 𝗞𝗲𝗲𝗹, “𝗧𝗵𝗲 𝗢𝗹𝗱 𝗗𝗼𝗴 𝗪𝗶𝘁𝗵 𝗡𝗲𝘄 𝗧𝗿𝗶𝗰𝗸𝘀" • I help you move from the 98% who use LinkedIn ineffectively to the 2% who use it effectively. • Need a speaker for your next group meeting? DM me. • Liked this post? Ring the bell at the top of my profile, but follow me first, James St. John ("JON") Keel, Jr.   • 𝗦𝗮𝘃𝗲 𝘁𝗵𝗶𝘀 𝗽𝗼𝘀𝘁. • 𝗦𝗵𝗮𝗿𝗲 𝘁𝗵𝗶𝘀 𝗽𝗼𝘀𝘁.

Connecting with new contacts is just the first step. To truly cultivate your professional network, you must communicate effectively. Here are 3 tips: 1. Be responsive. Reply to messages and inquiries from your contacts in a timely manner. No one wants to feel ignored or like their messages disappeared into a black hole. 2. Provide value. Look for opportunities to offer advice, make introductions, or provide resources to help your connections. Don't just reach out when you need something. 3. Show interest in them. Ask thoughtful questions, listen, and remember key details. People want to know you care about more than just advancing your own interests. With genuine, two-way communication, you build trust and strengthen bonds. Your network stops being just names and becomes a community of mutually supportive professionals. Keep these principles of mindful communication at the heart of all your networking relationships. It's not just who you know but how well you relate that makes the difference. What communication strategies have you found most effective for nurturing your professional network? Please share your experiences in the comments!

Can I be vulnerable for a minute? There's a genuine part of me that wants to assist every person I come in contact with or reaches out to me. At times, this responsibility weighs on me, oftentimes keeping me awake at night. The sheer compassion I feel and my desire to make a positive impact drives me...however, I also recognize the reality that I can't fulfill every dream job aspiration. Which sincerely kills me. While I dedicate myself to this endeavor with strategic effort, I believe it's essential for job seekers to consider the following steps: ✅ Define Your Goals: Before reaching out to your network, be clear about what you're looking for in your career. Whether it's a specific role, industry, or company culture, having a well-defined goal will guide your networking efforts. Don't settle. Trust me, you'll be happier in the long run. ✅ Craft Your Elevator Pitch: Prepare a concise and compelling introduction that highlights your skills, experience, and what you're seeking. Make sure it's adaptable to different situations and captures your unique value. ✅ Leverage LinkedIn: Utilize your professional network on LinkedIn. Connect with colleagues, friends, and acquaintances, and yes- other recruiters! Engage with relevant content and share your insights to showcase your expertise. ✅ Attend Industry Events: Participate in conferences, workshops, and seminars related to your field. These events provide excellent opportunities to meet like-minded professionals and expand your network. ✅ Reach Out with a Purpose: When connecting with someone, be genuine in your approach. Clearly express your intentions, whether it's seeking advice, information about a company, or discussing potential opportunities. ✅ Offer Value: Networking isn't just about taking; it's also about giving. Share your expertise, offer assistance, or provide insights that could be beneficial to your connections. This reciprocity strengthens relationships. ✅ Follow Up: After making initial connections, don't forget to follow up. Express gratitude for their time and insights, and keep the conversation alive by providing updates on your progress. ✅ Be Patient and Persistent: Building a strong network takes time. Not every connection will lead to immediate results, but persistence pays off. Keep nurturing your relationships and staying active in your efforts. ✅ Continuously Learn: Stay updated on industry trends, developments, and best practices. This knowledge will not only enhance your conversations but also showcase your commitment to growth. Remember, networking is a two-way street. Just as I strive to help candidates find their dream jobs, your efforts and engagement in the networking process are crucial for achieving your career goals. 💪🏻 Stay persistent, authentic, and open to the possibilities that networking can bring. Your proactive approach can make a significant difference in your journey. As always, I'll do whatever I can to help! Wishing you success.

As a technical recruiter, I come across hundreds of LinkedIn profiles, and I wanted to provide some tips on how to make yours stand out. Having an active LinkedIn presence is crucial for any job seeker or career professional. But it's not enough to just create a profile - you need to keep it updated, showcase your skills, expand your network, and participate actively. This increases your visibility and shows your dedication. In addition to being active, your profile itself needs to make a strong first impression. Treat your LinkedIn profile like your professional resume - it offers a snapshot of your best attributes. Here are some key areas to optimize: 📌 Headline - Summarize your current role and specialty using relevant keywords 📌 About section - Share an overview of your background, skills, and passions 📌 Experience - Detail your responsibilities and achievements for each position 📌 Skills - Include keywords recruiters search for 📌 Recommendations - Get colleagues to endorse your work 📌 Media - Spotlight projects, publications, certifications 📌 Network - Connect with professionals in your industry The more complete and compelling your profile, the more likely you are to be discovered and contacted by recruiters like me. The visual presentation also influences others' perception tremendously. I'm happy to provide more specific tips - feel free to connect with me here on LinkedIn as you update your own profile. Leveraging your personal brand effectively here can truly make a difference in advancing your career. #prosourceit #personalbrand #jobseekers #linkedinprofile

Historically, LinkedIn was viewed as an online resume and job-seeking site, but surprisingly (at least to me) that's recently changed. 📊 Since the pandemic, it's become a more dynamic professional networking platform that offers many benefits for lawyers. 📈 It provides the opportunity to share conversation-starting content, inform target audiences, and educate the legal marketplace on your firm's brand and focus. As someone who has been writing about social media use for lawyers since 2007 (Carolyn Elefant and I even wrote a book 📘 about this very topic that was published by the American Bar Association in 2010), I've witnessed the evolution firsthand. And, with over 207,000 followers on LinkedIn, I've learned a thing or two about how to make the most of this platform and figured I'd share my top 5 LinkedIn tips in my latest Daily Record article. 1️⃣ Determine your goals: Know what you want to achieve on LinkedIn, whether it's reaching potential clients, expanding your network, or staying on top of industry news. 2️⃣ Create a robust profile: Make sure your headline concisely describes your role and value, and only include relevant work history. 3️⃣ Post with a regular cadence: Stick to a plan, whether it's once a week or every other day, to keep your followers engaged. 4️⃣ Post thoughtfully: Share a thoughtful mix of professional updates, intermixed with personal anecdotes when appropriate, and avoid blatant self-promotion. 5️⃣ Curate your network: Follow people who align with your goals, engage with your network, and read, like, comment, and share posts from others. These tips are a great starting point and will get you on the path to maximizing your impact and networking potential on LinkedIn. You'll find a link 🔗 to the article in the comments. What's your favorite LinkedIn tip? 🤔 Let us know below 👇 #LinkedInTips #LawyersOnLinkedIn #ProfessionalNetworking #legaltech

Your LinkedIn Photo is You LinkedIn is a professional networking site, and while you certainly don’t want to shy away from letting a little bit of your personality shine through, when it comes to how you present yourself visually you need to be careful. You may think that a casual photo of you at a party with your friends showcases the fact that you are outgoing and friendly. However, a potential employer may take one look at the beer in your hand and decide you may be a liability rather than an asset. Fair or not, the truth is that potential employers, recruiters and networking contacts are going to look at your profile. Your LinkedIn photo is one of the first impressions that you will make on them. Regardless of how sharp your resume might be, if the image you've uploaded to the site paints an unprofessional picture of you few people are going to stick around to read it. Keep your headshot simple. Make sure you are dressed appropriately for the workplace. You don't want to be in a swimsuit or in a bizarre Halloween costume. Use your picture to help brand yourself as a professional. Also, keep shots of your spouse and kids out of the mix as well. During the interview process, employers are not allowed to ask you about your marital status, sexual orientation, or a myriad of other personal questions. There's no need to give them these answers and possibly eliminate yourself from consideration for a potential job just because your choice of picture couldn't keep its big mouth shut. Also, make sure to update your LinkedIn photo on a somewhat regular basis to reflect any changes in hairstyle or facial hair growth. When your interview is over and prospective employers go to the site to check out your profile you want them to recognize you. A picture is indeed worth a thousand words. Do your best to make those words speak highly of you. #linkedininsights #linkedinadvice #linkedinprofileoptimization #linkedinprofile #jobsearchadvice